When I was at SES Toronto I had a good discussion with Todd Freisen about organic search engine placement. That night I made a draft entry in my wordpress for this post but I never added anything more. I often do that.
Basically the thing is this. Most of the time when people search they will only look at the top 3-4 rankings then scroll down to get to the next page. But there eye will catch the 9-10 result.. thus why sometimes 4-8 can yield suprisingly little traffic.
So I always tell people just get on the front page…. and dont worry about being #10
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Jeremy Schoemaker – who has written 2416 posts on ShoeMoney.com.
Hi I am Jeremy Schoemaker and ShoeMoney.com is my blog. 99% of the post here are done by me but you will see others occasionally make guest posts. This blog is fun to write but for my day job I run several online companies.
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On one of my blogs we tend to get a lot of 10s that give great traffic. I would rather have a 10-12 than a 5-8… 5-8′s rarely show up in my traffic unless the term has huge traffic.
I usually prefer to spend my time working on a different phrase, than to spend all weekend turning a number 8 into a number 4.
However, a report was recently published that shows people mostly just look at the first 4-5 results on a page.