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Google’s Cell Phone Strategy

Posted November 5th, 2007 by Jeremy Schoemaker

ShoeMoney
Photoshop ninjary by BigDave.

As predicted on this site less then 1 week ago on this blog…..

Google will not be making a “G-Phone” instead they will be contributing to the operating system and building applications.

From the Press Release:

Despite all of the very interesting speculation over the last few months, we’re not announcing a Gphone. However, we think what we are announcing — the Open Handset Alliance and Android — is more significant and ambitious than a single phone. In fact, through the joint efforts of the members of the Open Handset Alliance, we hope Android will be the foundation for many new phones and will create an entirely new mobile experience for users, with new applications and new capabilities we can’t imagine today

Android is the first truly open and comprehensive platform for mobile devices. It includes an operating system, user-interface and applications — all of the software to run a mobile phone, but without the proprietary obstacles that have hindered mobile innovation.

Techcrunch has a great writeup although no credit 2 shoestradaums for the prediction

This is truly awesome news!

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40 comments. What say you?

  1. Good Comment?
    Reverse Funnel System Blog

    Looks cool

  2. Good Comment?
    Steven Finch

    It just seems that the markets Google are losing in, they try to form alliances to have any chance at gaining marketshare. And they have the power to do it!

  3. Good Comment?
    Tony Smith

    I love the Shoestradamus pic!

  4. Good Comment?
    Jesmi

    Through this site might get info related to google in mobiles. Its very interesting thing.

  5. Good Comment?
    Amit

    Android is going to be the best software in the comming days.

  6. Good Comment?
    Anurag Bhateja

    Hmm I was waiting for the phone… anyways… still have to stick with my W810i… I consider the comment by Chetan… SMphone will surly rock :p

  7. Good Comment?
    賃貸 大阪

    I think Google has learned from MS…software companies struggle with hardware.

  8. Good Comment?
    John M Weaver

    Nice 2 cents Roberta…check out Shoe’s post!

  9. Good Comment?
    Roberta

    Here’s my two cents:
    http://www.shoemoney.com/2007/10/17/i-have-a-confession-to-make/

  10. Good Comment?
    Ventrilo

    i agree on that

  11. Good Comment?
    Neon

    google always trying to take part in anything with an abstract concept, using them as a fundamental.

  12. Good Comment?
    Chris

    Are using Firefox? Simply hold down ctrl and scroll your wheel mouse down a couple of notches.

    or press Ctrl and the = key.

  13. Good Comment?
    chetan

    You should make something like SMphone lol…
    It wud really rock

  14. Good Comment?
    $1000 Dollar Project

    steering clear of hardware again, is this googles achilles heel!

  15. Good Comment?
    JoeTech.com

    This IS great news. I feared Google would come out with something clunky because, well, they just don’t do hardware. The idea, of course, would be to have the logic of the software done by Google, the UI by Apple, the hardware by Samsung and the network be Skype, but this is a good step in the right direction.

  16. Good Comment?
    Blog Contests

    1337 Ph0t0sh0p skillz

  17. Good Comment?
    Dave (The Other One)

    Wasn’t Google in the running for that block of wireless spectrum that the FCC is dangling like a carrot? I guess At&T is going to end up grabbing it.

  18. Good Comment?
    Harshad

    Feedburner stats go down every Sunday. It seems they re-cycle it or something

  19. Good Comment?
    Harshad

    Maybe the Gphone will come later with their own software.

  20. Good Comment?
    John M Weaver

    The Gphone concept will return at some point. They are probably just trying to change things up on us so there is more of a surprise! BS

  21. Good Comment?
    Domtan

    Shoestradaums. Very witty. But this is very interesting to see how it unfolds.

  22. Good Comment?
    Rocks On

    Interesting.

  23. Good Comment?
    Jack

    Shoe, Can you kick the font size up a couple of notches on your home page?

    I am starting to get eye strain trying to read that teenie, weenie type!

    Thanks, One Eyed Jack

  24. Good Comment?
    Jonathan Volk

    Wow! That’s really interesting! I cant wait to see that develop! Thanks for the info.

  25. Good Comment?
    A Blog about Nothing

    Be interesting to see what comes of this. I know having worked in the mobile phone industry for a few years how sensitive to sharing and helping one another the manufacturers can be.

  26. Good Comment?
    ShoeMoney

    i always like any reason to bring it back

  27. Good Comment?
    Mubin

    Its called sarcasm.

    Some people get it… You don’t.

  28. Good Comment?
    King Jacob

    Very nice, I am definently looking forward to an Open sourced mobile OS as much I like windows mobile;)

  29. Good Comment?
    jim

    aaaahhahaa nice, i like how you refreshed that image a little (i think anyway, I don’t remember it being *shoe*stradamus last time)… good call though

  30. Good Comment?
    gamermk

    There’s this thing called intelligence. Some have larger quantities of it than others.

  31. Good Comment?
    Mubin

    Than how did you know to buy $250,000 worth of Google stock during the IPO?

    Insider trading anyone??

  32. Good Comment?
    ShoeMoney

    yes detective its a joke I really cant see the future

  33. Good Comment?
    Mubin

    Im pretty sure that was yesterday.

  34. Good Comment?
    Hustle Strategy

    i was wondering the same thing, if he was a part of the developer role out…

  35. Good Comment?
    Hustle Strategy

    did you really not read the multiple news articles saying they were not doing a gphone from a month ago? that they were sending out the phones to developers (50,000) for developing in december? i can predict google will go to 700, because it already has and it is widely publicized.

  36. Good Comment?
    serge

    Jermy, any plans for the ShoePhone integrated with Nextpimp ringtones?

  37. Good Comment?
    serge

    The Feedburner count is broken (not reporting properly). Many sites have lower counts today. Google it.

  38. Good Comment?
    Leighton

    lol at shoestradaumus ….. Yes you have certainly been on point with your predictions. Let us now sit back and watch the evolution of this industry. Or better yet jump in and take advantage of it!

  39. Good Comment?
    Mubin

    Damn Shoe I just saw the feedburner chicklet. Im pretty sure the Google glitch is over and yet your still down to 14k? That’s some thing crazy!

    BTW. When you gonna tell everyone the big secret? :)

  40. Good Comment?
    Mubin

    So far for 2007 you have been rocking with your predictions.

    Can I ask for a status update on that penny auctions site that you started? I know you probably don’t like doing it, but enquiring minds want to know!

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