Shoeintology AKA The ShoeMoney Mantra

This is our code we live by. Most of these are mine but a few items are stolen without attribution so I can take credit for them.  I am always adding to this list.

  • Build Sites and Services YOU would use.
  • Prioritize the profitable projects.
  • If your going to mess with me – Do your worst because I will do mine.
  • Exploit peoples passions for profits.
  • Build websites for people, not for search engines.
  • When you accept the impossible you start to find solutions.
  • Don’t trust anyone.
  • All you have in this world is your balls and your world. Dont break them for anyone.
  • ALWAYS be on the offensive.
  • Catch a man a fish and he will eat for a day. Teach a man to fish and he will steal from your bucket.
  • Get busy living or get busy dieing.
  • Money NEVER sleeps.
  • Be willing to do what others will not.
  • YOU are the badest motherfucker alive.
  • Bring a nuclear bomb to a knife fight.
  • People forget quickly.  Google never forgets.
  • Nobody is irreplaceable
  • The more successful you become the more people pray for your downfall.
  • Live in the moment.  Your whole life can change in a instant.
  • Anyone who doesn’t say money doesn’t buy happiness look at the fucking smile on my face.
  • Everytime you do something well you get better at it.  Everytime you do something shitty you get worse at it.
  • Its a short walk to the cliff but its a long fall down.
Last update (02/15/2021).