Top Bloggers Advertising Placement

58 responses..

Serverdome recently broke down some of the top blogger blogs and how much of there ads at taking up the real estate. Pretty interesting findings… Check it out here




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  • posted on September 28th, 2007:
    Written By: ShoeMoney

    Links To This Post :

    1. Mattedsic.Com » Top Bloggers Advertising Placement

    2. How Famous Bloggers Place Ads on their Blog | BlogOnExpo

    3. 9 Low Cost Ways To Promote Your Site

    4. How Blogger Display Their Ads | Smart websites make money

    5.   Dónde Ponen los Anuncios los Bloggers Top? por ProWeblogs




    58 Comments

    @September 28, 2007 2:22 pm
    Pogung177 Says:

    Silverdome.org or Selverdome.org ..?

     
    @September 28, 2007 2:32 pm
    Harrisburg Web Design Says:

    Interesting information, but I’d be more curious to see which ads are direct sell vs. network driven and what’s flat-fee vs. cpc. Knowing the general ad rates at shoemoney for direct sell, I’m surprised to see other top bloggers who stick with the network approach.

     
    @September 28, 2007 2:49 pm

    john chow is KILLIN’ you shoe :)

    @September 29, 2007 1:15 am
    lyricsreg Says:

    yeah … right

     
    @September 30, 2007 4:27 pm
    Kanute Says:

    What matters more, the percentage of Ads, their position or the earnings. I could be good to have just one that makes for ten.

     
     
    @September 28, 2007 2:58 pm
    jim Says:

    nearly 30% on johnchow.com compared to 15% for you, plus the shoemoney store isn’t a paid ad, it’s a banner to yourself… interesting study, great linkbait. :)

     
    @September 28, 2007 3:03 pm
    Vlad Says:

    Jeremy, pretty please… learn to distinguish between ‘they’re’, ‘their’ and ‘there’. Thanks.

    @September 28, 2007 3:58 pm
    Theo Says:

    Dont you have anything better to do?

    @September 28, 2007 8:09 pm
    Vlad Says:

    It simply strikes me as odd that an established blogger doesn’t seem to know the difference between the three.

    @September 29, 2007 4:31 am
    Theo Says:

    You must have a sad life.
    Go and find some professional help to fight the urge to correct other people’s grammar.

    (Comments wont nest below this level)
     
    @September 29, 2007 2:14 pm

    Shoe,

    Wtf with this guy gimme a break with his spelling lesson.
    Sounds like a guy trying to justify hes now an American..

    Dude this is a Blog..Get it.. Speed post and move on, Not the NewYork Times..man>>

    Shoe, I think hes one of them from there but might be from thair too who knows! know what I mean?

    Poor Guy must have, Just past the USC exam.. Cuddos :D

    (Comments wont nest below this level)
     
     
     
    @September 28, 2007 4:08 pm

    Grammar Nazi is here! Have no fear! :)

    @September 29, 2007 5:48 pm
    Oliver Says:

    lol, grammar nazi….

     
     
     
    @September 28, 2007 3:11 pm

    That URL doesn’t work for me. Anyone else?

    @September 28, 2007 3:34 pm

    The URL takes a while to load. All the shoemoney traffic must be bogging the server down. :P

     
    @September 28, 2007 11:17 pm
    Israel Says:

    loaded fast for me.

     
     
    @September 28, 2007 3:52 pm
    mumuca Says:

    sorry for unrelated question
    -Jeremy, can u please suggest me some premium domain name forums for domain trade. would really appreciate sincere answer.

    @September 29, 2007 5:50 pm

    The Shoemoney marketplace at http://www.shoemoney.com/marketplace/ is a great place to look. It’s a feed from several great resources.

     
     
    @September 28, 2007 4:25 pm

    [...] wrote an interesting post today on Top Bloggers Advertising PlacementHere’s a quick [...]

     
    @September 28, 2007 4:59 pm

    worked for me!..its kinda cool research

     
    @September 28, 2007 5:00 pm
    Collin Says:

    I am not a fan of text adds, the adds like Shoe has going makes for a nice page I think.

    @September 29, 2007 10:10 am
    LeGo Says:

    Did you not see the grammer nazi’s above, watch out, and be more careful next time. s/adds/ads

     
     
    @September 28, 2007 5:35 pm
    Matt Says:

    They even missed the large rectange on John Chow, just because that post happened to have a wide pic at the beginning.

     
    @September 28, 2007 5:47 pm

    Nice post about that research.

     
    @September 28, 2007 6:23 pm
    Paul Says:

    interesting, can someone calculate it for my blog?

     
    @September 28, 2007 6:52 pm
    SEMSpot Says:

    Great find on this Neil, however I did expect some of the percentages to be a little higher.

     
    @September 28, 2007 6:53 pm
    SEMSpot Says:

    Great find on this, however I did expect the percentages to be a little higher.

     
    @September 28, 2007 7:03 pm
    CatherineL Says:

    Interesting. I must admit, I don’t notice many ads when I visit those blogs, with the exception of John Chow’s. I don’t know if that is a good thing or a bad thing.

     
    @September 28, 2007 8:06 pm
    King Jacob Says:

    Interesting, I would have 0% adds according this study but only cause my header adds currently empty but even with it I doubt Id break the teens.

     
    @September 28, 2007 8:08 pm
    Dave Says:

    Nice article but I’m wondering who gets the most clicks per viewers.

     
    @September 28, 2007 10:28 pm

    Some of us dont have any advertising on our blogs.. Just content :)

     
    @September 28, 2007 10:32 pm

    27%, yikes.

     
    @September 28, 2007 11:16 pm
    Israel Says:

    pretty cool research. he did mention that he left out the bottom fold.

     
    @September 29, 2007 12:26 am
    Seo Next Says:

    Cool this blog always look ad free for me.

     
    @September 29, 2007 12:53 am

    I think it’s crazy how many ads some of these blogs have. After actually looking at that % and such, it’s amazing to me.

    The funny thing is, I notice them but I dont really pay a ton of attention to any of the ads.

    @September 29, 2007 1:16 am
    lyricsreg Says:

    Every one wants to convert. That’s what I like about shoe: he hasn’t filled the blog with ads

     
     
    @September 29, 2007 2:58 am

    Great link bait as well as being very interesting

     
    @September 29, 2007 4:35 am
    Theo Says:

    johnchow.com looks spammy to me..

     
    @September 29, 2007 5:39 am

    Yup John Chow, keeps it real.. fills the site up with ads, thats where he gets his 17K revenue.

     
    @September 29, 2007 10:01 am

    About what I expected

     
    @September 29, 2007 12:10 pm

    I’m surprised that most of the ads are placed where they are. I can’t argue that the placement is wrong, it’s just different from where I would place the ads. There’s something to learn from that study…

     
    @September 29, 2007 2:35 pm

    I think it makes good sense to me. The ad placement theory actually states that ads do better on the left of a page as users read from left to right. The optic nerve tends to focus on the starting word of a sentence.. Meaning the eyes power is slightly higher for place marking on pgs.. For the record I disagree with this theory as its all about consumer behavior & conditioning and we got users trained hard to click on the right… How very Carl Sagen of me..lol

     
    @September 29, 2007 3:44 pm

    Great fine jeremy :)

     
    @September 29, 2007 5:46 pm
    Oliver Says:

    I don’t use nofollow for normal links, just for feed or something like that

     
    @September 29, 2007 6:21 pm
    The Dino Says:

    Very interesting comparision, I am wondering how is it compared with the blog earnings… more ads = more money?

     
    @September 29, 2007 9:48 pm

    See, I think that is low because I would count favorite posts and marketplace listings as ads too, maybe not paid ads but they are ads designed to drive traffic either deeper into your own blog or to your friends/favorite resources.

     
    @September 29, 2007 10:44 pm
    Neil Says:

    Interesting article indeed, at this stage i go with the less is more philosophy.

     
    @September 30, 2007 5:47 am

    As long as you have content that readers are looking for, the number of ads wont appear as spam. Readers would typically lose their patience when the quality of the content drops and the only focus is ads.

     

    [...] ServerDome [Shoemoney] [...]

     
    @September 30, 2007 4:22 pm
    Kanute Says:

    I practically have zero percent of Ads on my blog

     
    @September 30, 2007 8:45 pm
    Windyridge Says:

    Eye opening post. pretty interesting but not surprising.

    @October 1, 2007 2:03 am
    lyricsreg Says:

    I think it’s surprising. This forum should have been in a higher place

     
     
    @October 1, 2007 4:56 am

    [...] don’t have to spend hundreds or thousands of dollars to get your ad on sites like JohnChow or ShoeMoney to take advantage of private advertising. There are a lot of popular sites on the Internet that [...]

     

    [...] It is interesting to read this article about how bloggers display their ads. Why is it interesting to read it? Because top bloggers are reviewed so you will only have to gain good information, also ShoeMoney posted about this. [...]

     

    [...] ShoeMoney Comparte el post:Estos íconos enlazan con webs de marcadores sociales que permiten a los lectores [...]

     
    @October 3, 2007 7:07 am

    Yes, now is it top bloggers ads placement good place for have good SEO friendly links from quality sites.

     
    @October 4, 2007 8:59 am
    stupid 3gp Says:

    quite interesting read :)

     
    @October 24, 2007 10:01 am

    interesting. I’m learning.

     

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