If you can’t beat em (or even come close) then join em!
CNBC is reporting that Yahoo is now outsourcing its search Ads to Google. As you can see below the stock immediatly tanked then rebounded slightly.

Have yet to see any news on the web yet.
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Jeremy Schoemaker – who has written 2415 posts on ShoeMoney.com.
Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.
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{ 69 comments… read them below or add one }
Hasn’t april fools day already passed?
Wow, after looking a bit online, I’m still not sure about the yahoo report, but the stock fluctuation is legit: Yahoo Stock
Hmm… are they thumbing their noses at Microsoft again?
Outlets now reporting this: http://finance.yahoo.com/tech-ticker/article/10744/Yahoo%2C-Google-in-Talks-Over-Ad-Deal
I know Paidcontent.org is working on something as i type this….
What launches in the valley should stay in the valley. Google buys Yahoo! Can’t wait to read that.
yahoo giving ms the finger for the ultimatum?
Nice chart doesnt seems too good
I am sure Microsoft is happy to hear this… This wouldn’t surprise me. Yawho is crazy not to let microsoft take them out of their misery.
f’ me, not f’ you… Yawho, is crazy on multiple levels.
Yang is in urgent need of new advisors. Though this deal isn’t to our collective advantage, it will get done, all that remains to be decided is the structure of the deal.
http://pacificgatepost.blogspot.com/2008/04/microsoft-yahoo-and-rest-of-us.html
The stock only dropped 40 cents. I am not sure I would call that “tanking”.
I’m not sure dropping from $27.60 per share to $27.20 quite qualifies as “tanking” :.) Bear Stearns…they tanked.
Yeah, yeah, the news is really interesting. Much more importantly, though, the childlike-scrawl of the Shoemoney logo on the picture just totally made my day.
even a dead cat will bounce if it falls hard enough!
http://en.wikipedia.org/wiki/Dead_cat_bounce
I am agreeing with Bill D. on this one. That little almost-Shoemoney logo was the first thing that caught my eye. *=) however, I am not surprised at the story. Perhaps Yahoo is just going crazy these days.
Hahahaha that was my thought too. I dont believe it yet.
Hey Bill- that is state of the art watermarking there…
Ridiculous, I have also heard that MSN is going to start strong arming Yahoos board to make the deal happen. Shoestradamus what is your prediction on MSN buying out Yahoo???
True on a very small scale –
http://www.pcworld.com/businesscenter/article/144346/yahoo_to_test_google_search_ads.html
Anything to stop MSN according to the New York Times.
http://dealbook.blogs.nytimes.com/2008/04/09/yahoo-to-announce-test-partnership-with-google/?ref=business
the news is now on Yahoo’s homepage, so that’s some added weight to the rumor.
Yahoo just seems to be a company without any direction these days. I suspect this is just some kind of ploy to get Microsoft to up their bid. I guess time will tell …
And google in the last 6 months, thats big time tanking.
they keep poisoning the well to make ms go away. ms won’t though. y is starting to look a little pathetic. pathetic is relative of course. wouldn’t we all like to be pathetic like y?
Well microsoft has always been a bully, I guess Yahoo is just saying, I would rather “do no evil” than be taken over by evil its self!
Yeah, thats totally true.
Now the WSJ is reporting AOL and Yahoo are in talks. Yahoo is like a desperate dude looking for someone to go home with as the bartender yells last call.
I saw some media news for this on the mediaweek.com site
This is crazy..a little too desperate are we?
wtf!!! HAHA, they really have made the wisest choice..
this had to be a card they were trying to buy time to play. in a way though it makes them look a little desperate and makes the ms thing appear plausible whereas before this move one might start believing that yahoo had something coming out of their own shop…hard to believe that now
good point. make sure and look at the scale of the chart. The volume though is interesting shows alot of interest in this deal
This could get interesting in the next few weeks. I think it would be a disaster for Google to get control of Yahoo. Like Google needs more control over the web? Please, no!
Yea, I just went over to Yahoo and read about it.
trying to fend off Microsoft?
very interesting to see how all this unfolds…
is really true ??
Very interesting! What would be their reasons for doing this? I know some are mentioning the MS thing, but how does this help Yahoo?
~Terry
Not gonna fly. Too bad Yang is past the point where he can get out of this without looking like an idiot … which means he’s going to keep fighting the merger and these supposed white knights are going to take chunks out of him in the process. Just do the MS deal already and walk away with some freaking dignity.
Yahoo is desperate.. Yahoo is run like a bunch of drunk moneys working with 13 year olds out of a basement. Yahoo needs a whole new board and staff. Sell already.
I don’t see the value in this. In the long run Yahoo will lose all their advertising relationships to Google.
I thought the shoe money logo was part of the graph for a second
Will be interesting to see how this pans out.
this is interesting, wonder what the MS people are thinking ! !!!
I think actualy this may increase the chances of MS buying out Yahoo, I mean if google and yahoo team up MS/live/msn is dead in the water.
Google has larger network,thats why they choose them.
I just cannot believe it. It’s not a good day for MS.
“MS/live/msn is dead in the water” anyway. Personally i will not worry if google will buy yahoo, maybe because of microsoft is simply annoying me, dunno.
I think it would just keep Yahoo from going under and give stockholders and the suits some money so they can bail out…I’m guessing.
lol. More troubles for microsoft now..
What difference it will make ?
Probably. Anything they can do to resist this takeover.
Wouldn’t that create a monopoly?
Yea. Far from it.
Yes, i’ve even covered it on my blog earlier too
If it makes you money then do it! Sounds like a smart move to me.
Yes it has. It is 2008-04-09.
It is one big search engine soap opera!
When I saw this on Fox Business last night, I wanted to puke. WTH is Yahoo doing?!
WTH is Yahoo Doing? They are putting both middle fingers up and pointing them square at MS. I think it is their way of saying “We would rather hand the business over to Google than sell to you for what you offered!”
Looks like a white flag to me…
Interesting post, but we are loosing interest in Yahoo, google Microsoft -Nothing like BANGGGGG is coming up. Its just like usual business runing over there.
still waiting to see MS response !
With Yahoo its personal. They hate MicroSoft!
Gonna change the company name to Yahoogle then?
If you can’t beat them….just more confirmation of Google’s absolute dominance of the search engine market. Yahoo won’t be able to continue as an independent entity for much longer if they continue giving their power away like this.
Microsoft and Yahoo; biggest joke of the year!
don’t you think its a strategy to destabilize google?
haha, thats really funny
Soap opera alright ! Google can’t stand the though of anyone getting close and their arrogance is sickening. May just get a little too big for their own boots and let’s see what happens. They remind me of someone who got too much money too soon, didn’y know how to carry that responsibility, and lost the lot. A very wealthy man told me about this principle once. That is, about those who can “carry” their wealth and those who cannot. He even pointed out those around him that fit into either category. those that could not carry the responsibility were usually loud and overbearing whilst those that could were respectful and better listeners than talkers. Which one of these do you think Google is ? How about eBay ? How about MS ?
wow! is it real? i cant believe….