As you say Shoe, a great read.
I particularly liked the pointers to Yahoo! Answers, Amazon and Alexa - I handn’t considered reviews for link building.
It just goes to show, you do can learn something new every day!

Peter

can you plz explain this :

Directories
72. Submit your site to 200 cheesy paid directories (averaging $15 a pop) that send zero traffic and sell offtopic run-of-site links.

why it’s bad to submit to paid directories ?

[...] … and if you’re anything like me - the pain of building backlinks basically sucks the lifeblood out of me - it’s tedious…sucky work. So when I was reading ShoeMoney today - I was very happy to see his link to SEO BOOK and his article on 101 Ways to Build Link Popularity in 2006. [...]

hey shoemoney, i thought you might find this funny. I started a new campain in adcenter yesterday. I thought i would try to mess with ringtones a little bit. I set budget of 20.00 per month and 0.13 cents per click and i woke up this moning to this.
http://www.grdcompany.info/1/adcenter.jpg
I think they are still working out the kinks in adcenter.
But , anyways i called and got my money back

Yes, SEO book is very good

[...] Check out these post by both of these guys today and notice the relevant reciprocal links that they have created to each others blogs. Shoemoneys post was called “Great Advice on Link Building“, and Walls was “Market Depth and Profit Scalability“. They give us excellent content to read and they give each other relevant links to already very popular blogs. This is awesome stuff. You can learn a lot just by reading (and analyzing) these blogs daily. [...]