At this point, for online marketers Twitter and Facebook are no longer just ways to chat with our friends and colleagues. Both platforms provide a rich environment for user and customer acquisition. The biggest problem though, is that there are virtually no analytics or metrics other than follower/friend counts.
From what I’ve seen, Ad.ly is well on their way to changing that.

Would you like to see more data like that on your followers? I thought so. How about this:

All you have to do is head over to Ad.ly analytics and the authorize your
Twitter account. It takes less than 15 seconds and you’re up and
running.
Right now you can see follower statistics like: gender
breakdown, percent engaged, location (domestic and global), most
influential and my personal favorite,
the time of day you tweet and time of day you get retweeted. Twitter
marketers and rabid users are going to love this tool. They also have
an paid version of the product that will allow you to dig much deeper into your follower data. I am a bit skeptical that average users will pay for this but you never know? It’s worth a shot I suppose.
A few things I’d like to see right off the bat:
- Suggestions on optimal time to tweet based on when I will get the most retweets
- An analysis of my social graph and a suggestion of who I should convince to follow me to extend my reach the most in the sectors that matter to me.
- Pull in all my click data from bit.ly etc and show me which links I’ve posted that are the most popular.
This is hot stuff, and if they keep improving it I doubt that Twitter will be able to avoid acquiring these guys. You heard it here first.











February 6, 2010 at 8:51 am
I think facebook faster than twitter to promote our busines with his 350million member
February 2, 2010 at 7:07 am
I have more than 1000 followers but i don’t know how to make money on twitter.There are many offer on the net to make money but which the best?Ex: revtwt,twivert etc. Thanks 4 share
December 27, 2009 at 10:49 pm
It’s all about the Connection to your market. Numbers are BS. Even if you’ve got 12 people reading your blog – 1 of them could be able to get you on Oprah!
Jay NaPier
http://www.JayNaPier.com
December 22, 2009 at 10:48 pm
Wow…Good stuff especially be able to see follower statistics gender and location.
Would be helpful in my internet marketing , Thanx ShoeMoney..
December 21, 2009 at 10:47 pm
Wow! This is something new. I really have to check this out!
December 21, 2009 at 8:05 pm
Analytics for Twitter is in my opinion the most important tool for Twitter
December 21, 2009 at 3:56 pm
I am thinking it will not be long before you can send a Twitter sitemap to Googlre LOL.
December 21, 2009 at 12:59 am
It seems that you got a way how to monitor your twitter follower.
December 21, 2009 at 12:45 am
There are 2 things that I don’t like about ad.ly
1) The login fields (username and password) on the frontpage. It’s OK to have an auto-complete function for the username but even the password field??? I was with a friend when I attempted to login and it showed him my password, now I have to change my universal password again. At first I thought it must be a problem with my browser but I tried this on my other web apps and only ad.ly has the autocomplete on for the password field. This is a major security flaw.
2) When you login to analytics.ad.ly with a particular twitter account, you won’t be able to switch to another twitter account. You hit logoff and the moment you hit login, it will just automatically log you in using the last twitter account you logged in with. Maybe clearing your cookies and cache will resolve the problem but I don’t want to delete my cache at this moment.
December 21, 2009 at 12:23 am
They became same as google.
Now should optimize websites for facebook, twitter and digg. You can get large traffic from there.
December 20, 2009 at 10:43 pm
This is great! I have been using twitter and Facebook for sometime now for my business. It is pretty cool that you can now see where your traffic is coming from! I have a tracker on my sit which helps me know where to put ads for my business.
December 20, 2009 at 8:53 pm
Trying this out right now. Valuable info. You’ll wonder how you lived without it.
December 20, 2009 at 5:26 pm
I had no idea there was a way to find out stats like this.
December 20, 2009 at 4:15 pm
I love this site and the personality. You do a great job of adding the personal touch to this impersonal tool called a blog. I love your work!
Thanks for introducing me to Gravatar. I was about to ask my webmaster. You saved me time and money….
Dr. Elon Bomani
http://www.elonbomani.com
http://www.mlmmysteries.com
December 20, 2009 at 9:40 am
It’s really useful
December 20, 2009 at 1:21 am
Thanks for sharing – I’ve been looking for something like this. I check analytics data every day for my blog and sites and learn a lot from this data.
It will be very interesting to start tracking my Twitter analytics…definitely can help me make sure I stay on-track and keep my followers engaged.
December 19, 2009 at 10:52 pm
This is crucial for every marketer to use and utilize in my experience.
December 19, 2009 at 9:18 pm
I am going to try it now to check out how many girls there showing interest in me.
December 19, 2009 at 7:20 pm
Hmm… I read blogs on a similar topic, but i never visited your blog. I added it to favorites and i’ll be your constant reader.
December 19, 2009 at 1:05 pm
If they had listing of those disengaged users along with unfollow button next to it – that would be handy,
December 19, 2009 at 11:58 am
Just what i was looking for.. Sweeet stuff ddn
December 19, 2009 at 10:08 am
This could definitely help me long-term i finding what my Twitter demographics are and how I can get them involved within my website.
December 19, 2009 at 9:57 am
Yes now with this application every thing on twitter and behind the screen will be clear.
From where they are coming and what kind of people they are. Certainly this is going to help to know more details.
December 19, 2009 at 5:17 am
First time I know that I can track my followers of my twitter account and I listen first time this type of addon like this http://analytics.ad.ly.
December 19, 2009 at 4:34 am
So people are using ad/ly for analytics more then ST?
December 19, 2009 at 1:39 am
I want analytics on Twitter and Facebook… I’d like to know how often the government is monitoring our conversations… and more info on traffic sources, etc.
December 18, 2009 at 11:15 pm
Ahoy,
I have not tried any Twitter analytics, yet. This looks promising.
December 18, 2009 at 8:24 pm
I get all my news from Shoemoney… but where do they get all the news from?! Cool stuff. Just checked it out and makes you realize that numbers are not everything on your twitter account and who you really end up talking to
Or better, who actually ends up hearing you.
December 18, 2009 at 3:59 pm
Thanks for sharing, interesting data that one shows. But you’re probably right about that average user won’t pay for the more in-depth report.
It’s good to see that these kind of tools are being developed and out there already, tracking social networks will become more and more important as we step on to the next decade
December 18, 2009 at 3:53 pm
Beautyfull post, very good!
December 18, 2009 at 3:39 pm
Wow, this is awesome! However, seems like the exact copy of google’s analytics, could’ve at least changed the colors, but good step forward.
Yeah, kind of hard to see why twitter waits on monetizing their traffic. They could have done something 100 times already.
December 18, 2009 at 1:06 pm
This is cool, but honestly this is what Twitter should be doing with their “Pro” services. People will pay for analytics, especially if it’s a corporate twitter account. I’d imagine that when twitter focuses on making money, services like this will just be an also ran.
December 19, 2009 at 9:40 am
Yes I am also surprise about the steps of twitter on making money online through them.
They are on high and I think this is the right and peak time to take advantage of this.
December 18, 2009 at 12:51 pm
It’s possible for spanish blogs?
December 18, 2009 at 12:34 pm
I’ve been playing around with this. It;s actually pretty cool, but I can see lots of ways to improve it. Nice start though.
I’m surprised that twitter doesn’t offer analytics for a premium.