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Triggit – In Text Ads That Don’t Suck

Posted October 29th, 2008 by Jeremy Schoemaker

Remember Triggit?  I wrote about it about a year and a half ago.  Back then it was a toolbar that would allow you to embed links to a select group of sources.

Now Trigged has really transformed the platform.  Now it is a in-text advertising platform but unlike Kontera it does not suck.  It uses caching technology so after it scans your page once it keeps a cache of the content and what links it wants to underline.  It also does not do any of the BS double underscore stuff.

I talked to CEO Zach recently at Blogworld about the new platform:

After I got back from Blogworld I thought I would give it a run and started sending traffic to fighters.com.  Its been one of the better PPC investments we have made.  I strongly recommend users and publishers get in on Triggit early.

Disclaimer

Before acting on this post, be sure to read my Disclaimer.

- Comment Likes - Comment Dislikes

112 comments. What say you?

  1. Good Comment?
    Blogging Tips

    looks promising .. and yes Kontera sucks .. I’ll give them a try

  2. Good Comment?
    gendut

    thanks for good recommendation…..soon I will using triggit

  3. Good Comment?
    Valeria | TimelessLessons

    Will definitely look into it. Looks good.

  4. Good Comment?
    Ben Pei

    Thanks for the recommendation.. Will dig into it!

  5. Good Comment?
    OrovoDetoxExpert

    How do I know if my comment was submitted successfull? After submission I did not see anything?

  6. Good Comment?
    OrovoDetoxExpert

    I like triggit more. I just tried it and the link came out in 10 minutes. It did not slow down page loading considerably at least for now, not like ppp(pay per play) ads.

  7. Good Comment?
    Mark C

    Hopefully I can get a refund on the money I deposited. Site appears to be completely non-functional at this point.

    I guess it is better than Kontera in that I didn’t lose any money on my spend :)

    • Good Comment?
      gendut

      ehm…I am waiting sharing experience after using it…thanks

  8. Good Comment?
    Daniel

    So far an Epic fail for Triggit. Uninstalled on 4th day with no ads implemented and errors in the admin panel. Not installing again without Seriously positive reviews!

  9. Good Comment?
    Daniel

    Not impressed. Not a single ad has shown in 3 days since implementation. Better than kontera? Yeah, sure seems like it..

  10. Good Comment?
    Danny

    Well i signed up as an advertiser and nothing seems to work. Almost 24 hours now, and there are just errors in the interface. Thus far it looks like a real joke.

  11. Good Comment?
    Mark C

    The one campaign I got live about 7 hours ago hasn’t spent a penny yet today BTW.

    Will try again tomorrow…

  12. Good Comment?
    Smart Enthusiast

    I’ve dropped it in my code but I can’t seem to get a single page to load any of the ads.

  13. Good Comment?
    TYCP Entertainment Magazine

    Interesting.

    I already signed one of my sites up with InfoLinks after dropping Kontera.

  14. Good Comment?
    Ben Adkins

    I installed it and I must agree with some of the comments above…. Having trouble… I’m not saying that it’s triggit’s fault…I’m just having trouble getting it rollin.

    Any advice?

  15. Good Comment?
    40 Dollar Blackberry's

    I installed Triggit on one of my blogs and so far I’m not all that impressed. Only one post is showing ads, and it’s for words like “True” and “Want”. If you click on them it takes about a minute for the page to load. I’ll wait and see if it fixes itself before I blow it out.

  16. Good Comment?
    BloggingBanks

    Some people are annoyed by text ads, while others know how skip them. The incremental revenues might be worth it however, as you are monetizing space that wasn’t earning you much..

  17. Good Comment?
    Mark C

    Triggit seems to be having issues. It seems to let you set up a campaign when you sign up, but doesn’t allow you to set up additional ads. When I try to drill into the site to view my existing campaign I get this message: “We’ve Failed You We apologize for the inconvenience. Please lower expectations and try again later.”

    Guess I will try again later…

  18. Good Comment?
    Dymphna Boholt

    Have to Agree with Billy, Infolinks rocks.

  19. Good Comment?
    Clear Traders

    Niiice. Will have to check it out. Actually, how many people on here are actually using it ‘vs’ it’s uglier, older, step sister… kontera?

  20. Good Comment?
    Andreas

    Hmm.. Sounds really interesting. I will check it out for sure.

  21. Good Comment?
    Sergej

    Very interesting – will check it out. But where’s your implementation of the Triggit stuff? Watched the video but do not see the same links on this blog?

  22. Good Comment?
    IronBlogger

    I have just installed this new program and am just waiting for it to implement on my blog.I recently tried Kontera but they weren’t making me enough money so I had to get rid of them.

    Hopefully Triggit will be alot better.

  23. Good Comment?
    Kootosh

    I found their links and they are… SLOW. Wow, the pages take forever to load because the Triggit script was stuck… True, Kontera sucks, but there are better alternatives (Infolinks, Vibrant…)

  24. Good Comment?
    Seo Creations

    That’s interesting for sure and will have a look at the website. Maybe try it

  25. Good Comment?
    Billy

    We use InfoLinks. Similar to Kontera BUT much faster loading and a hell of a lot better eCPM. Might give these guys a go as well to compare.

  26. Good Comment?
    Goran Website

    Looks like a great tool. Will check it out.

  27. Good Comment?
    Arun

    Triggit is great. But I have seen that most of the time ads are not contextual and get very low CTRs.

    Our startup (that is in private beta right ) not only allows publishers to insert whatever they want (ads or content) in the hover window, but also allow full control over look & feel of hover bubble with various themes, onhover or onclick, link customization etc. It will probably change the way hyperlinks are expected to behave :)
    Hold on…and you will hear about it soon enough…

    • Good Comment?
      Arun

      Hey..and I forgot…you can even choose the keywords that you want the bubble to appear :)

  28. Good Comment?
    wisdom

    Had not heard about this, thanks.

  29. Good Comment?
    Keral Patel

    One thing that really standed out for me was those T-shirts. Nice one there you both had your own branded Tshirts on :)

  30. Good Comment?
    Craig S. Kiessling

    Wow. I’ve always been a bit fearful of these types of programs; worried that I would lose control over my own contextual linking, etc., but now I think I will give this one a shot and see how it works. Thanks for the heads-up!

  31. Good Comment?
    Zak

    Sounds like an awesome product! I’ll be talking to CEO Zach about it too!

  32. Good Comment?
    Niyaz

    Seems to be interesting, let me check and share with you guys about triggit.

    Niyaz
    http://www.linkedin.com/in/niyaz

  33. Good Comment?
    Zurpit

    This looks like a great product, thanks for sharing it

  34. Good Comment?
    Daniel

    I think both you Shoe and John Chow might be underestimating how pissed users get when that damn ‘join this and get rich’ popup shows..

    I visit less..

  35. Good Comment?
    ZK@Internet Marketing Blog

    I d rather have affiliate links instead of links for kontera or any contexual program

    • Good Comment?
      Robin Majumdar

      Ditto that. Way higher eCPM through direct relationships (ok, somewhat more direct) through affiliate progams than with contextual services. Note that Jeremy mentioned way above in a comment reply that he would never use in-text ads. Revealing, I would say.

  36. Good Comment?
    River Girl

    Jeremy, really smart to get so many videos at BlogWorld so you have all this good content way after the event.

  37. Good Comment?
    Patrick

    Looks pretty good. I still don’t like text ads embedded into what I am reading though, but best of luck to Triggit.

  38. Good Comment?
    BusinessX

    I hear everyone speaking about functionality but what about $$$$. Has anyone success stories of Kontera or Triggit?

  39. Good Comment?
    Michael

    Just got back form triggit….I don’t kow if the site is having issues but I got irritated with it an left. I’ll have to check it out after a bit.

    • Good Comment?
      Zurpit

      Yea same with me its pretty slow

  40. Good Comment?
    Descartes

    I tried Kontera and found it to be a too annoying. I have not been a fan of Kontera when I have found it on sites I visit either. I will be giving it a look and see how it works.

  41. Good Comment?
    Önder

    Trigget is really cool…

  42. Good Comment?
    mark desy

    I’ve been using Kontera on my site for months and have been pleased with their performance. I tried Chitika and they were a failure. I tried TribalFusion and they didn’t last more than a month.
    I’m keeping my site where the consistent money is — plus I tend to trust the opinions of users more than reviewers — no offense to Shoe.
    http://www.officialspainguide.com

  43. Good Comment?
    Josten

    i just signed up im going to give them a shot kontera is trash i must say i agree with you on that shoe.

  44. Good Comment?
    Lisa K

    Thanks so much. I must give this a try. Always great suggestions and discoveries here!
    Thanks again!

    Lisa K
    http://www.coolmediaplacement.com

  45. Good Comment?
    teamray

    i am not geting sound

  46. Good Comment?
    Saad Kamal

    This is the first time I’m hearing about them. Will definitely check them out. Thanks shoe!

  47. Good Comment?
    Vijay

    I am all set for some extra coins… that is why healthy comptetion is always good. End users win and the all those who provide better service.

  48. Good Comment?
    Bryn Youngblut

    Looks pretty good, although I don’t plan on monetizing my blog any time soon.

  49. Good Comment?
    Gary R. Hess

    It sounds pretty cool. I used Kontera for about 6-months and absolutely hated it. The pay was good for the first 2 months, then it completely bit the dust after. It just wasn’t worth it.

    I’ll have to give Triggit a look sooner or later, I think.

  50. Good Comment?
    Reid

    awesome, I feel like your site is more a news site than anything. I learn about so many sites/companies that look great, and I would have otherwise not heard of them! Thanks

  51. Good Comment?
    Mark Cuda

    Sounds interesting, will look into it. Thanks!

  52. Good Comment?
    Steve

    And, how is this service different from Kontera? I assuming the only improvement would be to send the text link clicker directly to the advertiser’s site, as opposed to Kontera’s on-site popup ads.

  53. Good Comment?
    Jared

    I have given them a run through and they are not bad

  54. Good Comment?
    Lupe

    Sorry but I don’t know how in text ads cant suck, i dont think its possible.

  55. Good Comment?
    Luke Beale

    It looks like a good way to get extra income and so I will give it ago ;-)

  56. Good Comment?
    Brent

    You drove more traffic than TechCrunch? Bad ass.

  57. Good Comment?
    hedge

    man that hurts shoe… no love for ZinText?
    http://www.zintext.com

  58. Good Comment?
    HowToMakeMyBlog.com

    Not much of a fan of Kontera either…. will check this one out now. Thanks for the tip!

    Marko
    http://www.howtomakemyblog.com

  59. Good Comment?
    George

    Sounds interesting. I might try out next time I look at new monetization methods for some of my sites. I have found with Kontera advertising that the ads are only relevant on product related sites. Otherwise, in text ads (Kontera in particular) can make the site hard to read. On product sites, the in-text links can actually be useful.

  60. Good Comment?
    Michael Jensen

    Looks promising, I’ll have to give it a test run and see how it goes. Thanks Jeremy!

  61. Good Comment?
    sillimanster

    I will definitely try this one, thanks for the post.

  62. Good Comment?
    Nick

    Cool, I’ll be checking them out. I’ve been searching for alternatives to Kontera, so hopefully this is a good one for my site!

  63. Good Comment?
    Mark - The Niche Store Builder

    Without reading the TOS – I assume this is an adsense killer right? Meaning… G would not be too happy about a second contextual on the same pages?

    Mark

    • Good Comment?
      Daniel

      Adsense is a contextual banner/text block advertiser, Kontera/Chitika/Infolinks/Triggit is text-scanning inline ads.. Completely different!

  64. Good Comment?
    Find a Job!

    I was just wondering, are you having the same issues that others bloggers are facing with the whole google banning websites for paid links? I was just wondering because this whole Google thing is making me scared to even deal with anything as far as text links.

    • Good Comment?
      newsman

      This in text ad is not like the normal text link ads. In text ads linked using Javascript , so the linked won’t be seen by crawlers.

  65. Good Comment?
    River Girl

    Did anyone win a shirt last night?

  66. Good Comment?
    Thai Girl

    Awesomeness. I’ve been having kontera on my site forever now. And in a word, they SUCK. Hopefully this will do better. I hated that double underline anyway. Wonder if Chow is gonna catch onto this as well.

    • Good Comment?
      4 Tips for Effective Article Writing for the Internet

      For sure he will, most of his posts are about these kinds of things lately

    • Good Comment?
      Ben Adkins

      I agree… The double underline completely defeats the purpose…..
      I think readers get accustomed to seeing the double line and then just skip over it……. Not to mention that it ticks a good percentage of readers off when they see these.

    • Good Comment?
      Daniel

      I completely disagree! Kontera for me is nothing short of AMAZING! I earn $40/day with non intrusive ads on a blog network with only 20k hits a day. Infolinks for me was a disaster when I tried it!

  67. Good Comment?
    Ben Tremblay

    That’s interesting for sure and will have a look at the website. Maybe try it…who knows!

  68. Good Comment?
    BloggingBanks

    Well if it’s so good why aren’t you running it Shoe :-)

    • Good Comment?
      Jeremy Schoemaker

      I have never and will never run any in text ads ;) .

      • Good Comment?
        Mark - The Niche Store Builder

        I signed up for this about two weeks ago – You must have been testing it around the same time you added the subscribe to comments feature, I recall seeing the text bubble next to a few links on a page…

      • Good Comment?
        BloggingBanks

        I see – some people think they are annoying but I don’t mind them since I know how not to trigger them popping out of the text :-)

  69. Good Comment?
    Dick

    I started to read your blog later, the article did not see. I think this service will be interesting to try the case.

  70. Good Comment?
    John Kane

    tried the toolbar previously and did not like it all…giving them another shot here!

    • Good Comment?
      Michael Henry

      Totally agree on the tool bar. Wasn’t digging that too much.

  71. Good Comment?
    Amit Bhawani

    It would gain popularity if -
    Ads would really load Quicker
    Higher Pay Per Click compared to 4cents/click of other in text ads
    Quicker Paypal Payouts than Net45/60, something which is instant like Chitika
    I have just set up these ads on my blog lets see if it beats other networks or is this just another network!

  72. Good Comment?
    Steven-Sanders

    Very cool! I never did like kontera too much, been waiting for something better to come along.

  73. Good Comment?
    Fresh Sneakers

    The service look good.

    But you didn’t write about this a year and a half ago Shoe. It hasn’t even been a year yet. Not a big deal but I remembered reading that post and I thought for a second time was passing by much too quickly. ;)

  74. Good Comment?
    lazydrunk

    Will look into it. Looks good.

  75. Good Comment?
    mrkbsm

    Interesting – another tool that might be worth looking into!

  76. Good Comment?
    Double

    Pop-up newsletter ad is bleeping annoying. You may lose this reader.

    • Good Comment?
      Ben Pei

      Maybe just make it pop up once per unique visitor..

  77. Good Comment?
    andrew

    agree with you there. Kontera sucks. I had to remove Kontera ads from one of my sites only because of this, the pages were loading so slowly that I was receiving complaints regarding loading time from my visitors.

    • Good Comment?
      Dick

      I’m not consistent, that the slow loading pages can be from Kontera. -))

    • Good Comment?
      4 Tips for Effective Article Writing for the Internet

      Me too, I removed all of them.

      • Good Comment?
        Ben Adkins

        I’m certainly not on the triggit train yet…..but Kontera has
        been awful for me…. the ads are ugly and they don’t convert
        that well in my experience.

        • Good Comment?
          Ben Pei

          I kinda agreee. same experience as well.

  78. Good Comment?
    purposeinc

    Cool!
    Keeping us up to date with new products available.
    What would one use this for?

    • Good Comment?
      Sohail

      and also, does shoe get paid for promoting these new products etc

      • Good Comment?
        Zurpit

        Thats an interesting question, Im not sure maybe during the next question and answer you can ask that

        • Good Comment?
          Goran Website

          yeah, that’s a good question… I wonder??? Hmmm…

  79. Good Comment?
    Jaseem Umer

    Thanks Shoe. I knew someone would build something better. Am I the one to post the first comment?

    • Good Comment?
      LeMelon

      It looks like you are!

      I’ll be checking this out. I hope the links open in a new tab.window..

      • Good Comment?
        Ryan McLean

        Same here. Its looking great now! I love the new platform and ideas. I also really like the cache feature. That way the ads don’t slow down the page.

      • Good Comment?
        Goran Website

        Yeah, Shoe should target links to a new window because I’ve also noticed how all his external links open in the current window. Shoe, use the [target= _blank] to your links on articles referring to another site.

        Cool, ;-)

    • Good Comment?
      Nashville4U

      I am with you on that one. I was hoping someone would build something better because I hate Kontera they have to be the worst looking advertisements. I would never put one on my websites but might have to reconsider if it doesn’t mess up the whole look and quality of the website.

      • Good Comment?
        How To Make Money

        even if that’s the case, he’s usually pretty good at referring stuff
        that works. that’s why we like mr. shoe…lol

        …and I can’t stand that double underline mess.

    • Good Comment?
      gendut

      metamorfose….like butterfly….more beautiful

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