Jeff walker’s Product Launch Formula will go on sale Tomorrow. Its an unbelievable product and applies to anyone.
Whether you are planning on purchasing PLF 3.0 from Jeff or not make sure you go and download the free pre-launch content. All of this amazing free content comes down tomorrow when the product goes on sale.
If you are short on time at a minimum grab a note book and download the Product Launch Blueprint. Print out PDF blueprint and take notes as Jeff walks you through it in the video. You are going to need this in the future. I guarantee it.

Here are all the great free video’s Jeff has released in this pre-launch:
- Product Launch Millionaires – a video giving inside information on some of the really big internet product launches
- Product Launch Disasters – Jeff shares how some product launches have failed and why in many ways it didn’t matter. He also shares an inspiring story of his first client
- iPhone video – talks about the strategy behind Apple’s iPhone launch recently
- Product Launch Blueprint – This is a free downloadable PDF of Jeff’s full Product Launch Formula and a video that walks you through how it all works. This is GOLD and I find it hard to believe he gives it away for free.
- Fireside Chat – Who needs a list? Whats the best way to build a list? How do you market to your list? Jeff sits down by the fire and answers all the tough questions.
PLF 3.0 is going to cost around $2,000 and will sell out in a couple hours. Whether you are able to get a copy or not go grab this awesome free content.
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{ 75 comments… read them below or add one }
Whooa! Such an expensive PDF. Thanks for the info Schoe. I better buy this one. I think this is a competitive strategic formula.
Thanks
Mike here from bluemountainchaletrental.ca
i have had enough of these thin affiliate posts and emails. i used to really enjoy your newsletter, but these offers arrive too often.
just now, i browsed back to the posts on shoemoney.com from about a year ago, mostly may 2009. i didn’t find a single affiliate offer among the posts, and the titles i read reminded me of how i enjoyed those posts.
since shoemoneyx and the shoemoney system, your posts are plagued with make money online affiliate offers. i can ignore the ads on your site, but i can’t tolerate direct offers to these sign up events.
i’ve unsubscribed from your newsletter.
You’re right..how dare he make money! He should bust his ass for free!
Shoe is a marketer…he would be missing the boat if he did not leverage his audience to promote relevant offers.
As long as he believes in what he is promoting I see no issue. If you don’t like it- don’t buy it or just ignore it…or unsub, which I guess you did.
I just don’t get why marketing webmasters/bloggers are expected to not sell stuff. Seems sort of stupid, no?
There’s a big difference between selling big ticket items purely for the big ticket commissions and jv prizes vs. selling a product because you used it, it worked and you want to endorse it. Especially if it turns out that the product is mostly sizzle… which is a reputation killer.
I have no idea whether Jeremy has ever seen or used PLF (and more importantly, whether it has worked for him), but I do know that the majority of JVs simply copy and paste carefully crafted email copy before, during and after launch and move as much of the product as they can regardless of how much they know or don’t know about it.
i have never complained about the ads on this website, the marketplace listings, or any of shoemoney’s products. these affiliate offers are presented at such a frequency that i felt compelled to unsubscribe and leave a comment.
Agreed.
I used to check this site daily… then weekly… now very rarely…
I got extremely bored of the ‘bigging up’ of useless affiliate money-making systems. They’re always a scam, and by consistently endorsing them, it just damages the reputation of this site.
I also unsubscribed from the newsletter a while ago, I got bored of the unjustified affiliate endorsements.
Dan
Looking at your twitter stream it looks like all you do is whine!
Personally I love getting these emails. Why? Cause Shoe is one of the best marketers but hes selling TO marketers.
What would you rather he make no money so he can teach you how to do that?
So funny how people bitch about getting free content. Keep on Shoe I love your stuff. You are the man.
please show me where i complained about shoemoney’s content. my frustration is with the products shoemoney is promoting via his email newsletter. if you call for-commission, opt-in sales launch links via the 4 day cash machine, kajabi, etc “free content” then our definitions of free and content are wildly different.
Shoemoney has a track record of success, and a history of sharing information. He has helped many of us, including me. He’s also pretty transparent. No need to throw accusations. I suggest you spend some time here. You might learn something. Shoe – You rock.
i have been an rss subscriber to this site for more than two years, and a shoemoney newsletter subscriber (the orig newsletter, not the shoemoneyx list) for as long as it has existed. this week was my final experience with the newsletter. i know plenty about how successful shoemoney is. his success doesn’t mean i am going to tolerate him promoting every affiliate product he can earn a commission on just to get one email with actual shoemoney content every once in a while.
I get what your saying, but I just take it as another opportunity to learn from Shoe and how he markets. I don’t think he has been excessive, I just think there have been some great product launches coming out over the past year.
you may be right about “a lot of launches”, but it’s not for me. i’ve seen one, i don’t need to see them all.
Yeh, this is total bullshit! You should go over to my blog, and buy Jeff Walkers Product Launch Formula from my blog instead! LOL
I am honestly so excited about this course I can barely stand it.
Shoe turned me onto this whole product launch universe a few months ago, and I have just gone gangbusters on it.
Truly the most brilliant concepts in internet marketing at the moment.
Shoe is a fricken genius!
seems interesting enough
I can’t wait for this to launch.
So I quit getting emails about it from everyone.
OK, that was just plain funny! LOL
$2,000 prices me out of the market!
The “How To” Niche is alive and well! And this guy truly is the master. Nice videos / splash pages.
Nice professional videos. I like the video on the iPhone launch. It goes into more detail about the strategy behind the launch and makes you realize the genius behind Apple’s marketing strategy… Pre-Selling, Scarcity, Buzz, The “Lost” iPhone, etc. Jeff talks about trying to duplicate this thinking.
Im so excited! Whooaa.. No doubt this will be a big bam!
yeah exactly
I really got a lot out of the second video about the iPhone. It was LONG, but worth the watch. I am now curious about this PLF product and am looking forward to checking out the reviews. Thanks to Jeff for providing free content, and thanks to Shoemoney for the info.
Jeff provides a pretty cool formula on internet marketing and places it alongside a more comprehensive marketing model. You can find it in the third link on the list above. Interesting information!
I want this!
Can I be part of the test team? I could be part of the “no money, no experience, etc” group that tries the product and is then successful. What do you say? Any takers?
My Spidey senses tell me that this is going to be a huge hit. I’ve already rec’d a few emails on this and my friends are chatting about it. Jeff makes it impossible for you to forget about him or his products. I guess that’s the point, right? LOL! I predict a big win on this one.
Is the free content really only available today? This is some good stuff so far.
Sounds like it’ll be a big launch. Though, this is something I’m not ready to get into.
It’s interesting to watch so many agencies charge an arm and a leg for an initial “plan”, or strategy. But the great thing about this kind of product is that it outlines a plan for you. Your success comes from your passion and expertise for your particular product. Beyond the execution, success rests on the idea itself. So if you’ve got a great product, followed by a great marketing plan, you are one step closer to hitting it big!
AWESOMESAUCE!
I just spent a better part of my day watching the videos, reading the comments, and studying the free blueprint. He gives away so much quality free tips, I have to wonder… what could I get in terms of paid material that would be so much better? Not to say I WOULDN’T pay, I’m just saying the freebees are that good! Who knew that there were so many different types of launches? I had no idea!
Jeff – How do you make your amazing videos?
David,
By Jeff I am assuming you mean Jeff Walker.
One of the reasons it all looks so tight is the software behind it.
Andy Jenkins, Kajabi, which you can’t even buy if you want it yet, powers the whole thing. I will make the most beautiful videos sometimes, and by the time I upload it even to paid video hosting sites, they decrease the quality and when you watch it online, it looks a lot worse. I think Kajabi will be another mad and bitchen launch itself. I keep bugging Andy so much about Kajabi, that I am expecting a restraining order any day now. LOL
This is pretty nice because it addresses newbies. Go through the comments. Plenty of newbie Q & A. It also talks about the fact that not everyone will make one million dollars from their launch, which is so true. I also like the fact that he provides real stories and real numbers from some of the niches.
Horse ballet as a niche? Yes, he said horse ballet.
I’m seeing some buzz about this on Twitter too. I find Jeff Walker to be a likeable guy, and this is not this first I’ve heard of him. As far as I’m concerned, a Shoemoney testimonial is worth its weight in gold. I’ll continue to look into the product and look forward to more positive feedback.
So now that I’ve learned a bunch of stuff that was not even addressed in my MarCom degree, I am going to quietly work at my desk and figure out how to apply the 50 new things I learned today! eg – Sideways Sales letter, and Syndicated Niches. [Head swimming]
Fireside Chat. FDR would be proud.
Walker made like $4M in 4 hours with PLF 2.0. Pretty awesome, but can the little person do that too?
Sweet stuff! Thanks for sharing!
Check out the Disclaimers on Earnings. The 1 million may not be had by everyone!
So what if I only have a list of 15 people to market to for my product launch? How can I go from that to six figures?
I like the fact that he calls out so many niches: dating, internet how to’s, finance, health, herbal remedies, books, fitness, and so on. It makes me realize that the possibilities are endless!
Every second was worth the watch. This is premium material, Jeff!
Jeff Walker is responsible for hundreds of millions of dollars of product launches as a consultant to some of the top entrepreneurs. Even his free material is a potential goldmine.
I purchased the earlier PLF versions and they are just superb! Took my web business up a notch in a snap. I can’t wait to get my hands on this one. I know this latest version will take it even to a whole new higher level!
Wow. I am absolutely amazed everytime I browse Shoe’s latest entries. Kudos for the great stuff, Jeff and Shoe.
You can definitely get something out of this free vid. Unlike other “free” stuff you can find on the web that only loops the same information over and over again. Hooray, Jeff!
Two of the most respected web gurus in one blog. Am I dreaming?
PLF 3.0 is just like taking a sip of your favorite cocktail. Simply refreshing. (Now, I’d like to get my hands on a martini).
Worth the watch and definitely worth the buy. I can’t wait to get my hands on the product!
Isn’t there a discounted price for newbie web marketers?
Expect a money back guaranteed trial period. Sign up, make some money fast, then you won’t need the money back period!
Jeff Walker is one of the most stand up guys in the Internet Marketing world, his products are truly great. He knows that the only way to have long term profitability is to deliver value. Truly a web guru if you ask me!
The Product Launch Formula has hundreds of testimonials from real people like YOU and ME. I mean, it truly is that great a product.
Product Launch Formula 3 is perhaps the most comprehensive course for internet marketers which shows how to organize your product launch to maximize your profits.
If you think this is easy, try it yourself. The price is minimal when you consider the fact that you could spend months developing your own marketing plan, without the support and experience behind it.
Loves it!
This free stuff is surely a blessing for us tenderfoot Internet marketers! Tho in terms of actually buying, I’ve got to wonder if there isn’t something cheaper out there? 2K? Owwww.
I did some research on this guy. Jeff’s experience is over a decade long, and his PLF system has been tested across multiple niches, and has been proven to work. He has worked with every big name in the industry. Why spend your cash on a lesser-known, similar formula when you’ve got this? I’m seriously considering of recommending this for my family’s business. We have some industry-specific software coming out, and this seems like a logical solution.
1. Pretty fly for a white guy.
2. You’ll both be working for me one day.
Marketing has been around for a long time. Is there anything here that hasn’t been said before? Or is it more the matter of repackaging old ideas? How much of this stuff can actually be new? I say it’s old stuff with new names. “Echo marketing… The sideways sales letter… and the CRUSHING offer.” Making money is about repackaging old ideas that worked in the past.
Hehe… Watch the disasters video. Even Eban Pagan had some problems with his launches. LOL!
I find it amazing how people are raving how this is an amazing product without actually seeing it. lol.
I guess it’s somewhat a testament to his skills launching his product as it’s got all you guys lapping it up.
i’ve seen shoe talk about jeff walker on video posts, and the amount of respect he has for man really shows how great of a talent he is in the community. a little expensive, but i still might get it as well.
wow amazing
yeah highly awesome. wow thanks jeremy
Web business solutions at your fingertips. Thanks a lot, Jeff!
Successfully getting a product off the ground is not an easy task and if you want to master this skill and make successful launches of your products, this looks like a good way to go. But the labor is what seems like it would be insane. If your a one person show, who would do the work?
Will definitely be checking it out, Thanks.
Dude… What ever happened to free and cheap stuff? This is out of my league in terms of price.
Thank you for your information guys
why dont set up trial for lower price? it is too expensive for noob.
That sounds like a great program, too bad it’s so expensive!
Sounds unbelievable!!!
How do I convince my wife to let me buy it?…..Maybe I should sell my Strat :-/
I watched Jeff Walker’s video and looked at his blog, and no where could I find whether PLF will work on a Macintosh, or if it’s Windows only. (My Mac does not run Windows). So… do you know? Does it work on a Mac or not?
Has anyone tried this yet?
Great stuff from you, man. Ive read your stuff before and youre just too fantastic. I love what youve got here, love what youre saying and the way you say it. You make it entertaining and you still manage to keep it smart. I cant wait to read more from you. This is really a great website.