Smart Ways To Monetize Your Blog

by Jeremy Schoemaker on November 6, 2007 · 105 comments

Blogworld ExpoI am leaving soon for the Blogworld Expo in Las Vegas. I love going to new conferences that I have never been to before. Plus this is the first every Blogworld Expo so even that much better. Its just always good to branch out more.

On Thursday @ 10:15-11:45 I will be speaking with Brian Clark, and Assaf Henkin from Kontera on “Smart Ways to Monetize Your Blog”.

This is the most excited I have been to give a presentation for a longtime. I have always been known as “The AdSense guy” but AdSense has accounted for less then 5% of the incoming revenue to our company(s). While I have had a lot of success years ago with Google AdSense I think I am far better qualified to speak on other ways to monetize.
So what will I be talking about? My portion of the talk will be on how to monetize you blog using direct ad sales (how to price them, how to start) and affiliate income from blogs. In October shoemoney.com did just under $30,000.00. About 50% direct ad sales, 30% from affiliate, and the remaining from other sources. I plan on showing a few things I think people might be surprised about including a post on shoemoney.com that generated over $4,000.00 in 1 day from an affiliate program that I have never disclosed before and nobody has ever even guessed.

Tell you what… if you want to take a guess at which single post on shoemoney.com made over $4,000.00 in one day the first person to guess correctly wins $50.00 paypal. You have until the end of today. Just post guess urls in comments. I will give you a hint and tell you it was an affiliate program.

You can see the full schedule here (yes my name is spelled wrong). Unless they got someone named Jeremy Shoemaker to speak on it….

edit: comments closed, winner will be announced on monday when I get back. Great guesses!

About the author...

– who has written 2414 posts on ShoeMoney.com.

Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.

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{ 98 comments… read them below or add one }

1 Hustle Strategy November 6, 2007 at 9:53 am

Not sure, I would guess something like http://www.shoemoney.com/2007/10/18/whatsup-widgetbucks/ where you slam a company. It was probably an ebay thing though or even botw. I have no clue, but that is a nice payday for one affiliate. Are you planning to video tape and post the vid from the conference?

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2 ShoeMoney November 6, 2007 at 9:57 am

I have 2 presentations.

1 for if its being video and 1 if its not. I wont disclose some things on video that I would just speaking to a room of people. I should probably just play this one safe ;)

Btw good guess on eBay in general but nope =(

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3 Sandi November 6, 2007 at 10:12 am

i thought you earn way more than 30k per month :-X

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4 ShoeMoney November 6, 2007 at 10:17 am

nope this blog has never made more then 30k per month. No worries though…. most people are confused and think this blog is all I do =P

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5 Egonitron November 6, 2007 at 10:18 am

Looking forward to the expo, I signed up to view your presentation. I’m sure you’ll impress :)

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6 George Kim November 6, 2007 at 10:20 am

BOTW post should be close but I’m guessing Yahoo Search Marketing 100$ Coupon post.
http://www.shoemoney.com/2006/10/13/overture-yahoo-search-marketing-100-coupon/

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7 johnny boy November 6, 2007 at 10:21 am

It’s gotta be that Yahoo Search Marketing coupon!!?!?!

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8 gamermk November 6, 2007 at 10:24 am

I tried for a bit and now I’m bored. WTB Archives! (or some that I can find…)

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9 Internet Marketing Reviews November 6, 2007 at 10:24 am

Hi.

$4,000 for a single day is great, especially if you don’t own the product and can’t handle with all the customer support! I guess it can be a high dollar ticket.

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10 Chris November 6, 2007 at 10:25 am
11 Ken Causey November 6, 2007 at 10:27 am
12 Chris November 6, 2007 at 10:28 am

not sure if my last comment posted correctly, if so just delete this one, but here is my guess shoe.

http://www.shoemoney.com/2007/10/09/best-affiliate-program-on-the-web/

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13 SonicReducer November 6, 2007 at 10:28 am

You did 30k in Nov already? I think you might have meant October.

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14 Making The Money November 6, 2007 at 10:29 am
15 Adrian Singer November 6, 2007 at 10:35 am

I am going to take a wild guess here -
http://www.shoemoney.com/2007/01/25/i-am-selling-domains-for-charity/

Here’s my thinking.

You posted a nice post about selling domains for charity. You have double digit unique visitors every day. A large percentage of them clicked on this link.

I bet you redirected to eBay using your affiliate link, planting a cookie on everyone’s machine (and if you didn’t – then why not?)

Then with time, some of those people made purchases on eBay normally, not even knowing that they have your aff link planted in their cookies.

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16 Ventrilo November 6, 2007 at 10:36 am
17 Blog Contests November 6, 2007 at 10:37 am

Really looking forward to what you have to say on the subject Shoe

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18 Ventrilo November 6, 2007 at 10:38 am

Nevermind, I am changing my vote. I think it was this one

http://www.shoemoney.com/2007/07/19/books-that-motivate-me/

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19 Steve November 6, 2007 at 10:43 am
20 MyActivityMaker November 6, 2007 at 10:47 am

I’m thinking it was a post from a long time ago for Crazyegg.com.

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21 Jack November 6, 2007 at 10:51 am

I think most of the guesses are too obvious since he said “from an affiliate program that I have never disclosed before and nobody has ever even guessed. ”

Amazon, for example, everyone knows Amazon links on blogs are affiliate links. And if someone is specifically making a post about the best affiliate program and things like that, I would think they are making money off it. Has to be something more obscure.

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22 chetan November 6, 2007 at 10:51 am

I knew and expected that Jeremy had something else that earns huge.. not this blog..

And he revealed his adsense check secret here – http://www.shoemoney.com/2007/11/04/the-adsense-check-for-13299497/

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23 chetan November 6, 2007 at 10:54 am
24 TenBloggers.com November 6, 2007 at 10:55 am

I beleive it was your post about A page on MillionDollarWiki.com

http://www.shoemoney.com/2007/09/11/million-dollar-wiki-a-good-investment/

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25 Mike Peters November 6, 2007 at 10:59 am

I’m going to stay loyal to AZ and bet on this one:
http://www.shoemoney.com/2006/04/13/azoogleads-rock-my-socks/

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26 al davies November 6, 2007 at 11:02 am
27 Mike Peters November 6, 2007 at 11:02 am

No affiliate-link there

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28 賃貸 大阪 November 6, 2007 at 11:12 am

I think it is the Best of the Web affiliate writeup.

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29 Domtan November 6, 2007 at 11:13 am

Nonetheless, 30K is an impressive figure for a blog which you only treat as a “hobby”.

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30 Mubin November 6, 2007 at 11:15 am

He said that he had never mentioned the program, can you break it down for us like whether it was in October or any of the previous posts?

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31 TenBloggers.com November 6, 2007 at 11:19 am

Looks like this one: (if this correct, congrats Chris)

http://www.shoemoney.com/2007/10/09/best-affiliate-program-on-the-web/

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32 MillionDollarJourney November 6, 2007 at 11:29 am

I would say your post about directory listing and their affiliate program.

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33 Dee November 6, 2007 at 11:31 am

Hello, i am guessing that the post that made the most was:
http://www.shoemoney.com/2006/10/13/overture-yahoo-search-marketing-100-coupon/
Yahoo Search Marketing $100 Coupon

Let me know shoe!

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34 chetan November 6, 2007 at 11:39 am

If it was botw one, then chris was fast in answering that…. lol

Anyways if not, then i stick with my answer that i gave earlier.

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35 JoeTech.com November 6, 2007 at 11:47 am

I was just looking at Kontera today, too. Other than one miracle $9,000 month, Adsense has never really provided a large amount of monetization for my sites. I’m thinking JoeTech.com will need to plan for some ad spaces when I have it redesigned.

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36 bmunch November 6, 2007 at 12:01 pm
37 RJ November 6, 2007 at 12:05 pm
38 Farmer November 6, 2007 at 12:09 pm
39 Brent November 6, 2007 at 12:13 pm

TenBloggers I think you are right. you punched me to the beat!

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40 Kiley November 6, 2007 at 12:28 pm
41 Farmer November 6, 2007 at 12:33 pm

Well that wouldn’t be right…you’ve never disclosed it! back to drawing board.

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42 The King November 6, 2007 at 1:09 pm

Funny nobody said this yet but it was probably one of the “Next Internet Millionaire” posts.

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43 James November 6, 2007 at 1:19 pm

I guess that’s when you called for sponsor for your blog contest, 4000$ worth of prizes in one day, this is a smart way to monetize your blog so that makes sense:
http://www.shoemoney.com/2007/10/16/final-call-for-contest-sponsors/

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44 Farmer November 6, 2007 at 1:31 pm
45 Gyutae Park November 6, 2007 at 1:32 pm
46 NSpeaks November 6, 2007 at 1:36 pm
47 Farmer November 6, 2007 at 1:39 pm
48 Hustle Strategy November 6, 2007 at 1:51 pm

That is why I need to be at pubcon. I need to get the “not recorded”/not for general audience info ;)

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49 Ben Cook November 6, 2007 at 1:56 pm

I thought it was already disclosed somewhere that the Tshirt one Al mentioned was an affiliate post?

Or did you mean it hadn’t been disclosed on this site that it was an aff thing?

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50 Mike November 6, 2007 at 1:57 pm
51 Israel November 6, 2007 at 2:12 pm

best of the web

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52 Harshad November 6, 2007 at 2:16 pm

I guess its the post you made about your site which sells products for under a dollar from eBay.

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53 Keith Schilling November 6, 2007 at 2:27 pm
54 Booth Babes November 6, 2007 at 2:31 pm

http://www.shoemoney.com/2007/10/26/mmmm-affiliate-cookie-killers/

I think he made $4,000 off of this one. Seem like he could flip that pretty easily.

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55 King Jacob November 6, 2007 at 2:33 pm

My guess is the ebay one buck one, though I think you could have made a pretty penny if the bodog ones were monteized.

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56 LeGo November 6, 2007 at 2:48 pm

Wait you do other things? I might be one of the confused ones…

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57 Hyder November 6, 2007 at 2:52 pm
58 Jason Bartholme November 6, 2007 at 3:23 pm

My guess is the BTOW post:
http://www.shoemoney.com/2007/10/09/best-affiliate-program-on-the-web

I just checked out your advertising page and gave me some good ideas on how to how to start selling ad spots on my blog. Thanks!

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59 Tom November 6, 2007 at 3:59 pm
60 Tom November 6, 2007 at 4:01 pm

Hmmm Didn’t show up last time, I’ll try it again w/o the VPN :)

http://www.shoemoney.com/2007/09/24/pwning-facebook-how-to-think-like-an-uber-affiliate/

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61 Jimmy Daniels November 6, 2007 at 4:10 pm
62 San Diego SEO November 6, 2007 at 4:12 pm

Was it the post where you promoted Best of the Web with your Shoemoney code so people can save 5%?

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63 Nick November 6, 2007 at 4:14 pm

was it the post about http://www.reseltoprofit.com ?

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64 Neon November 6, 2007 at 4:17 pm

what? did shoe do anything besides shaking legs… hmmm…

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65 don November 6, 2007 at 4:23 pm
66 Brian T. Edmondson November 6, 2007 at 4:25 pm

Name spelled wrong?

I feel your pain! Nobody every spells Edmondson correctly. Although my primary blog is at BrianEdmondson.com I gave up on relying on people to spell it correctly, and use a simpler: BlogWithBrian.com…

Spelling your name wrong though? That’s ridiculous!

Sincerely,

Brian T. Edmondson

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67 LeGo November 6, 2007 at 4:26 pm

to be honest I never saw him post that he made money on the blog. i thought this was just a hobby during free time at the 9-5.

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68 Neon November 6, 2007 at 4:45 pm

i guess it is http://www.shoemoney.com/2007/10/09/best-affiliate-program-on-the-web/
shoe mention, he just make a link to the info page and he start receiving signups.

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69 Sam November 6, 2007 at 4:49 pm
70 Jonathan Volk November 6, 2007 at 4:51 pm

I conquer. I’d be willing to bet on this one :)

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71 Jonathan Volk November 6, 2007 at 4:53 pm

That’s great! Have a fun time @ the blog conference! :D

I guess the Million dollar wiki page.

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72 motorsportBABESau November 6, 2007 at 5:16 pm

Hmmmm. Sounds like a trip to Vegas is in order!

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73 ismar November 6, 2007 at 5:23 pm

wow are you guys crazy?

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74 Mike 11|15 Media November 6, 2007 at 6:24 pm

That’s brilliant. I’d vote for that as well, but Adrian beat me to it. :)

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75 John M Weaver November 6, 2007 at 6:27 pm

You should definitely do a video post on this one Shoe. I’m looking forward to what you think about it.

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76 ShoeMoney November 6, 2007 at 8:00 pm

test

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77 TDave November 6, 2007 at 8:05 pm

That was my guess too.

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78 賃貸 大阪 November 6, 2007 at 8:11 pm

Are you going to get your own place in Vegas?

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79 Lurksteraz November 6, 2007 at 9:44 pm
80 Barry November 6, 2007 at 9:49 pm
81 chetan November 6, 2007 at 9:51 pm

So what’s the answer Shoe?

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82 Craig L November 6, 2007 at 10:31 pm

I would say my guess would be http://www.shoemoney.com/2007/11/02/a-big-set-of-tits-perry-marshall-gorilla-marketing/ just because I saw that The Next Internet Millionaire has an affiliate program and Shoemoney has mentioned that site quite a few times.

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83 serge November 6, 2007 at 10:40 pm

not sure if someone said this yet, but what about the Pubcon in vegas, you had to have inspired people to spend the money to sign up there?

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84 serge November 6, 2007 at 10:45 pm

couldn’t have been that, money from that site take to long to roll in… but its kind of residual because the more things people buy–over a buck— the more commissions he makes. Pretty cool because he (or other ebay affiliate marketers) make commissions on all of the wins from the visits of the below a buck site. Did I get that right?

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85 Ahmad Uzair November 7, 2007 at 12:12 am
86 Alex November 7, 2007 at 2:49 am

To all you Americans – Don’t you ever get bored of bragging about how much money you’ve made/got/spent etc. It’s so monotonous……….

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87 Sandi November 7, 2007 at 3:40 am

i meant 30k overall. i was surprised that you actually replied to my question – this shows that you are not spoiled yet, very good. will you go to affililiate summit in vegas in feb? hope you meet you there. i ll bring you a tshirt from my country hehe :-)

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88 Matt November 7, 2007 at 3:47 am

ahahaha shoemoney.com trolls

i thought shoemoney was actually a money making robot! o_O

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89 Jack November 7, 2007 at 4:01 am

Of course it is the best affiliate program on the web.
shoe got money from his coupon code. am i rite shoe?

*waiting for the 50 :p

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90 James M. Smithson November 7, 2007 at 4:09 am

This is easy: The time out for our Sponsors Post
A whole post dedicated to sponsors that should make a dent if he’s using it I should too.
http://www.shoemoney.com/2007/10/07/time-out-for-our-sponsors/

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91 James November 7, 2007 at 4:17 am
92 Nathan November 7, 2007 at 5:53 am

Lol.. people posting the same link as those before :P He said he’d send $50.00 by papal to the first person … so if you are second or third then there’s really not a reason to guess :D

“Plus this is the first every Blogworld Expo” – typo ;-)

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93 christian gehrke November 7, 2007 at 6:44 am
94 Jason Pereira November 7, 2007 at 7:12 am

Heh, if I could make 4k in a day I’d be one happy bunny.

Been reading this blog for a while and finally decided to post; I’ll be contacting you soon about one of those Free Shirt Fridays though as I think it would give my blog a decent traffic boost… :D

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95 Ginene November 7, 2007 at 7:28 am
96 Anthony Shapley November 7, 2007 at 8:06 am
97 chetan November 7, 2007 at 8:13 am

Haha yeah Nathan i saw people using the link of BOTW about in 7 comments :D
If it was, then Jeremy would give it to 1st person..

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98 Amit November 7, 2007 at 8:14 am

Its obviously the BOTW 10k contest post :D

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