RevResponse B2B Publisher Program

by Jeremy Schoemaker on April 15, 2008 · 46 comments

RevResponseI have been wanting to check out this RevResponse publisher program since they went beta in late February but with all the traveling just have not had time to give it a look. Today I had it on my list to sign up and see what all the buzz is about. Unfortunately like most “reviews” they don’t actually talk about their experience (other then its made them money) … Generally they just post whats in the press release and spam their affiliate links all over. Not that there is anything wrong with that =P.

So I went and signed up today over lunch and instantly got back this response:

Damn… I have to wait up to 48 hours srsly? I understand the need for quality control but … well no worries cause only a few minutes later I was approved and also was given the url to my white label storefront (hey thats pretty cool).

So the first thing that I thought was pretty cool is they set you up with a magazine subscription site… now I talk a lot about subscriptions here on shoemoney.com to magazines and now I could make links for free subscriptions to mags like website magazine Pretty slick… ok lets login.

I was kind of puzzled why this has been branded the B2B publisher network but it becomes pretty apparent after logging in. There are a lot of resources and when you first log in the social aspect is the first thing to hit you. There are many options for being apart of the community before you even get down to your custom links.

While it does not look that busy with posts the topics that are being talked about are pretty money. The B2B aspect keeps the signal/noise ration pretty high and on target. I suspect this forum will get pretty busy in the months to come as this network grows.

Looking down more to the offers portion almost every offer is a free “business” resource. Again another interesting twist because now if you find a service you like odds are you can offer your readers a “free” trial or version of the software/magazine/service AND get paid for it at the same time. The widget/ad looks pretty good to and is easy to setup:

Another very interesting cool feature is how easy it is to change the look and feel of your ads. I have never seen so many options for an ad unit.

I could go with 1 large image

Large Image

Or Small Images:

small images

or just plain text only:

text only

and also the ability to remove the footer and header of the ad also exists:

noimages

As far as choosing offers the ability to change between them is a pretty easy option:

mags only

So now we will have to see how it does money wise. The reporting looks pretty good but I just started using it today (and not really on any sites yet) so I will have to do a follow up on that. Revresponse is owned by a company called Netline who is no stranger to ecommerce. Looks pretty good for only running 1 month. I look for big things from Revresponse in the future.

So anyone using revresponse that has any other comments?

About the author...

– who has written 2415 posts on ShoeMoney.com.

Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.

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{ 45 comments… read them below or add one }

1 Caren April 15, 2008 at 7:33 am

That’s funny. I used to belong to a site called revenueresponse.com and the login stopped working a few weeks ago. Now there’s a new site called revresponse?

Something smells fishy-fishy.

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2 Making The Money April 15, 2008 at 7:40 am

I’ve been using them for about 6 weeks. I’m not making that much but it’s very hard to tell what sort of conversion rates you get because their reporting lacks any sort of traffic data.

If you’ve got a site targeted at specific business groups then I reckon this could be a winner.

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3 Lisa April 15, 2008 at 7:44 am

I was pleasantly surprised by my earnings on the first day I had it up. But since then most of my signups were rejected.

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4 FreePSDLogo April 15, 2008 at 7:48 am

I have never used the, signing up right now.

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5 RevResponse.com April 15, 2008 at 8:32 am

Hi Lisa,

Have you had a chance to work with your account manager? They’d gladly review your account and offer suggestions most likely to succeed on your site.

Thanks,

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6 Zac Johnson April 15, 2008 at 8:34 am

Your co-branded site with them looks very nice.

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7 Pete April 15, 2008 at 8:41 am

I use RevResponse on my http://ww2db.com (a history website) and http://dev-notes.com (a technology website) websites. I find the revenue rather satisfactory, and I do recommend this affiliate scheme. Customer service from them has been a highlight — they are very friendly and very quick to respond.

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8 Samir April 15, 2008 at 8:50 am

That seems really cool, gonna play around with it right now.

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9 Nathan April 15, 2008 at 9:20 am

I’ve been using them for a couple of months now and I’m making about $1,000/month with it… I’m happy!

MY SUGGESTION:
When you first hear about this you think… wow, I get paid to give stuff away… how easy is that! But you have to bring them the right people or they will reject the subscriber and you don’t get paid. So, targeting the right magazines to the right people is key.

I’ve also found that some magazines reject people more than others so keep an eye on your “Report by Offer” stats and really pump the magazines with low rejection rates. This is the biggest tip I can give!

Because you need to promote just the magazines with low rejection rates I really suggest you code your own offers and dump people directly onto the sign up page. This has been working well for me.

Overall I’m very happy with Revresponse and would recommend them… but you have to tweak it quite a bit to get the best results.

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10 uGuX SEO April 15, 2008 at 9:46 am

Do you use search marketing (PPC) or do you just place their ads on your site? Or is PPC allowed?

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11 Gorilla Gripper April 15, 2008 at 9:47 am

Thanks. I might just implement this on my main website.

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12 Flimjo April 15, 2008 at 10:02 am

I really like this network. The widgets look great, and they cater to the business niche.

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13 Flimjo April 15, 2008 at 10:03 am

Absolutely, that coincidence is too much to bear.

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14 Not John Chow April 15, 2008 at 10:05 am

Nathan, I would be interested in hearing more details about your “tweaks”. How much time do you invest in this?

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15 Nathan April 15, 2008 at 10:07 am

I just place the ads on my website… I’m not promoting via PPC.

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16 Flimjo April 15, 2008 at 10:09 am

Customer service is a huge plus with these affiliate sites. Bad customer service just turns me off.

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17 Not John Chow April 15, 2008 at 10:17 am

I just went back and signed up. This looks like it could work well.

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18 Gorilla Gripper April 15, 2008 at 10:27 am

ouch, I just re-read the part about the co$t!

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19 Nathan April 15, 2008 at 10:33 am

I’m not a typical case I’m sure… and I”m not an “affiliate guy”… in fact this is the first affiliate offer I’ve tried that has worked. I suck at this stuff. What I do have though is a fairly active website that is B2B so it’s working well for me.

I spent about an hour setting it up a couple of months ago and haven’t touched it much since other than taking down the offers with high rejection rates and replacing them with new offers and watching how they do.

Not many other tweaks except to promote the ones with low rejection rates and drop the ones with high rejection rates. For example, I was promoting two different magazines in the beginning, both were on the same subject and had the same audience. After a 2 week trial one has a 79% rejection rate and the other has a 7% rejection rate. By watching these numbers and only promoting the offers with low rejection rates you can do well.

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20 RevResponse.com April 15, 2008 at 10:56 am

Hey there,

Please don’t hesitate to reach out to us for pointers. As many other publishers have already experienced, we’re quite good at making recommendations for your site(s) specifically.

Cheers,

Dave Fortino
RevResponse.com

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21 RevResponse.com April 15, 2008 at 10:57 am

Thanks for the kind words Pete!

We know that customer service makes or breaks our success in the space.

Dave Fortino
RevResponse.com

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22 RevResponse.com April 15, 2008 at 10:59 am

Nathan is spot on in his understanding of our program. Publishers can really control their own destiny if you can take his suggestions into consideration.

This obviously is based on the assumption that you have a fair amount of relevant traffic to work with.

Cheers,

Dave Fortino
RevResponse.com

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23 RevResponse.com April 15, 2008 at 11:00 am

What cost? There is no cost to you or your audience…ever.

RevResponse.com

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24 Pete April 15, 2008 at 12:30 pm

I always try to give credit where credit’s due :)

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25 Hustle Strategy April 15, 2008 at 1:04 pm

always good to hear things like this

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26 Ashley April 15, 2008 at 2:48 pm

Is there a list of the offers that I can look at before I sign up? I’d be curious to see it so I can figure out if my sites might be a good fit.

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27 Paul April 15, 2008 at 2:52 pm

I am going to sign up and give it a shot.

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28 Affiliate Confession April 15, 2008 at 3:14 pm

I just signed up with RevResponse yesterday and it looks very cool. I haven’t had the chance to implement it on anything yet, but I’m looking forward to giving away free stuff and getting paid for it. What could be better than that? This could be good.

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29 Affiliate Confession April 15, 2008 at 3:22 pm

Way to go Nathan! That’s a good chunk of change for earning around $1.50 or so per sign up. You must have a lot of traffic to your site, no?

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30 profwebs April 15, 2008 at 5:32 pm

Looks cool… I’m signed up. Not sure about what I can show on my blog, but has definently given me some needed encouragement in marketing. :)

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31 Affiliate Confession April 15, 2008 at 8:47 pm

I’m pretty impressed with the way the widgets look as well. They will fir nicely on a couple of my sites.

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32 Nathan April 15, 2008 at 9:52 pm

It’s averaging about $1.60 per sign up but yes… I have some good traffic to plug this program into.

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33 SEO hosting April 15, 2008 at 10:53 pm

Thanks for the info Shoe, signed up from the link. The program looks interesting and hopefully they have some unique offers.

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34 Make Money Online April 15, 2008 at 11:44 pm

sound great signing up ASAP thanks shoe!

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35 Terry Tay April 16, 2008 at 12:46 am

Sounds like something that I’ll definitely be looking into.
Thanks for posting Jeremy ;-)
~Terry

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36 Chetan April 16, 2008 at 1:13 am

Well mentioned about the site. Will have to check about it now :)

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37 wannaberer April 16, 2008 at 3:52 am

It will be your favourite b2b business website,please give us your suggestion.. thx^-^
http://www.electronics-in-china.com/

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38 Karen April 16, 2008 at 8:05 am

Hi Ashley. All of our current offers can be found at http://www.tradepub.com. Right now there are around 900 different offers to choose from and this number is continuously growing.
-RevResponse.com

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39 RevResponse.com April 16, 2008 at 8:34 am

Hi Ashley,

You can take a look at everything RevResponse has to offer simply by visiting TradePub.com. TradePub.com acts as our content hub for all the offers we make available via RevResponse.com. As you’ll see, there are about 900 to pick from covering more than 30 industries internationally.

Hope this helps.

Dave Fortino
RevResponse.com

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40 CPA Affiliates April 16, 2008 at 1:28 pm

I hav e used revresponse for years as they used to bet netline/tradepub. they are great company on thing is in the affiliate world we are used to net 30 or less payments and they pay on net 60 but i hear they are working on this.

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41 Aaron Novak April 19, 2008 at 3:29 pm

i guess i’ll have to try this out hopefully they have some offers on ufc/mma magazines that would fit my blog best. p.s. shoe i bet my fight predictions for ufc 83 will beat yours. can’t wait for tonight. i’m ordering 200 hot wings for the party go gsp!

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42 Meethere April 19, 2008 at 11:46 pm

I have not tried yet
do they pay via paypal ?

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43 RevResponse.com April 21, 2008 at 12:57 pm

Yes, RevResponse pays via PayPal if you would like. It’s up to you.

Cheers,

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44 David Marx April 26, 2008 at 7:50 am

Nice referral, thanks Shoe. I am definitely investigating this one, for as recommendations go it is worth checking out indeed. Will give my feedback once I’ve investigated this further.

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45 Other David April 27, 2008 at 11:31 pm

David Fortino I’m the other David. I disagree with you. There is a cost. Your content isn’t solid at all. i pay the cost indirectly by pissing off my audience with tradepub offers.

Sorry I pass.

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