The Iconic Google AdSense Check and My 10 Year Journey After
This is the backstory to one of the most epic and iconic pictures in internet marketing. When I cashed this check it was accompanied by a $350 unemployment check. My
Affiliate Marketing Ideas for Personal Finance Bloggers
Anyone can be a blogger. And pretty much anyone can be a decent blogger. But being a great blogger, one that brings in an actual income, that is a much different story. It’s easy for many bloggers to find great affiliate product or service ideas for their niche. Personal finance is a bit of a different beast. You’re going to …
Do All The Marketing!
Marketers are creative geniuses didn’t you know? That’s why there are more types of marketing out there than you could count on your toes and fingers. If you’re like me, you want to try everything you can to increase that web traffic, boost your sales, and toss those customers down your sales funnel. That’s why, without much ado, I’m going …
Generation Z is Entering the Workforce: How to Incorporate All Four Generations
61 million workers will enter the workforce this year from Generation Z. Next to millennials, this is one of the largest generations to begin working. And yet, fewer people over 60 are retiring as well. We’re looking at a diverse office space and a full-on headache for HR departments across the country. Most upper-level management still remains in the control …
Ideas for Your New Blog
If you’re not taking your passion and turning it into a blog, if you’re just blogging to start a business, there’s absolutely nothing wrong with that. Some people feel they need to be passionate about their blog before they can get started. That’s complete B.S. A blog can be a passion project. But unless you start treating it like a …
Help Your Own Damn Self: How to Create a Stellar Personal Development Plan
We see self-help being made fun of all the time in film and TV. But we all desire betterment and improvement. Perhaps the reason self-help is such comedy gold is because we all recognize how stinking hard it is to pull ourselves up by our bootstraps. We often feel trapped by our own habits. We feel weak compared to our …
7 Ways to Enhance Your Predictive Analytics
Predictive analytics is a broad field. Almost any industry could take advantage of predictive analytics. In fact, Lenovo once reduced warranty costs by 10-15 percent by using predictive analytics to better understand claims. Marketing can be an extremely inefficient field. You might be constantly worried that you’re sinking thousands of dollars into a leaky cauldron. Instead of worrying whether you’re …
What’s In a Video?
Many business owners don’t truly understand what video channels can do for your brand. But the facts are these: 55% of people watch at least one video online every day Video marketers get 66% more qualified leads per year Nearly 50% of web users look for a video before visiting a store, according to Google If you want your business …
Making Money the Hard Way
Once upon a time, I had a crappy job, with crappy pay and no benefits. I worked third shift. I worked holidays. My life was miserable. Isn’t it funny how times have changed? I’ve made a lot of moves with my career. I’ve learned more about money in the last three years than I had in the 33 years prior. …
Move Over AOL: The Ten Best Premium E-Mail Services Today
“You’ve got mail!” said my parents’ brand new Macintosh Performa as I turned it on for the first time. Six-year-old me had no idea what e-mail was and I ran down to the mailbox to check. Nothing. It wasn’t till a few years later that I’d learn what e-mail was and that it was full of the fake meat SPAM …
How to Bring Your Brand Story to Life with an Explainer Video
Have you created a whiteboard or animation video for your brand yet? If not, now is the time to get started. Video animation is one of the most effective ways you can engage and increase your audience. Below are some great tips as to how you can bring your brand story to life with an explainer video using video animation techniques. Know …
The Streaming Service Takeover
Netflix has over 137 million subscribers. There are 15 million viewers on Twitch watching people play video games on daily basis. This isn’t counting YouTube, Microsoft’s streaming service, Hulu, or the new DC Universe. Podcasting has taken over and there are just as many podcasts on iTunes and Spotify and there are songs. To top it all off, Disney is …
Is Podcasting the Best Place to Spend Marketing Dollars?
Like most marketers, I’m a sucker for a good statistic. And one I saw recently blew my mind. More than 30% of Americans between ages 25 and 54 listen to at least one podcast per month. Marketers aren’t ignoring the phenomenon. We’re spending a ton of money to advertise on people’s podcasts. Ad revenue has gone from less than $70 …
The Benefits of Buying a Used Domain Name
If you’re new to affiliate marketing, you’ve probably been doing a ton of research. Everyone tells you to “come up with a great domain name”. And while this is true, it’s not the only avenue. You have options. One of the best choices is to buy a domain name that already exists. Sure, it won’t be something you picked out. …
Influencers? Yes, Please!
In my last post, I briefly mentioned influencers. Specifically, how Ninja is helping to promote the popular battle royale game Fortnite. Every brand can utilize influencers. Your main concern is probably the cost. And yes, it’s true. Paying influencers can come with a hefty price tag. But in the world of the internet and online marketing, things aren’t always what …
Why Fortnite Works and What You Can Learn From It
Pretty much everyone is playing Fortnite. You’re probably playing it right now on your second monitor. If you aren’t, your kids are likely on their tenth match of the night. It’s so successful Samsung is including free Vbucks with the purchase of new phones. The Fortnite craze isn’t just in the US. It’s a global phenomenon. As a marketer or …