How To Sell Shit

2 weeks ago we were in L.A. meeting with the Fox Audience Network folks (formally MySpace MyAds) and during the course of the night we got into this discussion about how all of these people are entering the world of “making money online” or “making money from home” but have no clue about the basics of salesmanship or marketing. Offline or Online.

I am talking about the “weapons of marketing” if you will. Things like scarcity, fear, authority, association, trust, perception, social proof, and call to action. Course there are quite a few I am leaving out off the top of my head.

Its amazing to me how many people just make a website, landing page, ad, email – not incorporate any of these – fail… and then give up “cause it doesn’t work”.

So… I think I am gonna put together a free video defining all of these and then show my past emails, posts and adcopy about how we use them and how well they worked.

Now most people would read this and think… wait your going to show me how you got me to buy stuff and then think I am ever going to buy stuff from you again?

Yes.

So it will take us a bit to put together but watch for this in the next week or so.

About The Author

Comments 139

  1. Ron Hekier
    • Chris Pontine
  2. Profit Addiction
  3. POOPeGIFTS_com
  4. Adam
  5. browie
  6. Edgar
  7. d3so
  8. jtGraphic
  9. Gregg Zban
  10. Manisha Sithembile
  11. The American Dream
  12. WanderingMommy
  13. internetFTW
  14. NicMoon
  15. David R
  16. Farzad H.
  17. Screechy Rich
  18. Vince
  19. Chris Green
  20. Raul Lago
  21. sasha_482
    • MVZP_01
  22. Jillian
  23. Jillian
  24. blood pressure
  25. Andrew Cordova
  26. MtgGuy
  27. Tech
  28. enajyram00
  29. newmediaist12
  30. Yes2Freebies
  31. Justin Dupre
  32. Paul Avery
    • Susan Armand
  33. blends
  34. WhoisDoyle
  35. John Dillon
  36. Richard Pascal
  37. moolahmachine
  38. Norman Nevelle
  39. Fiona Wong
  40. Roshaun Philips
  41. Hans Anders
    • Gary Smith
  42. Gary Smith
  43. Andrew Says So
  44. SmallBiz Sue
  45. Guy Cleveland
  46. sanjay
    • Ara600_m1
  47. Jim Petersen
  48. Robin Sterling
  49. georgeblanco
  50. WilmaP
  51. B.Logan
  52. Husher50
  53. spameater
  54. KrisM77
  55. TheSandMan5050
    • nealcal
      • Baseer Hannan
  56. GQmeansGeek
  57. ExclaimedIdeas
  58. Bputitout / Putitoutthere
  59. joonlee97
  60. floresparati
  61. BigMoneyBrooklyn
  62. Alan Alan
  63. Gabby Dell from SC
  64. Fields of Clover
  65. Paul Avery
  66. thoushallpass
  67. Benito Salvatore
    • H delacruz
  68. PokeYerFace
  69. Melanie Johnson
  70. TomYoon
  71. Cristina Dy
    • Paul Avery
  72. AL0101
  73. AurorMine
  74. Heinrich Sture
  75. Jona712
  76. Bryan Jake T
  77. Nicole Burns
  78. ILoveMemes
    • Runs With Scissors
  79. E. Langdon
  80. Big Al
  81. smstudent
  82. lawrenceq
  83. thebloggingrobot
  84. Nikki Stewart
  85. Rylan Howie
  86. Dmitrii Anastas
  87. AnnieP78
  88. medomoc
  89. FirenzeZ
  90. WhoSaysWhat01
  91. socialanim00
  92. Almira Keefe
  93. Kyle
  94. Undercover Affiliate
  95. Great Picture
  96. PattyT12
  97. California Dreamin
  98. James Is (Not Working)
  99. Ankara Web Tasarım
  100. Go Harry Go
  101. Hollaback Will
  102. Ethan
  103. TODHD
  104. OWillWritesWell
  105. BearPile
  106. Sanjay
  107. WhateverWorks
  108. Get That Ball
  109. Jason S.
  110. veronica_sm
  111. Not The Real Shoe
  112. wisdom teeth removal
  113. fuar standi
  114. Christian
  115. Get-paid-to-read-mails
  116. Steve
  117. Cashmere
  118. FB
  119. Disney World Savings
  120. SnowBall
  121. Jose
  122. Nikki
  123. Allan and Dawn
  124. Adalberto
Weapons Of Marketing
My Legal Issues & Downloadable Resources
ACT Affiliate Marketing Method & Download
FaceBook Ninja Marketing Presentation
Interviewing Darren Rowse Of Problogger
Sarah East From PopCrunch – *NSFW* – Most Awkward Interview Ever
I Spill it All To Andrew Warner
Interviewing Penn Jillette @ TC 50
How To Be Successful Making Money Online (keynote)
NamesCon Keynote Talk (Domain Name Focused)
Affiliate Summit 2012 Closing Keynote With Slides
FaceBook Ninja Marketing Presentation