I noticed today on the Digg Most Dugg stories there was one on “Why you should buy your girlfriend Wii Workout” which had a thumbnail of some girl in her underwear and a video symbol. For research purposes I followed and watched it. Here so you have a frame of reference give it a watch.
Pretty good. I can see how this would make some guys want to rush our and purchase the Wii Workout. Err I guess that is what Nintendo had on its mind when they hired the Tinsley Advertising company to make this video for them.
The first clue to me was the username on YouTube: tinsleyadvertising
Then a quick search on the Tinsley Advertising site lead me to the employee page where I found 1 guy who looked very similar to the guy in the video. His name is Giovanny Gutierrez.
From Gio’s Bio:
Director of Interactive Media
Gio comes from the future. He is perfectly versed in most programming languages, dreams in code and can’t sleep when his pixels aren’t in order.
As Tinsley’s Director of Interactive Media, he creates web, e-mail and interactive marketing solutions that perfectly integrate with television, radio and print campaigns. Gio is a master of e-commerce, having created web portals for scores of businesses. He was founder and creative director of web-design firm Ionic Studios, teaches digital web programming at Miami-Dade College, is a certified Macromedia Developer, an Apple Certified System Administrator and a Certified Internet Webmaster. He’s also won numerous awards and accolades in the web design circuit.
Gio will be your point man on anything even remotely futuristic. Be nice to him or he will hack into your bank account.
Then doing a quick search on flicker with those tags we come across some interesting photos also tagged as tinsley which also give us clues as to who the girl is in the video. It appears to be another tinsley employee named Lauren Bernat.
Here are the photos captured from flickr:
Brilliant and subtle advertising viral ad. I actually have no proof it was a paid Nintendo spot…. If it is not it should have been. Everyone should tweet @Giovanny and congratulate him on a well done viral video.