Why $4800.00 A Month ?

I get this email all the time... maybe 1-2 times a week. I am sure you all get it something similar too:

From: <mweeks@rogers.com> Date: November 27, 2008 8:00:23 PM CST To: <jeremy@shoemoneymedia.com> Subject: I've visited your website http://www.shoemoney.com/2006/09/04/my-top-10-worst-ideas-to-make-money/ Hi, We've seen your website at http://www.shoemoney.com/2006/09/04/my-top-10-worst-ideas-to-make-money/ and we love it! We see that your traffic rank is 88919 and your link popularity is 3153. Also, you have been online since 5/20/2004. With that kind of traffic, we will pay you up to $4,800/month to advertise our links on your website. If you're interested, read our terms from this page: 1stsite.ca Sincerely, Marie Weeks The ContactThem Network

So in every email it says I could earn up to $4800 per month. This is one of those things that make me go "hmmmm". I wonder why the 4800 price point. I mean why not say 5000 ? Normally 4800 would be a good price point if someone was buying something but here you are trying to drive home how much I can earn right? Anyway ....