SES New York 2007 Recap – shoe$ style

SES NYC 2007 was pretty fun. I was able to take my wife J (who wrote about her experiences here). We Left Lincoln about 4AM and drove a hour to Omaha to catch our plane. We arrived just in time to board our 6am flight (someone took a detour through omaha which will remain nameless *COUGH* J *COUGH*.

Anyway we landed in Newark, NJ about 10am-ish and went straight to the hotel. I had worked until about 2am so going on 2 hours sleep. Also I still had not worked at all on my presentaiton so I went up to the hotel room and started to work on it before passing out. We were invited to a party being put on by PepperJam, Vinatage Tub and Bath , Epiar, Range Online Media, Babyage and others.

We got there via this BOMB ASS party buss sponsored by Epiar

On the bus I saw with Tim Mayer from Yahoo! and we talked a bit about stuff… It was a really cool bus!

The pre-party was pretty cool open bar and a lot of mingling

During the event my wife suggested to Allan Dick that he get some people to do some crazy stuff in a clawfoot tub. I of course being the idiot brave soul that I am took off my pants and jumped in with a laptop to do a interview with Allan Dick on blogging ethics which was recorded by webpronews (they threatened that it would be on there site the next day but its still not on). I was going to take my shirt off too but all the guys around me were asking me not to. I think they were just jealous of my sasquatch like chest hair (ya you dig it!). Be careful from these pictures my legs are so white they can blind you!

The dinner was simply incredible….. there was like cheeses from igourmet and all kinds of various wines… omg it was a great event.

Then at the end there was a search engine showdown where Yahoo! took on Microsoft and the winner faced Vanessa Fox for the coveted claw foot trophey. They battled how all battles should be fought… with rockem sockem robots!

Vanessa Fox

Microsoft won a STUNNING upset to win the claw foot tub award and also the title of best search engine. There can be no doubt. The rockem sockem robots DO NOT LIE.

After the event we took the bus back to our hotel where we freshened up a bit then headed down to everyones favorite Irish pub ;).


I woke up around 11am or so and still had not worked on my presentation yet that I was going to give about 4 hours later. My wife went down to have lunch with Dillsmack and David Naylor and I worked on my presentation. Really it does not take that long to do a presentation if you know your stuff. You cant fake it when your infront of people. At least I can’t. I think I learned that the first time I did it. Anyway… I was and always am relieved after the panels are over. IT WAS PARTY TIME!!!!!!!!

David Naylor, Jen Slegg, and myself went to this sweet Cuban themed party put on by Microsoft Adcenter.

To quote the invitation:

You will be feasting on authentic Cuban food to the sounds of a live Afro-Cuban Quartet.
Sangria and Mojito will flow like Niagara Falls!

It was a really nice event. I also got a lot of face time with Brett Tabke who told me I was a sand bagging blogger…. we talked for a while and he made it very clear he infact did not hate me and encouraged me to submit if I wanted to speak at pubcon. Cheers Brett.

I also got some face time with former soft core porn star and presently the FACE of Microsoft’s search non other then Miss Dewey!

Check it!

From there we went to our favorite irish pub and howled at the moon with everyone until about 4am or so

at which time Greg Boser said Chicken and Rice was on him so we all followed him to the street vender. While waiting in line Greg revealed to me he thought it was cool my wife had 1 initial for a name (J) and said he was considering legally changing his name to G. I told him I thought it was great idea!

So we all sat around talking shop eating chicken and rice in the hotel lobby then my phone rang… It was 4:30 am so I answered it WHO THE F IS THIS?!? and it turned out to be the frat boy of seo Chris Hooley. Chris let me know there was a room party somewhere… lalala just then security was bumrushing us in the Hilton cause they were pissed Dax was playing there 25,000$ Piano (hes fricking good too).

Security finally pushed us all into elevators and as I was going up to my room I realized my phone was missing. DAMN YOU HOOLEY MAKING ME TAKE MY PHONE OUT!!!!!!!!!!!!

I was up until 6AM looking for that damn phone. I walked around the whole area calling it with my wifes phone trying to get it to ring. I even went through trash cans and stuff trying to find it. I was also drunk as a rat so that did not help.

Anyway thats the last time I saw it. The only thing that sucks is it had my top 10 ideas after AuctionAds.


I woke up about 10am thursday morning(hahah you all thought I was joking about only having 12 hours sleep all week) thought about what a retard I was for losing my phone then sucked it up and decided life needed to progress so I went down and had breakfast with my wife and then went to the TLA booth and handed out all the shirts we had in about 2 hours for AucitonAds. The lime green was a huge hit!

Thursday night AzoogleAds took me and dillsmack out for dinner at this place called Buddah Bar and it was awesome! After that was over we went back to our favorite irish bar (or do we call it a pub?) and then went and crashed early.

Friday – I slept until like noon then rendezvous with double-D David Dellanave aka Dillsmack downtown to talk to our business partner for AuctionAds Media Wiz. There office is almost right on Wall Street so from there we headed down to the WTC memorial and checked out a bunch of touristy stuff.

Friday afternoon/night I forget what we did.. nothing to exciting.

Came home Saturday. Then I left monday-tuesday for chicago… I get a few days rest then its off to AdTech SanFRAN!

It was great to see everyone!