FeedburnerYesterday I saw my feedburner numbers for RSS subscriptions increase by about 250%. Also from Feedburner I noticed a huge jump in Google Reader subscriptions. Ok so 1 of 2 things is going on… either someone is messing with me or something changed with Google Reader. Turns out it was Google reader. You see until yesterday readers using Google reader would pull your feed through Google (not directly visit your site). This is also how almost all other web based news readers worked in that the provider would spider your feed then cache it for all the readers. This of course makes sense but it really screws up your numbers because you can never get a accurate count of how many people are using your Feed.

Well yesterday Google Reader was altered to show how many subscribers are in your feed. Now you have true stats in FeedBurner reflecting it. Since about 60% of people that subscribe to my feed use Google Reader my numbers jumped quite a bit.

Now I am noticing other peoples numbers jumping drastically also!

Techcrunch went from 170,000 to 270,000

problogger.net jumped from 10,000 to 18,759

So if you are wondering if its a bug or not… its not 😉

EDIT: I found Google Reader actually has its own blog and explains on it on there also.

By Jeremy Schoemaker

Jeremy "ShoeMoney" Schoemaker is the founder & CEO of ShoeMoney Media Group, and to date has sold 6 companies and done over 10 million in affiliate revenue. In 2013 Jeremy released his #1 International Best selling Autobiography titled "Nothing's Changed But My Change" - The ShoeMoney Story. You can read more about Jeremy on his wikipedia page here.

22 thoughts on “Did Your Feedburner Stats Just Increase”
  1. Happened to me as well. My Feedburner subscribers jumped up by about 40%. Happened just last night.

  2. LMAO… michael just sent me the link to this because I asked him about his feed after seeing the same thing you did (only my feed subs went over a little under 100%). Hmmm, very interesting…

  3. […] read on shoemoney’s blog that Google Reader has changed the way it pulls your feed so that true scubscriber stats are showed […]

  4. […] doing a bit of research (thanks ShoeMoney and FeedBurner) it turns out that Google are now reporting the total number of subscribers using […]

  5. My stats jumped from ~3,000 subscribers to just under 15,000 I still think there’s some sort of error as that just seems a crazy increase and percentage market share to Google.

  6. This blew me away. Ours went up almost 7000% (yes, seven thousand). From just under 1300 to over 90,000. I guess since our site is so focused on Google we have a ton of Google Homepage folks or something. In any case, I enjoy following the stats MUCH more now…

  7. I had a 90% increase. So were these people already subscribers, but not counted in the FeedBurner stats?

  8. Thank you for the information. I don’t use feedburner much but I will take a look at it. Your advice is good.

  9. […] here are some more links. I first learned and read about it on JohnChow and then ShoeMoney. ShoeMoney then linked to Google Reader’s Response, and later I found FeedBurner’s […]

  10. […] reporting due to a change in how Google Reader was reporting their stats. The bounce was reported as high as 250% by bloggers like Jeremy Shoemaker to more average bounces of around 30% by bloggers like Stowe […]

  11. Nice to know that my stats are accurate now. Unfortunately they are still pathetically low 🙂

  12. […] by widespread buzz from many FeedBurner publishers who blogged about notable increases in feed subscribers over the weekend, we thought now was a good time to […]

  13. Question on Creating a RSS site! I was thinking about allowing other webmaster to add a RSS feed from my site to their site.

    I am new at this, but do I first need to use blog software and then buy rss feed software.

    Not really sure what is the best method for increasing my PR.

    Any help is appreciated.

  14. Hmm is anyone else encountering problems with the pictures on this blog loading?
    I’m trying to determine if its a problem on my end or if it’s the blog.
    Any feed-back would be greatly appreciated.

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