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Lineupnewyork.com – Techcrunch40 Demo Pit

Posted September 20th, 2007 by Jeremy Schoemaker

So check it out at lineupnewyork.com This was a pretty cool demo… not sure how close they are to launch.

There marketing is really pretty awesome. They are giving out condoms… lol… and planning to put YOUR FACE ON THEM

Also they had a interesting business model :

Disclaimer

Before acting on this post, be sure to read my Disclaimer.

- Comment Likes - Comment Dislikes

38 comments. What say you?

  1. Good Comment?
    Celebrities & Blog Tips

    Great idea for marketing – very eye catching

  2. Good Comment?
    Michelle

    Geez. Where are all the oiled up Chippendales for us girls?

  3. Good Comment?
    Credit Card Offers

    Nice marketing strategy. They would need it to push such a site. The site is just about ok.

  4. Good Comment?
    Beauty Girl

    Cute girl giving the presentation ;) And man GREAT idea of giving away Condoms :P

    Again some thing out of the box ..

  5. Good Comment?
    SW

    Who’s the stud standing next to the girl in pink?

    I’m only kidding!

  6. Good Comment?
    karthik

    Shez really sexy shoe

  7. Good Comment?
    Kanute

    Does the business model have a price, cause I know a possible buyer…. ShoeMoney

  8. Good Comment?
    Submit Comfort

    I would like to get a feel of this business model first, before investing in it. ;)

  9. Good Comment?
    Joeychgo

    I like the model :)

  10. Good Comment?
    Israel

    looks like one big dating site affiliate. love the business model.

  11. Good Comment?
    The Dino

    I am wondering what technology they use to put picture on condoms.

  12. Good Comment?
    Jonathan Volk

    LOL Giving condoms with your face on them. That’s hilarious. Really a great idea for an affiliate site. :)

  13. Good Comment?
    Word Hugger

    hahaha, pure genious.

  14. Good Comment?
    stupid 3gp

    definetly Eye catching marketing … Hot babe with Red Clothes business model written on ASS how can P0rn lover (Shoemoney) miss that.

    Interesting business model and cool stuff

  15. Good Comment?
    great008

    that chick is hot

  16. Good Comment?
    Tracy Robinson

    The part where Jeremy asks to speak to one of the models is priceless. Not sure about their whole condom giveaway, if a woman tried to date me and brought over a condom with her face on it that would just creep me out, plus my wife still won’t let other women date me anyway, lol.

  17. Good Comment?
    Lana Migliore

    Thank you for all the kind words, we had a really great time at TechCrunch40, and hope to come again next year. Everyone had amazing ideas, and we loved meeting with shoemoney.com! If anyone wants anymore information on what we are doing, or how to get on mailing lists, feel free to e mail me.

    Best,
    Lana Migliore
    VP of Analytics and Marketing LineUpNewYork.com
    “….it’s like a sexually driven lifestyle emporium”

  18. Good Comment?
    orha007

    I am expert for this kind of business model. And I guaranty its excellent investing ;)

  19. Good Comment?
    jim

    nice business model :)

  20. Good Comment?
    Modern Worker

    Lol, well, sex sells I guess

  21. Good Comment?
    Travel Notebook

    I love the look on her face

  22. Good Comment?
    Nick Sullivan

    Nice site. Awesome marketing to. I love creative marketing.

  23. Good Comment?
    King Jacob

    I can get behind their business model but dont think their product is too strong.

  24. Good Comment?
    Gecko Tales

    If I showed my wife pictures like that she wouldn’t want me to go to any more conferences.

  25. Good Comment?
    Leave John Reese Alone

    Is there any way to measure that kind of advertising? Are they building a mailing list with the giveaways? I’d be curious to see if they are at the event next year. Some of this has a Web 1.0 feel to it…anyone shooting squirrels out of a canyon?

  26. Good Comment?
    The Monetizer

    Very nice business model, we all need 1 like that :) Face on a condom is some great marketing too he he

  27. Good Comment?
    boringman

    yes.. the business model most interest me.. ha ha ha…

  28. Good Comment?
    John Loch

    Clever marketing.. shit, even the couture looks cheap. You sure shes not the one who vandalized your office ?!? find any abandoned rubbers thetreabouts ?? :)

    HA ! I just read the disclaimer.. Now THATS marketing :)

  29. Good Comment?
    Charles Kirkland

    Shoe, Now that is a biz model I can get behind for sure.

  30. Good Comment?
    Contest Beat

    Man I wish I was at this conference!

  31. Good Comment?
    lyricsreg

    who wouldn’t ? Although I’m sure all you’ll get from your investment is a “No refund” statement

  32. Good Comment?
    Eric

    I like to invest in this business model :)

  33. Good Comment?
    Instant Community

    Haha i love that, showcase model. They sure did grab some attention.

  34. Good Comment?
    Jeff

    I Just concern to saw lady on the right of author, yeh business model is the best role model of investment. :D

  35. Good Comment?
    Jason

    How are they going to put your face on the condom? Inkjet technology?

  36. Good Comment?
    Colin Klinkert

    Id like to get my hand on a batch of those :)

  37. Good Comment?
    Rhys

    That’d just be too weird with the condoms. Can think of a bunch of rude things to say, but for the sake of decency I’m not :)

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