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ShoeMoney Ad Network Throwback

by Jeremy Schoemaker on December 12, 2012 · 21 comments

In 2006 when I first got into affiliate marketing I realized that all of AdSense income was coming from people advertising affiliate offers. Now even though I was doing affiliate offers of my own on the site I wanted to try going direct.

So we built our own internal system that made some AdSense Looking ads but allowed us to put our own copy inside.

My CPC immediately went up 3x.

Then we decided to make this so anyone could use it.  I was killing it at the time so I was like lets just do it for free.  It was a week project for us and it was up and running.

We called it ShoemoneyAds (what else).

Check the walk through video here:

I am sure some of you reading were using it ;).

This eventually became AuctionAds, a company that grew rapidly in users and revenue until it was sold in 2007.

full disclosure

About the author...

– who has written 2895 posts on

Jeremy "ShoeMoney" Schoemaker is the founder & CEO of the ShoeMoney Blog, Elite Retreat Internet Conference, & the PAR Program. In 2013 Jeremy released his #1 Amazon Best selling Autobiography titled "Nothing's Changed But My Change" - The ShoeMoney Story. Jeremy currently lives in Lincoln Nebraska with his wife and 2 daughters.

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1 ken savage

Can ya put it back up?
It would be interesting to split test adsense blocks VS making my own amazon/affiliate looking adsense blocks VS banner ads.

…Come on Shoe, early Christmas present for readers.

2 Jeremy Schoemaker

Its one of the projects I am open sourcing.

3 Ken Savage


4 Sam


5 ken savage

“The man I worked for had one of the biggest companies in America. He didn’t own his own company. White man owned it, so they owned him.”


I got that tattooed inside my eyelids.

6 Oren

I remember auction ads what a great success you had with that

7 Emile

Great video and thanks for sharing

8 Glen

Wow you sold that back in 2007!

9 Waldo

Thanks for sharing this video again, I totally forgot about it

10 Rigoberto

Bringing it back

11 Walton

I thought you didn’t like Adsense?

12 Darnell Jackson

Interesting. If you had to rebuild a comparable tool for 2013 what would you change about it?

13 Jeremy Schoemaker

I dunno I think the same exact tool would work well.

14 Oren

1 week? crazy…tech moves so quickly. how did you get the name out so fast?

15 Anton


16 Van

great vid

17 Reyes

How much did you make off of the sale of auction ads?

18 Rusty

Shoe, you are so generous ;)

19 Randall

Shoemoney Ads. naturally

20 Sergio

auction ads? How could i forget?!

21 Alec

affiliate marketing blows my mind

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