Unless I gain about 4,000 more followers over the weekend, we are not going to have enough followers to give away the Macbook AIR… but we will have enough to give away 2 Flip Mino HD’s.
Like everything else we do, it’s been a real learning experience and I have received tons of great questions.
I am doing a wrap up post about it on Monday… so if you have any questions – fire away!
Rippin-Kitten.com is a motorcycle blog. Actually, it’s more than just a motorcycle blog – it’s a motorcycle blog from a woman’s perspective. Liz Frazier started Rippin-Kitten in April 2007 and hasn’t looked back. She’s got videos, pictures from trips, motorcycle product reviews, tons of stuff – a pretty nice blog if you like to ride a hog.
On yesterday’s ShoeMoney Show we talked about making money with Facebook. Tim Kendall, Director of Monetization, was my guest during the show. Tim is in charge of monetizing the entire Facebook advertising system.
I started off the show by talking about the current state of affiliate marketing and some of my recent experiences. I also addressed some of the comments made on last Monday’s post about my recent Facebook campaigns.
After the first break Tim came on the program, talked a little bit about his background and explained some general things about the Facebook advertising platform. Then we dove into users’ questions!
Right off the bat, I blindsided Tim with some questions about the Beacon Project (mostly because I thought it was a ingenious way to make money). Although I did give Tim a list of questions before the show started, this question was not on the list. He was great, and I was glad he still answered my questions. I think you are somewhat seeing Beacon in a small amount through advertisements you can target by social actions. I have a feeling we have not seen the last of the Beacon Project.
During the show Tim answers many questions… I tackle a few also. We cover everything from how to get started with Facebook advertising to how to conduct split testing on your ads. Tim also addressed all the questions about their ad approval proccess (of which there were many).
Throughout the great interview, I thought one of the key points Tim made was that Facebook is still in the “start-up phase”. The ad platform is only about 1 year old and people are already trying to compare it to Google Adwords which is about 9 years old.
I want to thank Tim for his time, great answers, and for coming on the show with very short notice. I thought he awesome.
On today’s ShoeMoney radio show, we will have Tim Kendall, Facebook’s Director of Monetization.
Tim will be talking primarily about the Facebook Ads platform and answering your questions!
If you have a question you would like me to ask Tim during the show, feel free to fire away in the comments section. You can also twitter me during the show with questions LIVE (@shoemoney).
The show will air live today on WebmasterRadio at 4pm CST (2pm PST, 5pm EST). Tune in!
This item has a lot of headlines this morning… A baker in Greenwich villiage has been making cookies called “Drunken Negro Head” in honor of Barack Obama.
Now I dunno if this guy is secretly a marketing genius exploiting peoples sensitivity to racism or what… but he has a track record of a lot of success. His bakery has been featured in shows like Sex And the City and numerous movies.
AzoogleAds just announced today they are going to have a party at the Playboy Mansion. Yes the actual Playboy Mansion.
It is an all-expense paid trip to LA, with 2 nights accommodations and of course attending the party itself.
The event is taking place August 28th and 29th, with the party on the 29th starting at 9pm.
So how do you get to go?!?
Publishers who drive the highest amount of incremental revenue (after adjustments/chargebacks) through AzoogleAds during the period of February 1, 2009 at 12:01AM Eastern Time to April 30, 2009 Midnight Eastern Time versus the prior 3-month period (November 1, 2008 to January 31, 2009).
Active AzoogleAds Publishers don’t have to do anything to apply, your statistics will automatically be tracked.
So if you aren’t an Azoogle publisher, maybe you should be. Check out www.CUatTheMansion.com for more info.
To those looking to earn referal money through networks think this might be a good thing to promote? All signs point to yes =P
Most of last weekend when I wasn’t playing Mr. Mom I was creating landing pages and making facebook ads.
While we have had a ton of success with doing local Facebook ads… on a regular national affiliate offer level I have had no luck. So one of my goals for this weekend was to dive into it. Since last Friday I created a campaign and did 4-5 multivariate testing pages. Ad approval time was a little frustrating took about 12 hours on average. I made a lot of ads. I have gotten a good feel for what Facebook ad reviewers are looking for.
I failed to turn a profit and by Saturday afternoon I was down about $650.00. I had failed on almost everything I tried….. that is… ALMOST.
On Saturday night we had about 20 people over to watch the Affliction MMA event so I made some quick changes and then was not able to get back at it until early AM Sunday morning before my kids woke up. To my surprise I had not only earned back my losses but my campaign now was profitable… and not its off and running with a blast.
The awesome thing about Pay-Per-Click is you can fail a ton (the dip) but when you get it dialed in… ITS ON!
Now it wont last… people will copy it, steal my landing pages… blah blah but name of the game. But while its on… its hot!
Want to know what the secret was? TONS of testing and I mean tons. Services like clicktale, and website optimizer showed me what works and what doesn’t work… I quickly eliminated what wasn’t working and with Facebook reporting (initial reports anyway since there is a delay) I was able to get my demographic information dialed in to get me the lowest cost.
So I know people out there will write me and want a exact step by step account of what I am promoting… what landing page I am using… but guess what? If there is one thing I have learned its that doing that to you is the worst thing I could do. I have done it before on here many times with other thins (mostly google adwords) and what happens is the niche becomes completely saturated and my landing page is stolen..
I have even done step by step local affiliate marketing but … a bunch of jackasses started calling the local dentist leaving messages like “ShoeMoney Sucks” and filling out their contact form with all kinds of bogus info. So you can bet I will never be using a real life local example again =P. Ahhh lessons learned.
But what I will tell you is that (engage broken record) there is a HUGE market imbalance right now going on with Facebook and MySpace. The reason this imbalance exists is because ITS NOT EASY. Eventually it will be easy and there will be guides and complete walkthroughs and it will be pretty much impossible for any regular guy to make money.
But right now if you are willing to put in some work and bust it out its amazingly lucrative. This campaign I have dialed right now is earning about 800 a day I am hoping to tweak that to even more before people catch on and start copying it.
So ya…. last weekend I was in charge of 2 kids. A 6 month old and a 2.5 year old and they took up most of my day. Saturday morning I took my daughter to dance lessons and later on that night I hosted a party for 20 people that went on until about 11pm. On Sunday I took my daughter to swim lessons. I was up every morning at 6am (kids get up around 8-9) to bust it out and then when they napped from 1-3pm. But during this time I was able to turn a loss into a very profitable page and all just from continuing to test, test, test, test.
A guy contacted me this morning with a long sob story about how he lost his job and didnt know what he wanted to do but he wanted to start making money online. I asked him what he did last weekend. He said laid around and watched a Rocky marathon on cable. I have a feeling he does not have what it takes… maybe its just me.
James Thompson aka JtGraphic (frequent ShoeMoney commentator) took the Polar Plunge last weekend in freezing conditions and represented with a ShoeMoney shirt: