The following is a guest post by Bryn Youngblut. Bryn has being creating websites and doing various affiliate marketing for over 7 years. You can subscribe to his blog by clicking here.
Note: This is part 2 of a 3 part series, stay tuned for more!
So you’re all signed up to Mediatraffic and Trafficvance, right? Well even if you’re only with Mediatraffic for now that will be good enough to get you started.
You should know by now what the basics of PPV are, but you may not know exactly what the user sees.
The most common form of PPV is a 750×550 pop up window. You can also choose to do a pop under, it really depends on the offer, your landing page, and testing to see what works best.
The first step is to choose what product or service you want to promote, the most recommended are simple and short form submits, but I wouldn’t limit yourself to trying anything.
Now that you have chosen an offer it’s time to start researching keywords and most importantly urls.
There are a number of ways to do this, I’m not going to go into details about researching keywords but a great tool is of course the ShoeMoney Tools.
As far as finding urls goes, it’s pretty simple but does require some creativity. What I typically do is a simple search for my offer or things related and copy down the urls that come up, then I take those urls over to Quantcast.com and get a ton more related websites using the “Audience Also Likes/Visits” feature on the right hand side.
Once you have your list of keywords/urls it’s time to setup your campaign. It is VERY important that you track everything so you can eliminate what keywords/urls are not working.
For the best tracking platform I recommend using Tracking202 Pro (that link is a 10% discount if you want to sign up) or if you prefer to host your own Prosper202.
In Mediatraffic to track your keywords/urls it is very simple, when your campaign is created simply go into the “Modify” section under Targets and select the “Target Pass-through” option.
For Trafficvance it is slightly different but very easy, simply ad to the end of your tracking link like you would if you were using Google Adwords, except put “%%$KEYWORD%%”, so it would look something like this http://yourdomain.com/?keyword=%%$KEYWORD%%
The most common question I get is “Should I direct link the offer or use a landing page?” and I always reply with, if you’re not sure why don’t you split test it and find out? Some offers work well direct linking to them, and some do much better with a jump page.
So now that you have your first campaign setup it’s time to get it running. You will notice there are bids for positions, the cool part is the system will show you where you are as you update your bids.
The way the bid positions works is typically 70% of the traffic goes to the person in 1st position, 20% to the 2nd and around 10% to the 3rd and lower positions.
Now that your campaign is live and running it’s time to let the traffic flow and collect data.
In the last part of this series I will talk about split testing your campaign, optimizing it and some great tips you may not have thought about.
Stay tuned!
August 2, 2009 at 6:22 am
The complete article was extremely useful and informative. It is from articles like these that we learn about new ways of monetizing our sites and making money from them. Else we would be stuck up in the normal Adsense and other advertisers who would keep reducing their payments to pennies everytime they see somebody making money out of it.
August 2, 2009 at 11:49 pm
Yeah, they’re informative but showing pop up is not a good idea I think people will feel getting annyoed by viewing pop up
August 1, 2009 at 7:50 pm
Hi,
Nice post, hope it will work for my business. But only problem is TrafficVAnce is asking for an reference to open an account…..can any one refer us? if you are an existing trafficvance account holder kindly email us…
July 31, 2009 at 11:05 am
well my friend in my point of view is very crazy and waste money on ppv advertising the people just take the advertising time to go to de bathroom or to get some beers no one pay attention to advertising when is ppv time
July 31, 2009 at 4:03 am
Hi Buddy
My account are approved by Mediatraffic and Trafficvance. Now i am in process of hooking up their codes in to my websites. I will share how’s it going
August 1, 2009 at 8:05 pm
Hi Rick,
We tried for trafficvance . but they are asking for an referrer to start an account . can you refer us.and help us in getting an account …..?
July 30, 2009 at 3:04 pm
Good info. It’s actually on my list of things to do to check into PPV today.
July 30, 2009 at 2:24 pm
Good thing is shoemoney has got some cool offer for shoemoney tools
July 30, 2009 at 7:43 am
this is a great little series you have going here. I have been very curious about using popunders and such and I see lots of easy email submits in the NEVERBLUE affiliate program. I think I may have to go in there and test a few out.
Looking forward to #3 coming up
AL
July 30, 2009 at 12:39 am
Ensure that every here gets the most out of their PPV training. These sequential post are great tool to get your trainees started in PPV.
July 29, 2009 at 7:46 pm
Bryn thank you so much for putting informative article .. looking forward for part 3
July 29, 2009 at 6:57 pm
PPV = CPV = Cookie Stealing. This is the only reason it converts and the only reason it’s not “allowed” anywhere other than Clickbank and other lame networks that could care less about affiliates. Actually most of the networks don’t care that much about individual affiliates to begin with.
July 29, 2009 at 5:43 pm
Is the background twitter-inspired?
July 29, 2009 at 4:55 pm
Good article again Jeremy
July 29, 2009 at 4:08 pm
Jerry not sure what network your running on but i think there might be 2 or 3 offers tops on my network that dont allow ppv traffic.
July 29, 2009 at 3:39 pm
I would never pay for pop under ads, because I see them as annoying and I close them immediately, which is probably what most people do when they see pop-up or pop under ads.
July 29, 2009 at 3:55 pm
Thats ok, more for us.
July 29, 2009 at 8:25 pm
Cool, I love it when someone won’t even try a fairly new way to advertise and make money just because they have preconceived notions about it.
It’s one less person I have to try and compete with.
August 2, 2009 at 6:16 am
Hey,That’s a nice way of approaching it. I guess we all have one person less to compete with.
July 29, 2009 at 1:12 pm
Hey Shoe, don’t know if you allow links here or not, but you can download a free piece of software to find URLs specifically for PPV targeting. It’s called Laser URL and you can get it at http://www.mattharward.com/?s=laser+url
July 29, 2009 at 3:54 pm
Hey Matt,
Thanks for including the link to your laser url, I was actually recommended to use that tool a long time ago but when I tried the link was dead, I noticed you fixed it since then. Definitely check out Matt’s tools guys they are very helpful.
July 30, 2009 at 11:34 am
I just tried the link and it takes you straight to Matt Harwards page, and the link to download Laser URL is right there and it works. Thumbs up to you for a neat little resource, Matt.
July 30, 2009 at 12:45 am
This is a faboulous time saver, LaserURL looks great.
Many thanks for making this free tools available.
July 29, 2009 at 12:07 pm
thanks for the follow up post, really informative Shoe!
http://www.tips-tricks-tweaks-tech.blogspot.com
July 29, 2009 at 11:39 am
Good info. It’s actually on my list of things to do to check into PPV today. Looking forward to part 3.
July 29, 2009 at 1:17 pm
Yes I am also storing these details for future reference. As bit busy in some other stuff and do not want to get motivate towards other issue.
Would love to complete that one first.
July 29, 2009 at 10:56 am
Good review, thanks.
July 29, 2009 at 10:34 am
If you plan to use PPV traffic to send to CPA offers. 99.9% of offers do not allow it.
July 29, 2009 at 11:43 am
Really? I haven’t noticed many CPA offers even mentioning the use of PPV one way or another. In fact some I’ve seen even encourage it.
July 29, 2009 at 10:30 am
If you plan to use PPV traffic to send to CPA offers. 99% of offers do not allow it.
July 29, 2009 at 10:14 am
Do you think that pop-up advertising might hurt your traffic for a developing site? I barely have any readers right now I’m afraid of pop ups would just drive them away
July 29, 2009 at 11:19 am
Matt : It’s Suggested that you try hooking up any kind of advertisement once traffic starts coming on your blog or website. There is always a possibility of creating negative effect for the first time visitors, If you try pop up kind of advertising for your website or blog.
Normally i hook up any kind of advertisements once i start getting atleast 1k visitors on daily basis.
July 29, 2009 at 11:50 am
I think this is a different kind of pop-up. it seems to work pretty well for CPA offers, so I think just sending traffic to your site would be profitable as well.
July 29, 2009 at 9:59 am
Byan seems promising to me buddy. Till now i am doing business only with Kontera as far as in content ads are concerned. Both of these networks are looking good to me and i am sure i will make some serious money with them once i start hooking up my websites. At this point i am quite satisfied and happy with the Kontera which gives me like $5k to $8k every month for the inventory which i have built in last few years. Let’s see how this works out. I have also started teaching people how they can make money online using intext networks.
July 29, 2009 at 8:11 am
thanks for this amazing follow up post…very informative!
July 29, 2009 at 8:00 am
A very detailed article on PPV Advertising, nice for people like me who are new …Thanks..Looking forward for your next post…
July 29, 2009 at 7:39 am
Dude, what the fudge chocolate did you do to your website?
It looks like shit now.
Also – what is with the complete sell out stuff you are doing now? Yeah – you have readers but you are starting to force feed. Even the Xtreme course is jam packed with it.
Slippery slope….
July 29, 2009 at 12:34 pm
I like to tread on slipper slopes and am always changing and innovating things.
If you don’t try something unusual then you have to settle for normal =)
As far as the course I have heard amazing feedback with it and almost 85% of new signups are from referrals.
This actually has given me inspiration for a new post =P Its to bad every time you comment you use a different anonymous name.
July 29, 2009 at 12:42 pm
Shoe how holidays are treating you ??
July 29, 2009 at 12:56 pm
That’s funny, it’s not like you don’t know it is coming from the same person via IP.
July 29, 2009 at 6:27 am
Hi Bryn!
Thank you on this opporunity!
I’ll try to set up campain and let you know about results!