So check it out at lineupnewyork.com This was a pretty cool demo… not sure how close they are to launch.
There marketing is really pretty awesome. They are giving out condoms… lol… and planning to put YOUR FACE ON THEM
Also they had a interesting business model :

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{ 37 comments… read them below or add one }
That’d just be too weird with the condoms. Can think of a bunch of rude things to say, but for the sake of decency I’m not
Id like to get my hand on a batch of those
How are they going to put your face on the condom? Inkjet technology?
I Just concern to saw lady on the right of author, yeh business model is the best role model of investment.
Haha i love that, showcase model. They sure did grab some attention.
I like to invest in this business model
who wouldn’t ? Although I’m sure all you’ll get from your investment is a “No refund” statement
Man I wish I was at this conference!
Shoe, Now that is a biz model I can get behind for sure.
Clever marketing.. shit, even the couture looks cheap. You sure shes not the one who vandalized your office ?!? find any abandoned rubbers thetreabouts ??
HA ! I just read the disclaimer.. Now THATS marketing
yes.. the business model most interest me.. ha ha ha…
Very nice business model, we all need 1 like that
Face on a condom is some great marketing too he he
Is there any way to measure that kind of advertising? Are they building a mailing list with the giveaways? I’d be curious to see if they are at the event next year. Some of this has a Web 1.0 feel to it…anyone shooting squirrels out of a canyon?
If I showed my wife pictures like that she wouldn’t want me to go to any more conferences.
I can get behind their business model but dont think their product is too strong.
Nice site. Awesome marketing to. I love creative marketing.
I love the look on her face
Lol, well, sex sells I guess
nice business model
I am expert for this kind of business model. And I guaranty its excellent investing
Thank you for all the kind words, we had a really great time at TechCrunch40, and hope to come again next year. Everyone had amazing ideas, and we loved meeting with shoemoney.com! If anyone wants anymore information on what we are doing, or how to get on mailing lists, feel free to e mail me.
Best,
Lana Migliore
VP of Analytics and Marketing LineUpNewYork.com
“….it’s like a sexually driven lifestyle emporium”
The part where Jeremy asks to speak to one of the models is priceless. Not sure about their whole condom giveaway, if a woman tried to date me and brought over a condom with her face on it that would just creep me out, plus my wife still won’t let other women date me anyway, lol.
that chick is hot
definetly Eye catching marketing … Hot babe with Red Clothes business model written on ASS how can P0rn lover (Shoemoney) miss that.
Interesting business model and cool stuff
hahaha, pure genious.
LOL Giving condoms with your face on them. That’s hilarious. Really a great idea for an affiliate site.
I am wondering what technology they use to put picture on condoms.
looks like one big dating site affiliate. love the business model.
I like the model
I would like to get a feel of this business model first, before investing in it.
Does the business model have a price, cause I know a possible buyer…. ShoeMoney
Shez really sexy shoe
Who’s the stud standing next to the girl in pink?
I’m only kidding!
Cute girl giving the presentation
And man GREAT idea of giving away Condoms
Again some thing out of the box ..
Nice marketing strategy. They would need it to push such a site. The site is just about ok.
Geez. Where are all the oiled up Chippendales for us girls?
Great idea for marketing – very eye catching