May 25 2006
Jeremy Schoemaker

What are your text links worth ?

By Jeremy Schoemaker 6 comments

Patrick posted over here about a new tool the Text Link Ads Crew have been working on.

Our calculator factors in:

* Traffic of your website – the lower the Alexa ranking, the higher the price.
* Link popularity of your website – the more links (and more quality links), the higher the price.
* Theme of your website - there is more demand for some themes than others.
* Number of links to be sold – the fewer the number of links on a page, the higher the price.
* Sitewide or single page placement – “sitewide� vs. on a single page of your website (slightly more value given to links that appear sitewide).
* Location on the page - more value when the links are placed in an area where they have the best chance of being clicked.

Please note a few things:

* The price given by the calculator will not always directly correspond to prices in Text Link Ads’ inventory.
* The tool is by no means exact, but is meant only to give a “ballpark figure� for link prices. There is wide variation in link pricing, and some of the automated factors in the pricing equation (such as Alexa) will always be imprecise.
* The calculator values sitewide links higher than single page links, but that doesn’t mean we generally recommend sitewide links. Sometimes the “marketplace� doesn’t mirror the true relative value of different types of links, as some buyers are still using outdated metrics in their valuations.

Pretty interesting….

Go Here and see what your text links are worth

  1. J-Weezy said on May 25th, 2006 at 9:34 am

    There are some pretty funny easter eggs built in… I’m sure you’ve seen the Shoemoney one…lol

    There’s also one for Wolf Howl and Matt Cutts

    [Reply]

  2. Eric Giguere said on May 25th, 2006 at 10:14 am

    Yes, but they’ve just given SEO types a new reason to game Alexa rankings.

    [Reply]

  3. Matthew said on May 25th, 2006 at 10:44 am

    Pretty cool although some sites dont seem to be too accurate. How did you manage to get your logo in there ;)

    [Reply]

  4. Help Desk said on May 25th, 2006 at 12:47 pm

    I like how much it says ShoeMoney ads are worth.

    [Reply]

  5. jawinn said on May 28th, 2006 at 6:53 am

    Neat tool. I wonder how much you have to earn to get your logo to show up?

    [Reply]

  6. Street Lessons » What’s your link worth? said on May 29th, 2006 at 12:53 am

    [...] Via ShoeMoney. Related Posts: Ad Revenues No Comments [...]

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