Here is the video from our panel at the Direct Marketers Association conference last month.
In the video is Stephan Spencer, Chloe Spencer, Duane Forrester and Steve Spangler.
In my portion I talk quite a bit about how shoemoney.com went from not accepting advertising pre 2007 to accepting advertising in 2007 and to earning almost $500,000.00 in 2008.
About the author...
Jeremy Schoemaker – who has written 2416 posts on ShoeMoney.com.
Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.
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{ 95 comments… read them below or add one }
Thanks for sharing the video
The best thing i like about adds on your site (direct adds) is that they are kind of out of content boundaries i mean you have main content and then sidebar (to display your blog stuff) and then after that another bar for the adds. Now this design is best for readers, but do you get good click rates for this display (for advertisers)?
most likely they’re at least decent or he’d never have any repeat sales
$500,000 from a blog is amazing
I agree. If they didn’t do well then he would get repeated sales.
$500,000 per year is amazing
Yea 500k is amazing for a blog, so Im sure the advertisers are
getting good clicks or else they wouldn’t come back
I used to wonder that too. I suppose Shoe gets a little less click through reates as the ads are totally separated from the content. But still, some of them are really relevant to the content, so they might be getting some clicks afterall.
Would love to see the analytics for shoemoney. That will give us the figures we’re pondering here.
Great stuff! BTW, when are we going to see answers to questions round 17?
The questions I thought were new and good i have been addressing in posts.
So r you not writing a dedicated post to answer all questions as you always do?
Why aren’t I making the big bucks???
Probably because your not working hard enough or not into the right things.
Great post as usual. I’m also in the beginning of starting a money making blog. So this site has been a library of great info to me. Thank you Shoe!
Thats a lot of money. I am more interested in learing how to start making more money rather than how money is made by professionals.
You’ve got to think they’ve started at the lowest point also with knowledge. No one is going to hold your hand…
wouldn’t that be the entire point of a “make money online” blog :/
By the way, that was a good video..
Stephan Spencer is one hell of an informative guy.
Try proximic.com, an emerging platform for contextual advertisement.
Would that be revenue or profit?
Great question, Thai Girl, if it is EBITDA then it only shows that he has significant capital to invest in driving traffic and sales… but not necessarily net earnings / profit…
Suffice it to say that I’m fairly confident that Jeremy is doing ok on the net
Good video, thanks for sharing
I agree. I always listen to such reports from conferences very carefully.
Have you got any benefit by doing this?
Impressive stuff, thanks for the link to the video for those of us that couldn’t make it.
The video is awesome ..some great learnings here
YES its a HUGE big Money
Great video. I know you can’t “make money” until you have traffic. Getting the traffic is tough but fun to work on.
sometime…not enough patient to wait till the traffic up….yes that’s my problems….always hurry for getting money
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you started making good money after started accepting advertising
This is a good question, I would like to know if he didn’t have a single monetization method before that point.
Basically what I get from this is that he built up a strong website with no ads no nothing coming in…Then BAM through up the ads after his site was reputable and saw instant cash flow.
I’m about twenty-five minutes through this video, so far I haven’t learned a thing…I think this is a good thing…
so…what should we do to reach success like shoe….any idea….with simple and easy?
good stuff thanks…
Jeremy, you are truly an inspiration. Thank you so much for this.
Thanks for the video, i guess the best monetization tip is adsense.
Is it just me or did the guy talking at the start bore you to death???
He made everything sound so boring when really it shouldn’t be boring….
Made me not want to watch the video
The man who stands from the podium, should have the gift of the speaker. – )
Its not the man, its the content. Sometimes there isn’t sexy way of saying it.
I knew almost everything they talked about, but ShoeMoney’s note to pick and blog about what you are passionate about is the most simple, most important point for anything. If you are passionate about something, you will surely succeed.
I agree the moderator was horrible. Typical tradeshow moderator.
Very good listen as always.
Enjoyed your idea of increasing pricing progressively based upon previous sale.
Chloe seems to be pushed by her father as some expert. A teenager making money blogging may have been cool two years ago, but now we have moguls still in or barely out of high school. Having her on a panel like that is insulting with her talking about $10-40 a day. Her neopets site hasn’t been updated in months, at least not the two before she spoke.
Harrison Gevirtz or Collin Lahay would be someone worth paying conference registration, spending time listening, and travel expenses to hear from as young gun. I am sure others could name some teenage gurus.
Nice video. You are quite inspirational Shoemoney.
Shoe, at the risk of this sounding like a rookie question… when you say 1,000 visitors, you mean 1,000 (unique) visitors a day, right? Not 1,000 total visitors?
Kinda boring interview
Making money with blogs is so hard!
for the beginner like us….the answer is yess…yess…. absolute yes
i am with you.
Nice video you have there… Still I can only imagine every reaching the 500,000 mark… Yeah like others have stated it’s hard making just alittle with the one Blog I have… Anyway, keep up the good work Shoemoney…
All of the coughing is annoying.
Other than that, nice video.
I really enjoyed it all – especially Chloe – we have to put the spot light on the lil’tikes once in a while!
I thought they were all inspirational and well done.
God video.Stephen Spencer is always on message.
Some good info. The last guy with insta snow was pretty funny.
really superb, 500,000 dollars is a big amount of money, how I wish I could earned at least 20 percent of that amount
10 is enough for me:)
10 in real is more better than 500.000 but only dreams…
.wakakak..!!
Thank you for idea.I’m interesting make money with blog.
This was definitely worth the 30 minutes I spent watching most of it. Even though I probably won’t meet the level of success you have its nice to dream…..
Great video, thanks! AdSense all the way baby!
Hmm.. I have to call B.S on this one.
Started listening but was falling asleep. Will watch another day.
theres nothing to fall asleep over this post is basically gold. Not quite as good as the local affiliate marketing post, but gold either way.
Will watch it after work.
thanks for video info……….you are very success boss…..very great income
i like your blog’s style and color,which give a relax feel
500,000 is tremendous earnings from a blog.
I would venture to say his total earnings are/were not from blog but affiliate shinanigans – working his tail off – such as his story of local affiliate marketing.
Shake every branch!
This is a great video, its great to see how people make money on their blog
Nice video, posted it on my blog. Any idea on how to download it?
Great video, where was this conference at?
Thanks a lot for this great video.
Wow, Duana and Steve spoke really well. I’m a fan!
Cool post. and video. In good company there on the platform. Thanks for the tips.
man thats amazing, awesome and gr8…
Thanks for the video.
Yes, the amount of 500 K is fantastic. I listen carefully to all the councils. I hope to become a successful blogger. -)
Jeremy,
$500,000 – and the year is not over yet.
Can you pls throw some light on how you are getting this?
I mean ad cost per month * total advertisers or anything that will give us some idea on how you are making it?
Dilip Shaw
http://www.dilipshaw.com/
Oh wow what a great achievement to be told but to tell you honestly i didn’t watch those video only your text
Love it! Thanks shoemoney! It took forever to watch, but it was worth it.
You’re ranking #19 on Google for this keyphrase, just for the record
unbelievable – What we are doing is a peanuts business.
500K! Wow, that is over the top. What would be interesting is seeing how that revenue breaks down, advertiser, amounts, months, special offers, etc.
Ok, call me stupid…
But I saw the ad in SEO magazine stating how you had made 132,000 in 2005 and I looked at your picture on here.
I noticed it looked like your name was blurred out.
Then I read in this comment how you did 500,000 in 2008.
If you did 132,000 in one month in 2005, why did you only do 500,000 in 2008 ???
Thanks,
Virgil
http://www.KeepAmericaAtWork.com
That is stellar how you earned that much from site ads.
I keep getting distracted looking at Study Babes. It makes this commenting process much longer than expected. I lose my train of thought…
Seriously though…great video. Tis my dream to be able to make my blog profit $500K. Thanks for sharing.
Glad to see that making money and blogging runs in the family. I agree $500,000 from a blog is a great achievement. I suppose, if you can teach your children how to make money online early on it’s got to be better than them being stuck in a job they hate when they are older. Keep up the good work on the blog and thanks for the video. Very informative!
Is $500k just from your blog, or all your other sites put together?
great video btw, thanks
Nice video. You are quite inspirational Shoemoney.
Some good info. The last guy with insta snow was pretty funny.
Great inspiration for all = )
Thanks for the video! I’ll be visiting
You make it entertaining and you still manage to keep it smart.