ShoeMoney
Jeremy “ShoeMoney” Schoemaker
Software engineer. Founder. Author.
I turn “what if?” into things that work.
From my first internet business to open-source AI tools. I build the systems, take the risks, and share what I learn along the way.
Independent mind. Hands-on engineer.
My next chapter · Open to AI DevRel
Public Udemy snapshot
Student count × displayed price
28,389 students× $44.99 USD
= $1,277,221.11
Illustrative total at the displayed price, not verified revenue. Discounts, free enrollments, subscriptions, and refunds mean actual sales and earnings can differ.
Public listing checked September 15, 2026. Price shown in USD; pricing and enrollment figures can change.
At this point in my life,
purpose is worth far more than money.
Sometimes I get odd looks when I say I’m looking for a developer relations position. But I’ve never believed there’s a job beneath me. I’ll take out the trash if that’s what needs doing.
I can also contribute at a higher level when asked—drawing on years of building companies, writing software, and teaching. I’m happy to roll up my sleeves wherever I’m useful.
I miss conferences. I miss speaking, walking the expo hall, meeting companies, taking pictures with people and fans, and signing books. Most of all, I miss educating people, face to face.
I’m looking for an AI Developer Relations role at a respected lab because this is work I care about. I want purpose. I want passion. I want to be back in the room.
My offer to the right company
Let’s agree on clear goals up front. If I don’t double every one of those goals in six months, you don’t have to pay me.
Find a new employee who comes with that guarantee.
Check the public code
I’m deeply versed in LLM architecture and AI tooling, from model inference and agent orchestration to MCP and multi-provider routing. I build my own tools and contribute upstream to the ones other developers depend on. You can inspect my code, tests, and the maintainer reviews.
Explore my public codeHigh-profile AI contributions
OpenAIAgents SDK · MergedWarn when realtime history edits drop MCP items. AnthropicClaude Code Action · MergedPrevent stalled log downloads from hanging Claude’s workflow. Google GeminiGemini CLI · Open pull requestFix an environment-variable collision in MCP configuration. NVIDIANeMo Switchyard · MergedCorrect image and file translation for Responses API requests.Hugging Face, Microsoft, Meta, Qwen, Mistral AI, and more. Every link below is a merged contribution to a named AI lab or tooling project.
Public GitHub records checked September 15, 2026. Each name is counted once; the four featured names above are excluded.
I have 10 years of hands-on machine learning and artificial intelligence experience, beginning with PHP-ML in 2016. Today I build LLM infrastructure, agent systems, and developer tools that I use myself. I know what it takes to turn an API into something developers can actually ship.
From eBay’s Developers Conference to Affiliate Summit and NamesCon, I’ve delivered keynotes, technical sessions, and live product demos. Many have centered on building in public: showing the work, sharing the lessons, and making the technology real for the people in the room.
Watch a live product demoI’ve appeared on 20+ other people’s podcasts and produced hundreds of my own podcast episodes. I’ve interviewed people including Matt Mullenweg, Tim Ferriss, and Seth Godin. Asking good questions and making complex ideas understandable is a big part of what I love.
I’ve created numerous training guides, taught roughly 30,000 students across two Udemy courses, and made about 25 software walkthroughs. My goal stays the same: give someone the understanding and confidence to build something of their own.
See my Udemy courseStudents love learning with me.
But most of all, I love educating.
I want to bring that passion, an engineer’s depth, and a founder’s ownership to a lab whose work I believe in.
01 / Projects
I like the part where an idea becomes real. These days, that means AI infrastructure, useful agents, and tools for people who build.
The brands AI recommends, measured.
I built AIRanks to measure which brands AI mentions, which sites it cites, and where those links lead. Explore public rankings, domain reports, and the methodology behind them.
One front door for the LLM stack. An encrypted credential vault, account routing, and a clear view of usage and spend.
Explore aigate
A trading research platform with separate agents for scanning, execution, and risk. A decade of machine-learning experiments, still evolving.
Explore the project
An AI dungeon master with rules it has to follow. Deterministic tools handle the dice and game state; the model brings the story.
Explore eldritchdm
Your files. Your infrastructure. A self-hostable sync hub with version history, hooks, and a live dashboard. Open source under AGPLv3.
Explore devbox
A twin-stick, vertical run-and-gun inspired by Ikari Warriors. Built in Godot with a deterministic simulation that produces identical results across platforms.
Explore the game
A benchmark that asks AI agents to work through an increasingly difficult API task ladder using the Bruno CLI. Seeded tasks and exact output checks keep the scoring objective.
Explore the benchmark
The PHP-native take on an AI coding partner. Paider brings file edits, shell tools, Laravel-aware commands, and a transparent cost ledger to the terminal. Built in public, with its alpha status and progress documented openly.
Explore PaiderI also contribute upstream to the tools I use. Fixes, reviews, and learning in public.
See the contributions02 / Agentic skills
My public library of reusable playbooks for AI agents. Specialists, publishing pipelines, and lessons from real projects—each with a clear job to do.
A skill gives an agent a method: when to use it, how to do the work, and what to check along the way. Here’s what each one in my collection does.
Browse the repository20 of 20 skills
Designed this site.
Picaso designed this site, from its Vue interfaces to its WebGPU atmosphere. This playbook turns ambitious ideas into expressive, working experiences with Three.js, particles, reactive lighting, and dimensional motion. Every interaction gets its moment, while readable content, keyboard access, reduced motion, and rendering fallbacks stay part of the craft.
Brings a database architect’s approach to MariaDB. Maria investigates the actual workload, then works on schema design, column types, indexes, slow queries, locking, memory, and recovery. Changes are checked against measured behavior so faster queries still return the right results.
Read the skillHandles Laravel engineering from Eloquent queries to queues, Redis, Octane, and real-time events. Taytay starts with the installed application and its versions, implements changes using framework conventions, and verifies performance and correctness in the context where the code actually runs.
Read the skillTurns a goal into a measured improvement loop: change something, run a check, and keep or discard the result. It supports debugging, optimization, research, and regression checks, with iteration limits and a record of each experiment so progress is visible and repeatable.
Read the skillAsks several AI models to critique an implemented interface, combines overlapping findings, and turns the useful ones into fixes. Each round reviews the updated design while preserving approved brand choices. It is a structured way to improve usability, readability, motion, and visual consistency.
Read the skillPuts a difficult technical question before a council of AI models that challenge one another’s claims. A chair checks the evidence, separates verified findings from theories, and records disagreements. When the evidence cannot settle the question, the council identifies the experiment that could.
Read the skillRuns a review-and-improve loop for Godot games using verified screenshots and checks of the underlying simulation. Reviewers look for concrete gaps in presentation, behavior, and feel; proposed fixes are checked against the code, implemented, tested, and reviewed again without discarding good work blindly.
Read the skillTests a product by following the complete journey of a new user. It walks through signup, email verification, access gates, and the final promised action, looking for failures between otherwise working components. The workflow also cleans up test credentials and records what broke.
Read the skillExtracts reusable lessons from a working session before they disappear with the conversation. It looks for recurring bugs, surprising failures, useful techniques, and corrected preferences, then turns durable findings into skills. Project-specific details stay in project documentation instead of cluttering the shared library.
Read the skillPrepares a handoff before an agent session ends or its context is cleared. It captures reusable lessons, writes the project’s current state and next steps into a fresh handoff, and can document a meaningful turning point in a build log. This is a session resume, not a job résumé.
Read the skillResumes work from the newest handoff for the current project. Pickup reads the saved decisions and open tasks, checks whether important facts or priorities have changed, and looks for work completed since the handoff. It helps a new session continue without repeating stale assumptions.
Read the skillKeeps a good side idea from derailing the task already underway. It records the idea, context, affected systems, and any blockers in a project queue, then returns to the active work. Corrections and changes to the current task still get handled immediately.
Read the skillExplains an unfamiliar idea in plain language using one everyday comparison and no more than four sentences. It starts with what the idea is for, strips out unnecessary jargon, and gives the reader the consequence that matters. Useful when an accurate explanation has become harder to understand than the problem.
Read the skillChecks a repository before it becomes public. It examines Git history for secrets, looks for private infrastructure details, checks licensing and public setup instructions, and verifies that a stranger can use the published artifact. Findings support the release decision rather than treating a clean working directory as proof.
Read the skillPrepares skills from a private library for a public repository. It checks authorship, removes private details, catches paths that break when a skill is renamed, and keeps public copies separate from installed originals. It also checks that the README accurately describes what the included scripts do.
Read the skillCoordinates research, drafting, and citation checks for AiBook chapters in my voice. Each chapter follows a defined structure, uses verified sources and real examples, and flags missing evidence. The workflow checks that the finished chapter was actually written to the manuscript, with humor grounded in facts.
Read the skillTurns a finished manuscript and cover art into Kindle and print production files. It builds the interior before calculating the cover, handles paperback and hardcover geometry, validates the eBook, and checks rendered pages. The handover includes clearly labeled upload files, proofs, and a repeatable build.
Read the skillCoordinates the broader launch of a book: editorial review, chapter illustrations, cover production, file builds, and marketing materials. Its phased workflow brings together the manuscript, Amazon listing, social graphics, and launch copy, with author review points as the publication package takes shape.
Read the skillDiagnoses print covers that Amazon KDP keeps rejecting. It reads the actual rejection reason, checks barcode space, text clearances, spine placement, and the different geometry of paperback and hardcover wraps. The fix is verified against the rendered cover rather than trusting dimensions in the source script.
Read the skillCreates paginated PDFs from Markdown or HTML using a repeatable macOS workflow. It handles page budgets, typography, page breaks, and layout checks for reports, résumés, and other documents. Visual inspection and text checks help catch files that look correct but contain broken pagination or searchable text.
Read the skillTry another topic or clear the filters to see the full collection.
Under the hood
I’m happiest with a hard problem, a working prototype, and a reason to keep pulling on the thread.
Unix systems taught me to understand the whole stack. Building businesses taught me that it has to work for someone else, too.
github.com/shoemoney03 / My story
I started in Linux security. Built internet businesses. Learned by shipping, broke a few things, and kept going.
The through line? I want to understand how something works well enough to make it better.
The full story on LinkedInHands-on engineering across LLM infrastructure, agent systems, and open-source developer tools. The work is still the part I love.
AI infrastructure & open sourceI founded PAR Program, built a team of twelve, and grew an email-marketing and customer-data platform from its first beta accounts to enterprise customers. Acquired by GoSocial in 2015.
Founder & CEO · PAR ProgramI co-founded AuctionAds, an API-driven platform for live eBay auction ads. Its caching architecture earned eBay’s Star Developer Award. MediaWhiz acquired the business four months after launch.
Co-founder · AuctionAdsAt Wells Fargo Financial, I reviewed Linux infrastructure security for bank acquisitions and helped determine which systems could enter production. A foundation I still build on.
Senior Linux Security EngineerBuilt from the ground up
Products that found their customers—and their next chapter.
Keynotes, live demos, and conversations with people who build. From Affiliate Summit and NamesCon to eBay’s developer conference.
04 / The bookshelf
The story behind the work, and the ideas I want to put in your hands. Read the PDFs for free, or make room on your bookshelf.
Artificial intelligence · 2026
A human survival guide to the AI era, with an engineer’s perspective and a sense of humor. Sixty-two chapters on the tools, the possibilities, and the ways AI is changing how we create and work.
More about AiBook
The autobiography · 2013
The ShoeMoney Story
My unfiltered story of finding a way forward and building a business on the internet. The risks, the mistakes, the improbable turns—and the lessons I had to learn for myself.
Habits & deliberate practice
A Guide to Understanding The Game Theory of Life
An everyday guide to the habits you are training without realizing it. Game mechanics, character sheets, and deliberate practice become tools for choosing who you become.
The conspiracy thriller
A conspiracy thriller about an inherited amulet, a hunted bloodline, and a father racing across cities to save his daughters. Ancient secrets collide with a very modern life.
Marketing & audience building
Build an audience you own with the Bait, Persona, and Sequence system. Practical lessons in email copy, lead capture, and a twenty-day follow-up sequence, expanded from the 2013 original.
Good ideas should be easy to get your hands on.
Beyond the code
A little more of me, away from the pull requests.
AI editorial portraits, created from my own reference photos.
The city
Download portrait05 / Keep the conversation going
A hard problem. A wild idea. A good conversation.
I’m listening.
