There have been a lot of followup questions and posts from my post last week about how I made 15k from Twitter in a month.
Many people seem to believe that paying me $400-$5,000 for 1 tweet about something can’t possibly be worth it. I totally understand that. Actually, the first time someone paid me ANYTHING to tweet I thought it was a rip off (for them).
Hell, I thought people that were paying me up to $2 PER CLICK when I made $133,000.00 from Google AdSense in one month were TOTALLY CRAZY. But they kept coming back for more…. Then the next month I did a direct deal with a company who wanted to be the exclusive advertiser for that web property. I guess it was worth it to them because they continued on for many months after.
Want to know the really funny thing… after my post last week I got like 20 offers from sponsored tweets in the gambling and web hosting space. I guess they think 6-8 CENTS per click is a good deal =P.
But just like 5 years ago when I thought I was the one making out I am probably the dumb ass making some affiliate a ton of money converting to huge offers for pennies.
So is paying for tweets worth it?
In next month’s ShoeMoney newsletter (November ’09) I am going to talk about an actual true life case study. Hollywood believes Twitter TOTALLY ruined one movie costing a film company $50+ MILLION. Two weeks later another movie came out where Universal Pictures invested a couple hundred thousand in positive, well timed, paid tweets through ad.ly and the movie did amazingly well (despite very bad reviews in traditional media). I have some great quotes from talking to Hollywood agents and movie studios about how Twitter is taking over their advertising budgets.
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