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Should I buy a “make money online product”

by Jeremy Schoemaker on March 26, 2013 · 49 comments

Yesterday I made a post for people looking for the magic bullet.  A lot of the post made the point about how you don’t need money to try to make money online.

With what I said people are probably thinking that they should never buy a info product to teach them anything, especially when getting started.  False - within reason.

To date, over the last 8 years, I have purchased more than $150,000 worth of info products.  But stick with me here…   Over the years I have set aside a budget specifically for that as it has been relative with my income.  It’s like continuing education for me.

The Start

When I started my product I bought that made the difference were books on how to build a website.  How to write programs.  Probably started with a hundred dollars worth of books.  This sounds like chump change right?  Well at the time that was a sizable investment.  But I had a passion on a subject and it was fun to learn these skills to accomplish that task.  Actually to punctuate that it was vital and I would not be where I am without those initial  how to books.

The Evolution

  • After I built my site from those books, built a site that I wanted,  eventually I evolved into making money with AdSense.  I bought a PDF for like $99 that drastically improved the amount of revenue I was making.
  • Then I got into SEO and bought a $99 e-book called SEOBOOK by Aaron Wall.
  • After that I got into affiliate marketing and purchased a product that was in the $500 range which really got my brain thinking.
  • Then I got more into the psychology of making money online and invested in books like Influence and read every book that Seth Godin has written.

Again all made a difference in my income.  After the first year or so I made a commitment to spend 10% of my profit per month to purchase books, products, and sometimes conferences.

But again its all relative.  If one of these products makes a 1% difference in my company ongoing that is HUGE.

What makes me sick is when people who don’t have a website should not invest in a $2,000 program about making money with websites.  Makes sense right?  But people do…

Recently I shared with my readers an excellent program called the Amazing Selling Machine which is all about selling products on Amazon.   It is a truly remarkable and I have not promoted anything in that price range since 2009-ish.  Reason being everything I have seen is such bullshit and saturated that while it might work for the person that is promoting it that person probably has a passion for it but more importantly they have many years experience doing exactly what they are selling.

This product is somewhat like the free wordpress platform but for people  who have no interest in blogging, programing, or even having their own website.

One of the biggest reasons I love it is people don’t have to have a website…  want to write a blog…  or whatever.  And the products you can sell on Amazon…  Well its infinite.  No matter what your into or passionate about I doubt there is not a market for it.  They also do walk you through the process.  What you should sell, how to sell it, where to buy products at wholesale, how much to sell them for… and also some ninja software to make sure the stuff your selling lists at the top.

So I say its remarkable in that its something completely NEW and TOTALLY unsaturated.  And the best part is with a little research you basically have next to no financial risk.  Also with my personal experience in buying wholesale computers and reselling them on eBay I know how big this can get.  And Amazon is 100x bigger.   Also there is a local company here…  All they do is buy and sell books on Amazon.  Its a hundred+ million dollar company.  So ya…  I like this product a lot.

I purchased it cause I can totally see me doing it as a hobby to start and perhaps it evolves into a full company.  

So again buying products to “teach you how to make money online” can be a very smart investment.  It just has to be within reason.  If your unemployed and making it paycheck to paycheck I strongly do not advise you invest in a thousand dollar “make money overnight” system.

And ALWAYS research the person behind the product.

Now I know a lot of people reading this right now already have an excuse as to why they can’t get started.

  • I don’t know how to program.
  • I don’t have enough time.
  • I don’t know how to make a website.
  • I don’t have any passions.
  • I don’t own a computer (This sounds funny but I have people contact me from a library computer).

If you are saying any of those things to yourself then I recommend not investing in any info product.

Maybe your reading this site because you just find me funny,  or you were that hot chick in high school that regrets not giving me a piece because I was fat (sorry),  or..  you enjoy my weird sense of humor.

Here is the deal.  This shit is crazy.  Right now I am building a long term stable company and that took a sizable investment.  Thank god we are past the dip and doing very well now.

Our in house CPA looks at me funny sometimes when that company is operating on slim margins as its growing and I rip off a 100k or so out of the blue on something that I stumbled on in my free time.

Those spikes of revenue are awesome when your underwear in your basement.  Not fun when you have a lot of overhead.  So its something that literally is a hobby of mine I do in my spare time.  Yea its fun as shit to be a cowboy but I have a wife and 2 daughters now and people that rely on me so I can’t go on 2 hours a sleep jacked up on redbull.

But maybe you can?  

I know I am all over the board here.  Thats what happens when you spend 2 hours writing a blog post in 5 minute increments when you have spare time for your “hobby”.

full disclosure

About the author...

– who has written 2856 posts on ShoeMoney.com.

Jeremy "ShoeMoney" Schoemaker is the founder & CEO of the ShoeMoney Blog, Elite Retreat Internet Conference, & the PAR Program. In 2013 Jeremy released his #1 Amazon Best selling Autobiography titled "Nothing's Changed But My Change" - The ShoeMoney Story. Jeremy currently lives in Lincoln Nebraska with his wife and 2 daughters.


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{ 37 comments }

1 edgar

Sometimes you have to spend money to make money.

2 faisal

First million are the toughest, subsequent millions are not.

3 Hotdogman

What kind of sick fuck trades a puppy for an ounce of pot? Ooops. What I meant to say is I think 99.9% of the “How to Make Money Online” products out there are pure crap, but there are some gems among the snake oil. I have purchased info products, but I haven’t for quite a while. I can honestly say there were some products that seriously helped me boost my online earnings. If you’re a noob to the online world, stick to learning the basics first and build as your knowledge grows. Don’t fall for the latest “secret methods” crap. There’s no secret other than working smart AND hard.

4 Elena

What are some of your favorite teaching tools for your team to learn what you do?

5 Demarcus

I feel like any idiot these days can create a product and sell it and make money. Is this good or bad I mean …. you be the judge

6 Silas

I have only bought a few products just because I have not had the best experience with them. However I wish more blogs did what you do and give reasons why they like or dont like the product

7 Kelvin

I actually love learning new things a great place to find great learning tools is udemy

8 Tim

Here’s my free info product….don’t waste any money on any products. Learn Wordpress by playing around and teach yourself what you don’t know by Google. Use Flippa to reverse engineer successful websites (never pay for them). The world is yours.

9 Buck

so awesome to hear how you are doing and running a real business. A lot of people try to make it seem like it is easy and well … we all know they are probably the ones in real debt!

10 Faustino

I think that it is great these days people even upload tutorials to youtube. I mean everyone is trying to be a teacher from their own experience. Which is really cool if you ask me

11 lisa collins

There are many tools that teach us how to use a particular product. i think it is utter waste spending money on things that we could learn by our own without wasting time

12 CLH

It took some soul searching before I signed up for ASM; it was a significant amount of money to plonk down for “information”. Your recommendation carried a significant amount of weight in this decision, as well as your personal guarantee that you made in an earlier post about this program. After making the decision to go ahead and clicking your link, the worries about the money spent on this stopped. The mental commitment makes a big difference; no turning back (I don’t *want* to get money back within 30 days… I *want* to succeed!).

I’m sure there are folks who can figure all this stuff out by themselves, but there’s a benefit in signing up for something like this: there’s a track to follow, carefully laid out, carefully monitored, and with a goal in mind. That makes an enormous difference in buying Yet-Another-Internet-PDF or spending hundreds of hours typing phrases in google to put all the info together yourself.

The number of people who are taking this course surprised me greatly, btw, and the activity on the forum is pretty high. Looking forward to making the trip to the US at the end of the course to do the workshop and to meet with others.

I have a good feeling about this one. Hope to see you there, Jeremy!

CLH

13 VKool

Jeremy,
Thats a funny story about that high school girl.
Anyway, getting back to the post, I used to fall in traps of what so-called Gurus, who often received welfare while teaching people how to make money online. It’s rare to get my hands on a real opportunity, which shows you how to make money. I experienced that no “Make Money Online” product is perfect, we do have to spend timeand $ to learn from many products to find a strategy that works for you. Thanks for sharing Jeremy.

14 James Brolin

You need to invest time, energy and a bit of money to learn the ropes of making money online..just like any other offline business:)

You make little in the beginning…once everything is mastered and on track….your income will starts to explode!

15 Velma

is there a good product out there… maybe shoemoney sells 1… on creating your own product, setting up an email list, etc? or great blog post w/ details? TIA

16 Dominique

I totally agree with this. I put money aside as well to buy info products that most of the time is filled with crap. However I always learn at least one thing in each of them.

17 Jamaal

If people come to you with the excuse that they don’t have a computer why the hell are they even contacting you? I hate stupid people.

18 Edmundo

I read that same SEO Book by Aaron Wall awhile back as well!

19 Bradford

You always put it into perspective for me.

Thanks Jeremy.

20 Brant

I’ve gotten more from reading your blog then I did on any of the “make money now” products. Keep it up Jeremy, I love the free knowledge and would love to meet you some day.

21 Harold

I think the best bit of advice you give is telling people to put aside money RELATIVE to their income. Wayyy too many people spend wayyy too much money they don’t have.

22 Christie

Wow, if people don’t have a passion for something they really need to reevaluate their life.

23 Jeremy Schoemaker

I know, and I get that excuse a lot.

24 lisa melia

Disciplining yourself not to spend everything on the “magic formula” really should be one of the first lessons learnt when you set out to make money online – not the last, as is what happens all too often! Must go check out this Amazon thingy……

25 David

Hello Jeremy,I have tried to email the support but no reply, maybe you can help?? I just bought the shoe in money training course and the first page of the website says to fill in a registration form, I have done that and now it wont let me log in, says my username and email aren’t registered and won’t let me access any of the training? can you help asap please?

Thank you

26 Jeremy Schoemaker

David,
Did you contact Bluhost support?

27 Denis

One thing that i learn on my side is not buying to many items at the same time. That was my problem. I was buying one product and a couple of days lather buying an other product. I didn’t had time to read or learn the first product that i was anxious to start the second one that i bought. There is good products on the internet that can show you how to make money on line.

28 achraf

Thanks Bro for Dropping By. Nice blog you have

Make Money Online

29 Jordan Malik

While I still think Jeremy is a genius, it is my opinion too he should not have endorsed this course. The payouts to JV partners were lucrative (50% + bonuses). I’m a long-time Amazon merchant and my opinion is that the Amazing Selling Machines is not only way overpriced, but it’s suggested ways to make substantial profits just don’t work. The truth will come out in a couple months when folks who paid the ~$4000 pitch in with their opinions on how the program didn’t work/worked.

30 Michael Mears

I think it’s possible to make money in any of the many ways that are available online. The key to making money online is knowing your field, and knowing it well. There are many options for making money online, to really make a living, you have to find which niche or system works best for you!

Shoemoney 31 Peter J Osterberg

It´s all about Focus, you need to Focus on one or two things at the most, if you do it more then you will fail. Then be persistant in your marketing, otherwise you just will bail out and start with the next thing.

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