Rebecca Kelley

You’re Too Sensitive to Be on the Internet

October 27, 2009

Well, maybe not you, but a lot of people are. I’ve seen it happen numerous times: someone writes an opinionated blog post, rejoices over the multiple “I agree! Great post!” pats on the back he receives, then comes across a couple of comments that disagree with him or present an alternate point of view, and… read more

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5 Reasons Why You Shouldn’t Miss the Elite Retreat

September 30, 2009

The Elite Retreat is only 1 day away, and it’s bound to be one of the most valuable conferences of the year. I thought I’d highlight 5 reasons why the Elite Retreat is a can’t miss conference. 1. You’ll learn from some of the smartest and best entrepreneurs in the Internet marketing business. Check out… read more

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7 Reasons Entourage is Like SEO

September 15, 2009

I know Shoe’s a fan of the HBO show Entourage, and I watch it as well. It’s an enjoyable show that provides a solid half hour of entertainment. I thought I’d explore parallels between SEO and the television show and present 7 reasons why Entourage is like SEO. It’s underrated. Entourage has been on for… read more

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How Google Can Win the Hearts of Internet Marketers

August 3, 2009

As you undoubtedly know, Yahoo! and MSN recently agreed to a 10-year search deal (Search Engine Land breaks down the deal in simple terms, essentially pointing out the final nail struck in Yahoo!’s search coffin). Aaron Wall highlighted some SEO stuff that’s still hanging in the balance, such as the Yahoo! Directory and Yahoo! Site… read more

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No, You Are Not Qualified to Speak at Conferences

July 28, 2009

I got the idea for this post last week, and before I could sit down and write it I caught The Yes Men Fix the World on HBO. It so beautifully exemplified my point that I felt I had to make a shout out. For those of you who are unaware, the Yes Men are… read more

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9 Reasons Why Your Online Business Will Fail

July 22, 2009

Online businesses and moneymaking ventures pop up left and right like wet gremlins, yet only a small fraction of them will have some semblance of success. A lot of people seem to equate the Internet with “easy money” because you’re able to set up a website and try your hand at making money while sitting… read more

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If the Shoe Fits…Guest Blog for It

July 8, 2009

Hey folks, it’s Rebecca Kelley here (formally of SEOmoz and currently the Director of Social Media for 10e20, your friendly neighborhood social media marketing company). About a year and a half ago I pulled some guest posts out of my ass for Shoe, and he must have been nostalgic lately because he’s asked me to… read more

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How SEO is Like Guitar Hero (or Rock Band, if That’s Your Thing)

January 22, 2008

It’s been a while, but I thought I’d author a post this week about how awesome Rock Band is and then lazily tie it in with SEO. Oh, and to save some of you from posting this in the comments, no, this has nothing to do with making millions of money online, MMA, boobs, affiliate… read more

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How Pubcon is Like the Kumite

November 30, 2007

I grew up on the awesomely badness of Jean-Claude Van Damme movies, with Bloodsport being the Citizen Kane of Van Dammery. I’ve seen the movie more times than I’d care to admit, and I caught it on TV the other night. As I was watching, I couldn’t help but notice striking parallels between the movie… read more

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Conference Travel Tips Redux: The R. Kelley Director’s Cut

November 16, 2007

Shoe’s recent post about conference travel tips was pretty spot on. It was also quite the coincidence, as I was planning on writing one of my own. Oh well, suck it bitches, you’re getting a dupe post from me. At least it’s Friday. My conference travel tips: Limit yourself to carry-on luggage I know, you’re… read more

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Are Yuwie Serious?

October 30, 2007

A couple weeks ago, a friend of mine asked me if I knew anything about Yuwie. He signed up for the site and actually described it to me as “a social networking site crossed with a pyramid scheme.” Apparently, the gist of the site is that they want you to refer as many people to… read more

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Perception is Everything (or “Fake It ‘Til You Make It”)

October 9, 2007

Cameron Olthuis gave me that gem of a tip: “Fake it ’til you make it.” Have you ever looked at someone in our industry and thought “How the hell is this person speaking at conferences?! He’s a moron!”, or “There is no way this person has actual clients”? I sure have. In fact, I’m sure… read more

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How Respected Are You?

October 4, 2007

I don’t know if this admission will piss off most of Shoe’s readership, but I’ll do it anyway to make a point. I am not a fan of Family Guy. I largely hate the show–it typically elicits one (if that) chuckle out of me per episode, but overall I think the show’s comprised of lazy… read more

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Why Should “Blogger” Have a Negative Stigma?

September 26, 2007

Shoemoney recently mentioned that his blog was nominated for several blog awards. In his post, Shoe said “I never considered myself a blogger and at first and even until a few weeks ago I took it as an insult when people would introduce me as a ‘blogger.’” To that I say “Really?” I don’t understand… read more

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Want to Succeed? Then Get Off Your Ass and Work

September 19, 2007

Too often in forums (and in a few of the questions the Shoe readers asked) I see something along the lines of “How do I make money online” or “How can I be successful in X within X time frame.” Every time I see this question I get pissed off. It’s like a flabby person… read more

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