And.... You Lost Me

And.... You Lost Me

shoemoney · · 2 min read
Everyday we get about 15-20 pitches sent to the contact-us form. I am talking JUST pitches not requests to advertise or anything else just pitches for us to talk about a product/website/service. About half are just some general form letter aka "Dear X, Here is our press release please write about it". Those quickly get deleted and then we get a few spams. But their are 3-5 everyday that have promise but fall short and never make it. Here is why. I have said this a zillion times. Just get to the point. Tell me what it does and how its different from your competitors. THATS IT. You lose me when you: 1) Go on to tell me I need to write about it because all these other bloggers are. 2) Write a book with 5 pages of background on the CEO. 3) After you tell me what it is you tell that you understand why I would not write about it (WHAT?) 4) Tell me "I know you wont right about it and when you don't you will prove me right" (What kind of jedi mind trick bullshit is that?) 5) Dont act like you know - "Hey I know you wont like this", "Your readers will love this", "You owe it to your readers to post this". Guess what? This is no a publicly held company or a news site. Its my personal blog and let me be the judge of what is good to post here. Anyway maybe I am the only person who feels like that... or ?