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AffStat Releases Key Affiliate Numbers

Posted June 15th, 2009 by Jeremy Schoemaker

Over four-hundred and fifty affiliates were surveyed on their methods, preferences, and strategies for the 2009 Affiliate Summit AffStat Report.

The report features dozens of charts of data, based on the responses from the participating affiliates.

Also included, an uncensored view into the opinions of affiliates on a variety of other subjects.

Affiliates were asked to share any complaints, ideas, suggestions or opinions they have regarding affiliate marketing.

Check out the document:

Disclaimer

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- Comment Likes - Comment Dislikes

37 comments. What say you?

  1. Good Comment?
    brittanigi

    variation suggest response studies

  2. Good Comment?
    gurtey

    This is a good report..apprantely i had a check on similar reports a couple of days ago.

  3. Good Comment?
    Tarun

    Hi Nice information about affiliate marketing. Now I have one site regarding some blog resources and twitter stuff. I want to know which type of affiliate product I can use on my blog and from where I can find?

  4. Good Comment?
    Find Affiliate Offers

    Wow, Hopefully the stats are legit and not a bunch of affiliates trying to brag or inflate their status.

  5. Good Comment?
    breaking news

    Very informative post!
    Thank you for posting!

  6. Good Comment?
    Best CSS Gallery

    This might be handy, thanks

  7. Good Comment?
    Ricky Peterson

    This is really Professional report which will help me a lot in order to make plans for Affiliate business which i am running these days.

    Thanks for sharing shoe.

  8. Good Comment?
    Reverse Cell Phone Lookup

    Looks awesome!

  9. Good Comment?
    Make Money From Home

    this document will be a great help, thanks for this shoe

  10. Good Comment?
    Grant

    What I find remarkable is that they survey shows such a large percentage of very small affiliates (<$500/month gross, preferring payment thresholds of $25, not tracking, <20 domains), yet the survey was taken at/by the Affiliate Summit. I can't imagine someone making <$500/month from affiliate marketing going to a national conference about it.

    • Good Comment?
      Shawn Collins

      The survey wasn’t taken at Affiliate Summit – it was entirely online.

      I’ve been conducting the AffStat survey for years, but rebranded it as the Affiliate Summit AffStat Survey this year.

  11. Good Comment?
    zawadi aka piggy

    surprised to see so many affiliates do not track their links… and so many more make under 600 a month..
    i assumed most were like raking in thousands lol
    hmmm

  12. Good Comment?
    Needmoney.com

    That Scribd thing takes way too long to load the pages.

  13. Good Comment?
    Geordie

    Affiliate managers should be very careful about how they use this info. It’s obvious from a couple of questions that almost all of this data was gathered from very small or small affiliates. (note the payment threshold and avg monthly earnings answers)

    • Good Comment?
      Shawn Collins

      I think it looks pretty representative of a typical affiliate program if you look at the average monthly income – 17% making more than $20k, 12% making $5k to $20k, and the rest making less than $5k.

      It depends how you run your affiliate programs.

      In the years I was managing them, I was very reliant on the long tail.

  14. Good Comment?
    Kramboi

    Brilliant, thanks for sharing this will come in handy. Its a bit long but was a good read.

  15. Good Comment?
    SeoProfy

    i think in couple of years i will visit this summit. Good information, thanks Shoemoney

  16. Good Comment?
    fas

    Can we have this in a downlaodable pdf? Nice information btw. Though the intial few pages dont really give any real info, since thats what peoples personal preferences are.

  17. Good Comment?
    Mike @ MyNewAffiliateLife

    I found it pretty easy to run through since it was 20+ pages of graphs. However it was funny that they ask how long you’ve been doing Affiliate Marketing at a conference. So the 1-2 year people were way down. of course I would’ve also expected the veteran numbers to fall off near the beginning since they have probably seen it all. A sign that its a competitive industry and you have to keep learning new tactics.

  18. Good Comment?
    Dx9000

    I agree with Mark, got bored after the first page

  19. Good Comment?
    Dino

    Sweet this is going to take some time to go through, but much appreciated Shoe!

  20. Good Comment?
    Mark - The Niche Store Builder

    Truthfully – I found this report so scattered, that the only thing I got from it… was that the IM industry and how affiliates do their jobs, is all over the place! :-)

    Only a few of the questions produced a useful answer due to the large split of answers.

    Too many answer choices…

  21. Good Comment?
    Eric

    This is just the thing I needed! Thanks!

  22. Good Comment?
    Ben Pei

    Wow such a cool tool to share documents Shoe!

    • Good Comment?
      Hands Free Marketer

      love graphs with information about online marketing. I would be interested to see what kind of numbers they have for the amount of people that have started affiliate marketing since the start of 2009.

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