Adsense Slaps Foreign Webmasters in the Face

177 responses..

Google today announced they are changing their referal payout system and some big publishers really feel its a slap in the face.

Here are the 2 key points:

If you’re in North America, Latin America, or Japan, the pricing structure for AdSense referrals is changing.

What does it mean? Basically that you are going to make less money… a lot less money. Ill sumerize it for you. The current payment structure you get $5 who makes $5 (in 180 days). You get $250 for referring someone who makes $100 (in 180 days) and if you refer 25 people who make $100 within 180 days you get a BONUS PAYMENT of $2000 WOOT.

What is it going to? Well its going back to the old you only get $100 if you refer $100.

So why does this suck? Well I am guessing 80% or more of the people refered make less then $100 in 180 days. This means you get BUTKUS:

OK so I hear you foreigners… This doesnt effect you right… Well technically right this rule does not apply to you. Ohh but Adsense has something for you.

If you’re outside of North America, Latin America, and Japan, AdSense referrals will be retired.

They are terminating your referral program completely…. thats right… If you are not in the Americas, or Japan… your done.

From Australian based Darren Rowse AKA Problogger:

Yes you hear me right, its about the location of you as a publisher that excludes you from participating in the AdSense referral system. It’s got nothing to do with your audience’s location, the topic you write about, the quality of your blog or any other factor - it’s about where you blog from.

I’m not privy to the reasoning for this - they simply say ‘We’ve found that this referral product has not performed as well as we had hoped in these regions’ - but in my mind this is stupidity to the ultimate degree.

Hey Indians, Australians, Germans, Brits

What did the five fingers say to the face?

Google Adsense = Rick James

that was…….. coooooooldblooooooded




Related Posts:

  • Code to rotate easily between adsense and ypn
  • Google Adsense Banning Users For SEO?
  • 10 Reasons Why The Google YouTube Deal Makes Sense
  • posted on January 8th, 2008:
    Written By: ShoeMoney

    177 Comments

    [...] Shoemoney joins the conversation with AdSense Slaps Foreign Webmasters in the Face [...]

    @January 8, 2008 7:55 pm

    Google is stupid for pissing off bloggers like you Darren. Have they completely lost their mind?

    @January 9, 2008 12:18 am
    McBilly Says:

    Lost thier minds completely! Darren has been such a loyal adsense publisher for the past several years. And not to mention being a big influence in creating a lot more adsense publishers in the US.

     
    @January 9, 2008 10:21 am

    If Darren Rowse isn’t the kind of partner they would like to work with, I honestly don’t know who could “qualify”.

    @January 9, 2008 8:33 pm

    Google obviously screwed up on this one. Maybe a few publishers on the international scene messed up, but to not look at a big publisher like Problogger and give him a break is just incredibly witless.

    (Comments wont nest below this level)
     
     
     
    @January 10, 2008 9:22 am
    Ben Cook Says:

    Darren’s post is a great read, especially since his bottom line is directly affected.

     
     
    @January 8, 2008 6:41 pm
    Ingrid Says:

    So glad I never bought into that referral programme.Thanks to you and John CHow, I’m rocking kontera,linkshare and etoro instead which are doing pretty cool for me.

    @January 8, 2008 9:45 pm
    John Loch Says:

    Ditto. Glad to see someone can see past the cute colored letters. :)

     
     
    @January 8, 2008 6:52 pm

    This seems like it could have a large impact on things. Google is always moving and shaking…

    @January 9, 2008 8:42 am

    I think they’re out to pinch pennies and in the process are losing a lot of love.

     
     
    @January 8, 2008 6:53 pm

    I have no idea why they would want to do this. Why cut off the rest of the world?

    @January 9, 2008 5:42 pm

    Because, its rumoured they are struggling to maintain a solid cash flow whilst paying out these fees to users.

     
     
    @January 8, 2008 6:54 pm

    Just another reason for people using AdSense to find other forms of monetizing their websites. I personally have found CJ to be much more effective and have consistently been making 4 time more then what I was making with AdSense.

    @January 9, 2008 12:16 am
    McBilly Says:

    CJ is actually a good alternative but it also has issues for foreign publishers. Most of the opportunities provided are for US markets only. :(

     
    @January 10, 2008 9:26 am
    Ben Cook Says:

    It’s also one more example of why you shouldn’t have all your income eggs in one basket. ESPECIALLY if that basket is owned by the increasingly greedy Google.

     
     
    @January 8, 2008 6:54 pm

    Google seems to be making some awfully stupid decisions lately and pissing off a lot of people. It can’t be all that great for their business to irritate so many on so many fronts.

    @January 9, 2008 10:22 am

    Indeed, with this kind of an attitude, it’s only a matter of time until the “too much is too much”-effect starts kicking in.

     
    @January 10, 2008 9:27 am
    Ben Cook Says:

    I’ve been saying they’re evil for years, it’s nice that Google has begun providing me with some company. :D

     
     
    @January 8, 2008 7:03 pm

    Wow. That is positively absurd!

     
    @January 8, 2008 7:07 pm
    Brian Says:

    Just another brick in the wall for google who’s only concern is to support their valuation. I’ve had adsense revenue go down to less then 20% of what it was a year ago without any explanation at all from the adsense team.

    People should be careful when relying on them for anything.

    @January 10, 2008 1:33 am

    i’ve had mine go up - but i think its just my niche? and my traffic is better

    @January 10, 2008 9:28 am
    Ben Cook Says:

    Well higher traffic would usually translate into higher earnings. How has your ecm done?

     
    @January 10, 2008 9:29 am

    Of course, if your traffic has improved a lot, it is only natural that your earnings from ad networks such as this one go up.

     
     
     

    [...] Read more of this article at ShoeMoney.com [...]

     
    @January 8, 2008 7:31 pm
    Firefox Says:

    It most likely their incentive to get other publishers to refer new publishers didn’t have any good results for them, so the refferal program was running a loss for them so they canned it.

     
    @January 8, 2008 7:37 pm
    Neerav Says:

    Speaking as an Australian pro-blogger, this decision is disappointing but not surprising

    Internet marketers in the USA always seem to get beta access to search engine, affiliate programs, other features and preferential treatment compared to equivalent people overseas

    And yet the Internet is supposed to be a global system which breaks down arbitrary barriers …

     
    @January 8, 2008 7:44 pm
    Sans Says:

    Ooops!! I love adsense refferals. Someone please sent me a us immigrant visa!!

    @February 5, 2008 8:30 am

    Lolzz. Maybe Googles policy on referral changes will increase the number of US immigrant visas ;)

     
     
    @January 8, 2008 7:57 pm

    [...] Shoemoney has a really good post about Adsense commission being changed. This is crazy.. Check it out. [...]

     
    @January 8, 2008 8:16 pm

    Ouch Ouch and Effin Ouch! Referrals have made up the biggest portion of my Adsense revenue, and so basically unless I relocate to the USA or Japan I’m boned…yay for Google..

     
    @January 8, 2008 8:17 pm

    Talk about alienating a big percentage of your publishers

     
    @January 8, 2008 8:20 pm

    [...] Adsense Slaps Foreign Webmasters In The Face by Shoemoney [...]

     
    @January 8, 2008 8:21 pm
    jim Says:

    guess they have enough signups…

     
    @January 8, 2008 8:50 pm
    Dom Says:

    How utterly, utterly stupid.

     
    @January 8, 2008 8:55 pm

    [...] My flabber has been well and truly gasted by this announcement. Darren Rowse at ProBlogger refers to the decision as stupidity and the Shoemeister is spot on when he says that this is cold blooded. [...]

     
    @January 8, 2008 9:14 pm

    [...] a bigger and better perspective head over to Problogger or Shoemoney to see their respective thoughts on these [...]

     
    @January 8, 2008 9:30 pm
    John Loch Says:

    Hey, Google does what works for Google.. god knows its happened often enough.
    The solution is simple. Either stop using their programs, or shut the f*ck up.
    Unlike their index, you don’t have to give a damn about their affiliate programs. There’s a thousand alternatives out there. If you know how to look past what is now dated preschool branding, and I’m presuming you do, then go make some REAL money.

     
    @January 8, 2008 9:39 pm
    devtrench Says:

    Great video to go along with the post!! That really made it cool :)

     
    @January 8, 2008 9:45 pm

    This completely boggles my mind. Is higher fraud in certain regions a possible cause? Google is definitely not making any friends lately.

    @January 9, 2008 10:25 am

    I doubt that a high fraud rate is the reason behind their decision, since if it were, they wouldn’t limit that many countries.

     
     

    [...] stupidity stupidity», US-based Jeremy Schoemaker (Shoe Money) calls it a «slap to foreign webmasters in the face», and Matthew Packer calls it «AdSense gone [...]

     
    @January 8, 2008 11:02 pm
    Spy Optic Says:

    glad i never bothered with that referral system.

     

    [...] ShoeMoney is pissed of as is ProBlogger two of the largest names in Professional Blogging. I would expect John Chow to weigh in soon as well. [...]

     
    @January 8, 2008 11:07 pm
    Hip Hop Says:

    Wowww I’m moving to England soon :(

     
    @January 8, 2008 11:10 pm
    will Says:

    lol. for some reason I just see some high google exec petting his cat and yelling “SQUUZE MORE PROFITS” to his minions and this is what results. yea conan inspired if anyone saw that episode :)

    @January 10, 2008 9:31 am

    Even if they will end up having higher profits for the time being, things will definitely be going downhill if they don’t change their attitude.

     
     

    [...] discovered via Shoemoney. Watch the video at the end of his [...]

     
    @January 8, 2008 11:24 pm

    Google is sinking their ship with nonsense like this. I give them 2 to 3 more years and they’re done. The only product they really have isn’t a product at all, it’s advertising revenue and it’s going to dry up eventually. The begining of the end.

    @January 9, 2008 1:09 am

    This really sucks. From now on it´s going downhill for google :) .Well you just got those money else where.

    @January 9, 2008 12:26 pm

    There are so many more advertising models to Google than there were just 2 years ago. They had better wake up!

    @January 9, 2008 11:42 pm
    will Says:

    Agreed. It’s a good thing though. Competition = google better make people happy or they will lose users.

    (Comments wont nest below this level)
     
     
     
    @January 9, 2008 10:27 am

    Indeed, if they keep it up, they will eventually have to face the consequences of their decisions. Sure, it’s their company and they can make whatever decisions they feel like making. But there can and will be consequences if they don’t wake up.

     
    @January 10, 2008 9:31 am
    Ben Cook Says:

    I don’t know about all that. Everyone hated Microsoft and it’s still around. Maybe in 2 or 3 years everyone will look at them only as another giant monopolistic company rather than some benevolent god of the internet. But they’ll still be around.

     
     
    @January 8, 2008 11:50 pm

    That’s str8 ^ lamesauce….thanks for sharing this info.

    BTW>>>I’m really Rick James

     
    @January 9, 2008 12:05 am

    Well just plain stupid if you ask me - next they’ll be cutting down the amount of blogs and sites that ads are displayed on because we’re located in Europe and Australia! silly, silly google. - let’s hope that doesn’t happen though ;-)

     
    @January 9, 2008 12:14 am

    Google doesn’t realize that this is people’s livlihoods they’re playing with. People in Latin America depend on this income, and Google rips the floor out from under them. There needs to be more transparency and more forewarning, and less quick decisions.

     
    @January 9, 2008 12:28 am
    esvl Says:

    2008 the year Google falls.

    @January 9, 2008 10:28 am

    I personally doubt that we will see something of that magnitude in 2008 but who knows what can happen in a couple of years :)

     
    @January 9, 2008 2:59 pm
    Benson Says:

    While it may injure them, I highly doubt Google will fail over this. They continue to have the referrers in the U.S., Japan, and Latin America which apparently converted better. They continue to have a majority of their AdSense business. They’re still the most popular search engine, and they stilll own YouTube.

    @January 9, 2008 4:07 pm

    Indeed, while their decision will hurt them, it will not be enough to cause some serious damage, but if they keep it up, you never know :)

     
     
    @January 9, 2008 8:06 pm
    Spy Optic Says:

    ha i doubt that

     
     
    @January 9, 2008 12:46 am

    At Google Adsense Headquarters:

    Hmmm…. let’s see. We have a good program that is generating a lot of referrals. Too much so because we’re spending a lot of money to the referrers. I know - let’s change up the payment structure - that just might make it less successful. Then we won’t have to pay out so much.

    Oh and the Europeans… they can suck on it.

    @January 10, 2008 9:33 am
    Ben Cook Says:

    not just the Europeans… the Ausies, Africans, and most of the Asians as well.

     
     
    @January 9, 2008 12:47 am

    It is astounding that Google does something like this. Pinching pennies to save a few bucks? Unbelievable.

     
    @January 9, 2008 1:24 am
    Nicole Says:

    Are they planning on informing people about it, or what?
    I haven’t heard anything yet….
    This just plain sucks….!
    I just started, but, mh, oh well.
    At least I can advertise now whoever I want, no?
    My CTR went downhill this month anyway.

    *scratches head and goes looking for something else to promote ;)*

     
    @January 9, 2008 1:39 am
    Nicole Says:

    I just now read it again.

    It’s the referral program that gets dropped, not the whole thing, no?

    @January 9, 2008 10:30 am

    Yes, the referral program for people not located in North America, Latin America, or Japan

     
     
    @January 9, 2008 1:48 am
    Aahz Says:

    @ Nicole - They did tell people, not sure why there’s no link to it in this post, but here’s one for you: http://adsense.blogspot.com/2008/01/upcoming-referrals-changes.html

    re: the article

    So, what exactly is the problem here? They paid everybody what they promised to pay them right? Does a business no longer have the right to offer only the programs it desires? Their reasoning is right there in the post: “We’ve found that this referral product has not performed as well as we had hoped in these regions.” What’s not to understand.

    Google is a business. This was a business decision. If you don’t like the way they do business, stop using their services. It’s as simple as that. They don’t owe the blogosphere anything (other then specific revenue they promised and apparently delivered).

    @January 9, 2008 4:09 pm

    The problem is the fact that they eliminate long-term business partners such as Darren Rowse from the equation in this manner. If you don’t value your business partners, you will definitely have to lose in the long run.

     
    @January 10, 2008 9:35 am
    Ben Cook Says:

    “If you don’t like the way they do business, stop using their services.”

    That’s just the thing though, the more people they piss off like this, the more people WILL stop using their services.

     
     
    @January 9, 2008 2:28 am
    insurance Says:

    hopefully they will come to their senses.

    love the rick james skit.

     
    @January 9, 2008 2:32 am
    Hyder Says:

    Segregation of the Internet. Part 1.

    I believe there is still more seclusion going to be done by dominant U.S companies in regards to online monetization methods. It’s time for the rest of the world to start thinking of and using other than U.S based affiliate networks monetization methods for making money online.

     
    @January 9, 2008 3:02 am

    As a ninja I am obliged to assassinate Larry And Sergei.
    I don’t use Adsense personally, but hey!

     

    [...] find the change - and the manner of the announcement - completely insulting. Darren Rowse and Jeremy Schoemaker seem to [...]

     
    @January 9, 2008 4:53 am
    CatherineL Says:

    This is totally ridiculous. I don’t understand what they are hoping to gain by doing this. It just seems like they’re annoying a whole heap of people for no reason.

    @January 10, 2008 9:39 am
    Ben Cook Says:

    yeah, I mean they are obviously entitled to do whatever they want, but I just don’t get the reasoning behind it.

     
     
    @January 9, 2008 5:06 am

    Does Google have any shortage of liquidity to take such a drastic step?
    Google sux!!

     
    @January 9, 2008 5:56 am
    Sam Daams Says:

    Hmm, I wonder if this is due to the sliding USD more than anything else? That’s really the only logical reason I can see for this as ads focussed on non US destinations are likely to generate more when converted back to USD. I won’t go into the math behind it, but I’m pretty sure overseas publishers would be more likely to generate more new overseas publishers who in turn appeal more to overseas advertisers for whom in turn the USD has taken at least a 30% drop, so advertising in USD is cheap for a lot of these companies. Makes it a bit easier to hit the magic numbers.

    Either that, or Google has frikkin’ gone and lost it’s mind. Way to be a global organization; focus on less than 10% of the world…. hmmm???

     
    @January 9, 2008 6:02 am
    Richard Says:

    Wait just a damn minute, Sergy and the other guy! Didn’t Google just see another record quarter for profits? Is this greed or just forward-thinking?

     
    @January 9, 2008 6:38 am
    Derek Says:

    I’m kinda scratching my head about this one… In terms of domains, the UK and Germany are the biggest, and just read some crap on Sedo the other day about how Australia is really starting to boom.. More domains = more websites which you would think is going to mean more business for Google.. Ok then.

    I’m going to guess that it does have something to do with the low value of the USD compared to other currencies now.

    @January 9, 2008 6:39 am
    Derek Says:

    (uk and de being the biggest after .com .net that is)

     
     
    @January 9, 2008 7:52 am
    Anthony Says:

    Well you really dropped a bomb shell.. I was thinking “oh thats ok I’m in the UK” when I started reading.

    Oh well Googles cut has been increasing for years, payouts on Contextual advertising is at an all time low because of them. This is just the iceing on the cake if you ask me :)

    @January 10, 2008 12:46 am

    Yeah, I felt pretty safe myself when I started reading (I’m located in Norway).

    OT: If you put some work into your ads, and place CPA ads (from Tradedoubler or CJ) instead of CPC (from AdSense), you’re bound to make a lot more money. AdSense is fit for random traffic and parked domains. In all other cases, CPA programmes will give you a higher ROI.

     
     
    @January 9, 2008 8:13 am

    It is so fairly unfair.
    This is a true example of discrimination
    done in a world wide scale.
    problogger is right
    this is “stupendous stupidity”

     
    @January 9, 2008 8:14 am
    Edward Says:

    This probably going to piss off those who are using Adsense referral…

    @January 9, 2008 8:07 pm
    Spy Optic Says:

    you dont say

     
     
    @January 9, 2008 8:32 am
    Juan Says:

    This is pure bullshit. I’m from Argentina and we are making less money than guys from other countrys. Just making enough for hosting payment, and now we are going to make LESS?! What the fuck is this?! Grr, that’s the bad thing on depending on Google.

     
    @January 9, 2008 9:27 am

    What a bunch of c***s! This will have a huge impact on my earnings, not to mention the hundreds of pages I have to go through and remove Adsense affiliate code from.

    I’m seriously considering cutting all ties with Adsense, my earnings have dropped 40% in the last 3 months with the same impressions and same CTR. They’re just not paying as big a percentage to publishers as they used to. Wonder if that’s because I’m in the UK as well?

     
    @January 9, 2008 9:28 am

    When it is there game, it’s there rules.

     
    @January 9, 2008 9:38 am
    Suzanne Says:

    Google sucks … I’m glad to see that they are further irritating the very people who use them the most … the sooner they are cut down to size, the better. I don’t promote Google products and I’m glad. It would just be more code to remove. I don’t bother with Adsense either. There are too many alternatives that pay better. Wouldn’t it be a real kick if no one was displaying their products or ads … lol.

     
    @January 9, 2008 11:54 am

    I’m speechless… I can’t believe that… I was about to implement Google referrals on my blog… now I just will remove all my Adsense Ads with immediate effect.

    Kenneth

     
    @January 9, 2008 12:11 pm
    Erica Says:

    Google should find more ways to please their customers by finding more ways for them to MAKE money (the more referrals users are motivated to make, the more moolah for the G team, right??) Instead, they’re starting a potential PR fiasco, angering or at least annoying some of their best customers.

    @January 9, 2008 12:27 pm
    Arejay Says:

    Google Does make money, remember when you get paid for your click’s, its because someone is paying for that in Adwords, someone who is trying to make money like you, its not Google throwing money for the advertisers. And if you consider yourself a “customer” of Google, that says that you pay for ads on Adwords ? ? And this is no PR fiasco, if it was then goto your local food store, ask 10 people about this issue, they will laugh, even more when you say you get paid to get stuff clicked (why take 10cents to have someone leave your website? if you spend time on it just to have someone click out, its pointless) Google is always hiring people http://www.google.com/intl/en/jobs/index.html

     
     
    @January 9, 2008 12:20 pm
    Arejay Says:

    LOL, guess its time for people to learn how to earn w/o adsense ref’s . No more easy ways to scam the Goog, but I know how upset most of these 3rd world $1USD a day people must feel. I hope this helps all these wishing to make easy money from the Goog, because everyone in a Internet Cafe does it, learns how to make money that will be consistent (maybe even get them there own computer!! WOW!). This is just like when the guy lost his apartment back in mid 2007, when Goog said your not allowed to bid on the keyword “Google Toolbar” (promoting the $2 GPack install on adwords would get $400+ a day in conversions) Now this person has not even been back on the internet, Don’t put all your egg’s (or goat egg’s) in one basket (or bag). Everyone who is crying or Mad, take that energy, and make a Biz plan. Layout your next 6months on a month by month basis, putting items into List’s so you know what you will need to get done. I say to Anyone who is upset, Goto Audible.com and for $7 you can download a Book by Brian Tracy called Eat The Frog … This is a great basis to help ANYONE to focus and have better time and project management and completion.

    @January 10, 2008 1:35 am

    i think i already got that audio book

     
     

    [...] para ti, como referral. En fin. ProBlogger ya se quejo respecto al cambio de esquema. Se le unió Shoemoney. No dudo que cuando otros mas de los bloggers con influencia sigan quejandose, Google al menos [...]

     

    [...] in the blogosphere (and, naturally, big referrers for AdSense), like Darren Rowse/Problogger and Shoemoney are not [...]

     

    [...] Lots of talk today about Google changing the terms of their referral units for Google Adsense. Good coverage by both Darren and Jeremy. [...]

     
    @January 9, 2008 2:21 pm
    ATV Style Says:

    And just when you were getting absolutely sick of seeing “YOU HAVE 1445235123 CLICK! - YOU EARNED 1.17 today!”

    Bleh. Google suketh us all dry. I wonder if the kid with the lemonade stand would throw me 5 bucks for my adsense space sometimes. How’s Yahoo! doing ?

     
    @January 9, 2008 4:25 pm
    Tudi Says:

    How can they run the program at a loss if they allowed foreign publishers? I don’t get it, it didn’t cost them a dime, it’s the same automated process that works in the US. Am I allowed to say fuck on this blog?

    Then fuck, this is annoying.