AzoogleAds put out a press release last week announcing their the beta of their iPhone application:
First performance-based ad network to make marketing dashboard available on iPhone
NEW YORK, NY – October 23, 2008 – AzoogleAds (www.AzoogleAds.com), a division of the New York-based online marketing leader Epic Advertising, announced today the successful beta launch of its new iPhone Publisher Reporting Platform, iMobilePublisher. The beta launch represents the latest in a string of successes stemming from the company’s Product and Technology teams, and will initially include a small number of trusted publishers.
The application will be demo’d this week at Ad:Tech and they are hoping to have it in the app store within a couple months. So the big question within the industry is what is it going to do? Well I was sent a screen cast of a early build a bit ago. Looks very promising: (click play and wait a bit takes a sec to load)
Looks pretty sharp!
AzoogleAds in another press release talked about how they are experiencing great growth:
Stellar performance marked by growth in revenue, profit, advertiser and publisher bases; new iPhone application & international expansion geared to keep up momentum
NEW YORK, NY, October 27 – Epic Advertising (www.EpicAdvertising.com), the privately held, New York-based online marketing leader, today announced strong September results, posting seven percent and 14 percent gains, respectively, in revenue and profit over last September. In an environment marked by tightening budgets and consolidation, the performance marketing company’s publisher and advertiser bases experienced robust growth.
That is very encouraging. I have a theory that affiliate marketing or performance based marketing in general will experience amazing growth during this “recession”.
About the author...
Jeremy Schoemaker – who has written 2415 posts on ShoeMoney.com.
Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.
Images provided by ShutterStock
The Gestalt Protocal 
I used to be FAT until I had A Duodenal Switch 
The Accidental Millionaires 
{ 84 comments… read them below or add one }
Hmm, that should be good for people with Iphones.. Now you can check your stats while away from your computer!
Yea. Now if only I had an iphone to check it with. ;p But I like the idea and concept. I wonder if this app would work on the ipod touch. If so I could look up the stats on a touch if I get one.
So pretty much pay per click ad campaigns are going to be abandoned for cost per action campaigns which are probably more profitable for advertisers..
I don`t understand…
What do you mean?
I’m sorry…what does that iphone application have to do with affiliate marketing? I think I have loss some information somewhere along the lines….I’m confused, can someone feel me in
@Ryan McLean: If you have WiFi then yes you can use this on your iPod Touch as well.
who want that? I don’t even have a phone.
I plan to buy the iphone , this would help
Great. Another distraction for people who already over check their stats when they`re on the computer.
word…
Yup, great idea for checking your stats on the go. Google seems to be on heat right now, they just coming up with very brilliant concepts.
Simply amazing, have you ever seen the movie Minority Report? He is just walking down the street and ads are being directed specifically towards him. Advertising is changing fast!
Paul,
Funny thing you are saying this as I just saw that same movie yesterday!
Life does not stand still. This applies to all industries, including advertising. -)
It looks great, but it’s going to be released in months! Don’t you wish Apple started following Google and allowed developers to just upload and submit their apps instead of going through a long approval process?
Not really because iPhones are for shmucks, real ballers use HTC and don’t care about iPhone apps.
Wah, I want an iphone!
Why not get the Google Phone instead?
iPhone or Google phone, heck for me using Twitter via text on cell is a challenge. How much do I need to clutter my life?
W00t! Another way of viewing my stats! Now I have even more ways to spend my day! Haha.
It’s only a matter of time before all the other big networks fall in line. I’ve been waiting for an APP like this for a long time.
Looks sweet. Still wish AT&T had service around here. I haven’t checked but did Azoogle update their toolbar for firefox?
I always like to see positive growth for internet & affiliate marketing during times when the offline market is plummeting.
I helps drive online user and potential affiliates up, which brings more visitors to blogs that teach others how to make money online.
I totally agree!
Wow Google needs to make a native Analytics app for the iPhone, that would be so awesome!
Yes, it will be fine.
“I have a theory that affiliate marketing or performance based marketing in general will experience amazing growth during this “recession”.”
Care to share more of your theory? If people won’t have enough money to live decent how would they have money to buy all the crap online?
Sure. Online advertising is by far the most transparent way to see exactly how much bang your getting for your buck. Its better then Tv, Newspaper, Radio.
We just signed an advertiser last week for the biggest deal we have ever done here one shoemoney.com.
If your selling “crap” then your in trouble. If you are selling value add services then you will be fine.
I would say you are right if you can get people on board. You can see exactly how effective your marketing is, but it is not a traditional area to spend ad dollars in. If you can get buy in then it will grow.
Also, like you said, it depends on what you are selling. Even value add services have to get people to jump the hurdle into spending or working with them.
w/r/t success during a recession: I’ve spoken to a couple VCs who are definitely thinking along the same lines as you. Moving one step up in the value foodchain (performance-based models) are definitely getting a lot of attention right now from those that are still looking to invest
iphone,iphone,iphone…. this is the only word that i heard after crisis.
Some people live in crisis. Other people make money. -)
i think your’e theory is dead wrong.
I love AzoogleAds. This shows why they are the best… Always on the cutting edge.
Yup, Google is on Fire!
totally agree…!
I can access every affiliate/ad partner program from my iPhone. Nothing new about this.
I don’t know if I need yet another way to check stats. I know for thin margin ventures like PPC need it. I am SEO/niche, so the stat check at the end of the day is the big Ta Da.
That is cool and simple
I can access every affiliate/ad partner program from my iPhone
But What is new here ?
This is more convenient because it’s optimized for your iPhone and iPod Touch and you can quickly access it to check your stats.
I am not sure I need a quicker way than simply typing in my password?
And if that portion is automated, then I’m really not comfortable since it opens the door as a security risk should I lose my phone.
Just a PR stunt. “Hey look we have an iPhone app!”. A late band-wagon jumper.
Speaking of iPhone, Jeremy can you add the WPTouch Wordpress plugin and make this site iPhone compatible?
Why not create it for the G1 phone? iPhone is starting to be old news…in a way.
-Mike
I heard from news that G1 isn’t as hot as iPod?
I did not see growth of CPA here as not many people are not willing to buy here in my country
Sounds like everyone is getting their site out there to the mobile phone users which will help a lot of people.
I cannot think of a one site that I use that does not work on my iPhone today, even without having a “mobile” version.
This is the direction of the technology. Mobile versions are a nice option to offer, but by no means are they necessary to reach the mobile market anymore.
i agree that online merchants are likely to do better than most — or at least better than brick-and-mortar — during the recession, but of course the range of products offered is going to have to change. i just got a request from a discount perfumer, for example. who ever heard of discount perfume? i never did. and now it’s online, and it’s NOT ebay.
Wonder when this will be released for the rest of us.
I should sign up with Azoogle Ads. They seem pretty innovative.
Yeah, but news for you if you’re bitten by the stats bug!
Damn, I just got a LG Dare a few weeks ago. Everything that comes out is usually for the iPhone. Darn.
Cool video showing their platform.
Cool both Azoogle and apple are innovative
It seems like iPhone will be another gadget which helps you surf the web while you are away from your computer.
Guess I better bite the bullet and get going on this.
The application looks cool..
it would be great to remain with one network now – azoogle- on the move
Pretty sweet app. Nice to see Azoogle going mobile.
This will make a huge boost in efficiency for power users.
Always wanted an iPhone app which would allow me to check stats on all my programs at once
The increase in the popularity of iPhone in Russia is linked to the recent exit of this market. Last year the iPhone officially in the market Russia was not present.
looks promising.
wow that looks pretty cool. Azoogle is definitely setting the bar for affiliate companies
Looks interesting. I’m sure we will see other networks rolling apps out in the coming months.
Its a big step forward taken by AzoogleAds.
+1
you are right.
Looks pretty sharp. I can’t wait to test it out….once I get an iPhone…lol.
Now all they need is an app for blackberries!
looks very promising, can’t wait to try it out.
looks very promising, can’t wait to try it out when it goes live
This looks very promising. The inroads to mobile advertising will get a kick start now.
Very interesting move considering how this will extend their reach…
Interested to see how this works
Looks good. I should be getting my iphone soon. Can’t wait!
I saw this was coming out and looks pretty sharp, next stop blackberry app?
Nice post.
thaks for that.
This looks like an interesting app, can’t wait to try it out
Not impressed.
Isn’t Azoogle’s founders in jail?
These guys are washed up.
Why wouldn’t an affiliate with an iphone simply log-in to their azoogle account with the 3G connection – duh. What’s the big difference?
I agree but something creative and positive is always good from a company’s side.
Great move from their side. Markets are getting more competitive and its a good sign as more users will benefit from it.
well this is really not apt to look at or sound to listen at!
Mobile ads will soon take up, thanks to iphone by apple. They have really created a new platform..
That’s pretty cool. Reaching people on there mobile devices is a trend that is going to do nothing but continue to grow. Look at Google tapping into the mobile arena in a big way too.
sweet!
thanks for nice posting…….
i imagine it was a bit rushed, and disregarded some features that not many people talk about. Everybody is aware of that almost all new smartphones have web, so why present that primary operate at its bear minimum. Scroll up scroll down zoom in zoom out. Actually? which new phone doesnt try this? How bout speak about how the text rearranges itsself. Additionally the texting, very poor review. Why didnt you mention you should use the mic and textual content with your voice? Neglected ALOT of other extra necessary features