Looks like the days of buying text links for pr and keyword value are over. Matt Cutts has made several public announcements about it in a few different blog posts and also some speaking events.
At pubcon I attended a session where experts talked about monitizing your blog. One the the premier people to speak on this was Barry from serountable.com. He said one of his primary sources of income was from text link advertising. I dont think many people gave this a second thought. Until Matt Cutts announced those links would be worthless for pr or anchor text value.
I guess someone forgot to tell the advertisers on se round table:
If these spammy keywords have no link value then… hrmm
Search Engine Optimisation
Search Engine Optimization
Text Link Ads
Its really too bad that Barrys great site was pointed out as one specifically that no pr or keyword value can be gained.
The “Free Ringtones” link does rank VERY high in google for “free ringtones” http://www.spacewar.com/the_free_ringtones.html
Even though it does not contain any free ringtones. Also another hilarious thing is the site is for military space news…. lol how does that work. Maybe I should advertise my mesothelioma site on seroundtable =P
NOTE: I am a huge fan of serountable and read it daily. If you are not reading it you should.