AuctionAds Shows Off Its Rack

by Jeremy Schoemaker on April 27, 2007 · 39 comments

On the Official AuctionAds Blog CTO David Dellanave posted a picture of the hardware that powers AuctionAds and also some stats:

For the month of April we are averaging over 60 million hits per day. Thats roughly:

400 hits/sec at peak times
58 gigs of Javascript per day
134 gigs of HTML per day
16 gigs of RAM cache
1.1 gigs of MySQL (yes, only)

You can read the full post here

About the author...

– who has written 2415 posts on ShoeMoney.com.

Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.

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Mark recommends you read these posts also:

  1. digg My Secret To Dominating Digg.com (years ago)
  2. hackinggoogle How Hackers Are Using Google To Pwn Your Site
  3. linkcontrol debut Linkcontrol Unveil at Affiliate Summit West 2011 (SEMI NSFW)

{ 39 comments… read them below or add one }

1 Ron Johnson April 27, 2007 at 12:02 pm

Nice Rack! That’s an insane amount of data transfer.

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2 Travel Notebook April 27, 2007 at 1:29 pm

Wow that thing is sexy!

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3 CPA Affiliates April 27, 2007 at 1:33 pm

man that is some awesome stats!!!

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4 Tim Linden April 27, 2007 at 2:01 pm

I have a setup similar to that.. In my dreams.. LOL

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5 Lee Bandoni April 27, 2007 at 2:02 pm

Nice bit of kit you have there, looking at the hardware prices its so much cheaper than UK Dell Kit :)

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6 coop April 27, 2007 at 2:07 pm

do yall use memcached?

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7 ShoeMoney April 27, 2007 at 2:09 pm

we use our own proprietary cashing technology ;)

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8 Wealth Junkie April 27, 2007 at 2:25 pm

Wow.. that’s a serious rack..

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9 Travel Notebook April 27, 2007 at 3:07 pm

Its ShoeMoneycached

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10 SonicReducer April 27, 2007 at 4:58 pm

That brings back nightmares of my day job. I’m so glad I don’t have to spend my time messing with that stuff anymore!

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11 Brent April 27, 2007 at 7:50 pm

Holy Moses that’s some data transfer! Hmm, looks like I take up about a whole 3 seconds worth of Auction Ads resources per day. :)

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12 Great Dog Site. April 27, 2007 at 7:52 pm

What a rack!

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13 ToddW April 27, 2007 at 10:28 pm

Thats some serious computing power! Takes $ to make $ i gues :P

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14 Brent Hodgson April 28, 2007 at 2:12 am

I’m more impressed at the number of diggs!

(Must be all the mentions of the word “rack” :P )

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15 Brent Hodgson April 28, 2007 at 2:13 am

Yeah, and it probably still won’t run the game “Crysis” when it comes out later on this year ;)

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16 coopreme April 28, 2007 at 11:43 am

hmmm is it very efficient? by the looks of it, it seems so… any chance on licensing?

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17 Great Dog Site. April 28, 2007 at 12:26 pm

That would make for one hell of a home computer. =P I bet it took an insane amount of thought to hook all that up.

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18 Great Dog Site. April 28, 2007 at 12:28 pm

60 Million hits per day!

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19 ToddW April 28, 2007 at 9:36 pm

Ya, it’s odd what gets digged and what doesn’t… err probably not :P tech = digg

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20 Brent Hodgson April 29, 2007 at 1:30 am

Yeah, I can certainly see 1300+ diggers drooling over that machine. (Heck, even I did :P )

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21 How to start a clothing line from scratch April 29, 2007 at 12:55 pm

I just signed up for auction ads yesterday from an email I received….I will let you know how it works for me jeremy!

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22 Daniel April 29, 2007 at 1:47 pm

I guess from the number of hits once could calculate how many ads the network is serving daily, right?

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23 coopreme April 29, 2007 at 1:55 pm

that’s what she said… not really

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24 Thor Schrock April 30, 2007 at 5:58 am

LOL.. I think they misses the spelling of cashed… nice pun!

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25 Thor Schrock April 30, 2007 at 6:00 am

that would be an interesting spec to hear. I don’t know how you could guess based on the informatyion given, but I don’t see why Jeremy wouldn’t just give that info. I am sure its an insaine number as well.

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26 Brian Mark April 30, 2007 at 9:46 am

Pun, or just Jeremy’s spelling. Tough call. ;)

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27 Brian Mark April 30, 2007 at 9:49 am

You know… we don’t do anywhere near that much traffic and our hardware isn’t that much different. I think I went overkill making sure we didn’t have any downtime. Better too much than too little, though. :D

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28 coopreme April 30, 2007 at 12:55 pm

well it’s not always good to share your stats…

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29 Hip Hop April 30, 2007 at 2:19 pm

I was hoping to see some females

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30 Jay May 1, 2007 at 12:15 am

I’m actually not surprised.. I mean they are serving ad’s to 10,000+ websites.. That being said it certainly puts my own bandwidth useage to shame :(

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31 Jay May 1, 2007 at 12:18 am

Ya it’s impressive but don’t forget it’s just hits, I would be curious to see how many individual people auctionads reaches every day though

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32 Jay May 1, 2007 at 12:19 am

More then likely he wasn’t joking… Auctionads must be like printing your own money

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33 Jay May 1, 2007 at 12:20 am

Definately, though it makes you wonder how much computing power adsense uses

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34 Jay May 1, 2007 at 12:23 am

In some cases it can be bad but for the most part I think we’d all be better off if some global stats were published by the big networks, like I don’t see the problem with letting publishers know the percentage paid out on a click or action or for that matter what a sites CTR or CPM is..

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35 uncle sha May 1, 2007 at 2:40 am

how much will that set you back?

yeah btw misleading title! haha … linkbait alert!!

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36 Kalle May 2, 2007 at 5:20 am

Yea, and google overall :D Would like to see their main server :)

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37 ThirdChair May 3, 2007 at 7:54 am

Good to see the auctionads blog is taking off too. Seems that area is getting a ton of traffic too.

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38 internet marketing blog May 3, 2007 at 9:46 pm

Wow, that is some pretty impressive hardware! I’m really stunned at how little mysql bandwidth there is!

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39 PrintnPost July 27, 2007 at 5:16 pm

Boooooo….I was thinking of another kind of rack! :(

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