This week has been interesting. I left Lincoln with a terrible sore throat at 5am Sunday morning on the way to Affiliate Summit. I had several delays…. bleh traveling from Lincoln… but got in about 5pm Eastern.
As soon as I got to my hotel in New York City I went to hang out and meet people for a bit then went back to my room to do some final prep work on the much hyped Facebook Advertising keynote style presentation I was giving on Monday. I was so exhausted and sick I passed out… then woke up at like 11pm. Wide awake and still pretty sick. I was pretty bummed about being sick. I had worked really hard on my Facebook Advertising presentation and was nervous I was not going to have any voice to give it.
All was well Monday morning. My sore throat and runny nose were completely gone. I felt great. I went over my slides a bit and headed down to get some breakfast. I met a lot new people in the lobby on the way out of the hotel… which took about a hour, but its always awesome to meet people. I tried to keep it short though cause I was so hungry…
For breakfast I had a corned beef hash pancake omelet. Was awesome.
Back to my room to go over my slides again… talked to a lot of people in the lobby trying to make it to the elevator. So much for checking my slides 
. Got back to my room about noon. Quickly went over my slides then went down to get setup for my presentation.
When I got the the room there was no pc… and I didn’t have a hookup for my mac. DOH. But after calling Missy Ward she said they hide the laptops during lunch so nobody steals them. Crisis averted!
I think my session went pretty well. I surprised everyone and 1) gave away DVD’s with some video’s from the Facebook Advertising module of the ShoeMoney System and 2) wore my new Adidas red jump suit .
There are some good writeups about it :
Read Outspoken Media’s writeup.
and it wouldn’t be a ShoeMoney session if it did not start with John Chow throwing shit at me (LOL) :
Shortly after I had to catch a train to make some meetings in Long Island…. which was a $350 cash ride or a $14 train ride. I opted for the train. But I had never in my life before taken a train.
What an adventure. Penn station was a little intimidating at 5PM. Talk about a rat race. It was pretty crazy until I actually got on the train. At first I was thinking like damn I can’t believe so many people take these trains hours a day to work… everyday… Then I looked around and noticed most people were napping. Since a lot of the trainride was in a tunnel there was no cell phone reception. I actually was able to just chill. It was nice.
About the author...
Jeremy Schoemaker – who has written 2415 posts on ShoeMoney.com.
Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.
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{ 82 comments… read them below or add one }
I am staying at a Hotel in Long Island… its like 10 mins from Manhattan and is really cool.
Would’ve loved to have caught your presentation. Always look forward to seeing new ways to use social networking sites to advertise. Thanks!
That is good that you went to conference hall before hand and went through your presentation most people wouldn’t. Thanks Greg Ellison
Wear a suit man
better than dressing like a tomato! good one johnny chow :d
Oh yeah. And John Chow looks like a grease monkey with that fashionable tee and funny haircut. ROFL
He’s not the one doing the presentation, you idiot.
Yeah, he looks like he is about to train cheerleaders in GLEE, step aside Jane Lynch.
John Chow is so funny! A real grown up kid.
A red track suit is a sign of confidence.. Kind of like hef (playboy) or half the population in Florida.
(radio) Bzzt! Fashion Police, we’ve got a really big situation here. All units, please standby. Just kidding, Shoe. I know you’ve managed to wow the participants once more during the activity.
You could have made it even more awesome by moonwalking up the stage, Jeremy. Hope to catch more useful web marketing tips from your blog. Keep up the good work!
How many times did you get mugged on the train?
Old NYC Rhyme: “See a dude in a track suit, rob him”
I don’t think Jeremy would get mugged in an LIRR train. Those trains are quiet and civilized in comparison to the NYC Subway. I do remember that you can drink a beer going home, so the ride is relaxing. I have a friend who lives on the end of the Port Jefferson Branch.
Er, Port Washington, lol
Everyone loved the talk. The best of show is what everyone is saying. Makes me want to start doing Facebook advertising again.
Fernando & Chow throwing footballs at you is priceless. LOL
Looks like some summit participants are having some attention issues. LMAO. This may seem out of line but I remembered this crazy video after watching Chow & Fernando pummel you with toy rockets: http://www.youtube.com/watch?v=79AhWuWVdl8
John Chow is an idiot.
The video might have been crazier if you secretly had a Super Soaker hidden in your podium and hit John Chow with a splash or two.
Ya right. And then the two of them could have done that for the next hour or so.
Now that would be really fun if you ask me. Afraid to get wet, buddy? LMAO
What’s wrong with jumpsuits? I live in California and you bet I see lots of people sporting them half the time.
For what it’s worth, that was a very refreshing narrative about your adventures in NYC.
Don’t mind them, Jeremy. I’m sure they were as excited as I am when you came up on stage. I was two rows behind them and I saw John Chow throwing the first shot. The superb tips you gave was worth the trip from Arizona. Thanks a million!
Jeremy- It was nice to finally see you in person! Your talk was great. (I gave you 4 stars as you requested LOL!) Thought the track suit looked fine- have you lost weight? I didn’t stand in line to shake your hand- you were so completely mobbed after. Another time! Thanks for clearing up the mystery for me on who threw stuff! Cheers!
I was also at the ASE and the best idea you’ve shared while lecturing about Facebook advertising? The number 1 thing people noticed in an ad are boobs.
I don’t mean to be rude but when John Chow threw that rocket at you it did make me laugh the way you reacted.
Is it just me or does John Chow have a weird hairstyle like the protagonist on Scrubs?
What the hell is that nerf rockets?
Looks like some cheap toy they got at Times Square.
Speaking of those, can I have them and sell it on eBay?
As an amateur softball player (and a tenderfoot web marketer), those two can’t throw a thing. What do you think, Jeremy?
A friend of mine attended that summit and she said she was lucky to get a copy of your limited edition DVD. Don’t mind the bull the next time somebody heckles you when you have that red jumpsuit on. Perhaps they’re just a bit green because they can’t pull the look off? LOL
I heard you’ve shared some excellent Facebook money-making tips during the summit, Shoe. Nonetheless, I don’t have to worry about a thing since I immediately got a copy of the Shoemoney System 2.0 the moment you put those babies on the shelves a few weeks ago…
Getting sick just before your presentation was really a bummer. Good thing you seemed to have pulled it off quite nicely.
I noticed your blog has a new look. Is this a sign that a new Shoemoney web marketing system coming out in the next few days? (Or how about a new Freebie Tuesdays?) Best wishes from Denver.
Yup. It has a fresh new look alright. Thanks for making this blog way even cooler, Shoe. Looking forward for tomorrow’s post.
Is there a chance you could raffle out some of those limited edition DVD’s in the coming days, Jeremy?
I just read on John Chow’s blog that he’s giving away copies of the DVD and the winners will be declared this weekend. Please do check it out.
Had a blast at the Summit! Great job with the FB advertising strategies. CPC all the way. By the way, props to John Chow for doing a nice coverage of the event, too.
When’s the next ASE? I hope I can catch up the next time you’ll have a presentation, Jeremy. Thanks a million. Just noticed your blog’s new look and it’s awesome. Keep the great stuff rolling.
I’m sure the summit afterparties were amazing, Jeremy. Missed having a few drinks with you guys. Expect me, your most loyal fan, to be the first one to sign up for the next ASE.
Now that’s one heck of an ensemble to rock your presentation, Shoe. Red jumpsuits rule!
I fell in love with the Facebook ad presentation you gave at the summit. My two favorite points are 1. Ideal title has a call to action, association, Facebook feel and simple and 2. Facebook frequency capping sucks. I am so proud to be your fan, Guru Shoe!
compelling content is important. creating ad messaging is not as simple as it looks. but once you get the hang of it, everything becomes much easier.
That looked like and excellent gathering of like minds. I shall have to try and attend one. I loved the red jump suit. It makes you stand out from the crowd. Sometimes we all have to dare to be different.
Regards
Sue
Makes you a good target for John Chow as well. Hee hee
I’ve been following your blog for almost two years now, Jeremy, and I really appreciate how you took its look up a notch. I thought I entered the wrong URL when I first opened the page. Keep up the good work.
Thanks, Shoe, for inspiring me to test the waters of Facebook advertising again. Hope to learn more tips and pointers on the subject in the next few days.
I really loved the way how you emphasized that copycats have no place in Facebook advertising, Jeremy. Ad duplication is perhaps the dumbest thing to do to keep up with social network’s fast-paced scene.
What a great way to celebrate a successful ASE presentation! The fresh blog look is awesome.
Red jumpsuits are a dime a dozen here in Los Angeles, Jeremy. People, young and old, seem to wear them all the time. Is there a secret jumpsuit conspiracy we have to know about? By the way, nice tips on raising CPC initiatives off the ground without difficulty.
You always surprise me with the quality of your posts, Jeremy. Apart from the info they provide, your articles are just entertaining as well. Keep up the good work. Greetings from Michigan!
I really admired how you showed us the nitty-gritty of Facebook advertising at the summit, Jeremy. I didn’t even know that Facebook house CPM rate is 23 cents and the ad image accounts of 70% importance of a Facebook ad. Hope to catch you at the next ASE. Best wishes.
Great job – I loved the content when I got your deck and heard nothing but positive feedback from the attendees.
That’s cool how you recovered from being sick.
I’ve never ridden a train either. But I can see how people fall asleep, just don’t miss your stop!
Thank you for the tips that you always share. Hope to get more from you and become as successful as you are.
Hah! i think i’ll be starting to use the facebook ad again after all! Cheerss
We didn’t get to see your red toe nails again?
Wow! This is a good adventure for you together with the other known Internet Marketers out there.
I really used to like your blog but now I’m getting the feeling that the discussions and subjects are becoming dumber and dumber. And especially only focused on American issues. You are not really international at all. Sorry but I having the feeling really narrow minded, typical American without any experience of having lived abroad or knowing some foreign languages eventually or not even discussing other marketing approaches besides the American. A very poor and un-intellectual mainstream blog so far.
ummm ok… Its a blog dude. and its my blog. You are correct I do not have any experience living abroad or marketing approaches that are unamerican.
Everyone’s entitled to an opinion. It’s a free country, a free world even. I think that marketing basics are the same regardless of what part of the globe you’re doing it. What’s important is to tweak what we see others are doing and make it work for us.
True and very well said!
Anyone getting an “Attack Page” warning when trying to visit johnchow.com? I am seeing this. Seems he was hacked.
It’s fixed now. The warning is gone.
great adventure, maybe you should get a medicine in your pocket before you had an presentation.
keep posting ^_^
That sounds like an awesome conference! I would have loved to hear your presentation on Facebook Ads . . . I still have not been able to crack the code to convert my leads into sales. Hopefully I will be able to see you speak in the future!
The track suit is pure NY. Old School Italian style. That’s What’s Up!!
He sure did pull that one off just fine. Red suit rules!
Too bad I didn’t get to attend that summit. Is there any upcoming event where you’ll be presenting too?
Glad that I could put your mind at ease about the laptops
I gotta say, I really dug the track suit idea. I think I’m going to work on Shawn about getting us custom AS track suits for Vegas!
We’ve gotten fantastic feedback on your session. You blew people away. (as if that would ever be a question in anyone’s mind).
<3 U!
-Missy
Shoemoney- I didn’t get a chance to catch up with you as you were busy entertaining the cameras.
However it does appear that the bikini babes network were listening to your facebook presentation as they promptly sent out the babes in bikinis afterward.
Congrats on all the great reviews and presentation!
I hope I can talk about my own New York City adventure one day
I wan to see that city very much.
I was sitting next to John and his beer funnel
I saw you Monday night when a whole bunch of us were coming back from Sparks, and I saw you coming out of some dark street heading towards the Hilton (Monday night)
I figured you had some kind of offline business going on lol
good conference. I haven’t opened the dvd yet….thanks for the reminder!
That’s a joke, right? He said he was sick. What could he possibly be doing walking in a dark street if he could doze off comfortably in his room.
Good to hear the FB presentation went off well, and the illness didn’t get you down.
That’s quite a series of adventures in NYC!
What’s up with the suit? LOL!
Any chance we could get a copy of the Facebook Advertising presentation?
How many modules are there in the ShoeMoney System?
I’ve get myself to the next Affiliate Summit. Sounds really good.
This is a really good read for me Must admit that you are one of the best bloggers I ever saw.Thanks for posting this informative article.
Great stuff from you, man. Ive read your stuff before and youre just too fantastic. I love what youve got here, love what youre saying and the way you say it. You make it entertaining and you still manage to keep it smart. I cant wait to read more from you. This is really a great website.